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Search results for: customers%20behaviours
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The Technological Advancement of New Products, Product Newness and Market Information
PublicationThe purpose of this study is to propose product newness and obtaining market information as mediators of the relationship between the technological advancement of a new product and its commercial success. So far, little is known about the mediators of this relationship but knowledge about the factors that strengthen or weaken it is valid, both for the theory and practice of new product management. On the one hand, product newness...
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Methods of Artificial Intelligence for Prediction and Prevention Crisis Situations in Banking Systems
PublicationIn this paper, a support vector machine has been studied due to prediction of bank crisis. To prevent outcomes of crisis situations, artificial neural networks have been characterized as applied to stock market investments, as well as to test the credibility of the bank's customers. Finally, some numerical experiments have been presented.
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Opinion about causes of framing of Kingston chest (box cooler) damage, on PSV vessel VS4411 DF-PSV (B-855)
PublicationThe subject of analysis is a damage of welded connection of box cooler framing segments, made as separate bars 50mm thickness, connected by the welds in corners. Studies of documents delivered by Customer shows cracks on the fusion of filet welds and twisting of box cooler frame. The subject of analysis is a damage of welded connection of box cooler framing segments, made as separate bars 50mm thickness, connected by the welds...
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The effects of perceived risk, brand value, and brand trust on eWOM
PublicationUnrestricted access to the Internet, mobile devices, social applications and offering shopping comment options via online stores and platforms, encourages customers to generate online reviews about brands. That is why it became important to learn about the factors that motivate customers to create electronic word of mouth (eWOM). The survey aimed to check if there are links between perceived brand value, perceived risk, brand trust...
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Usability study of various biometric techniques in bank branches
PublicationThe purpose of the presented research was to evaluate the performance of the prepared biometric algorithms and obtain information on the opinions and preferences of their users in bank branches. The study aimed to determine users' attitudes towards particular modalities and preferences on how to use biometrics after the bank customers had practical experience with the operation of the prototype solutions. The research results...
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Sources of Market Information, Its Quality and New Product Financial Performance
PublicationWhile we observe a growing interest in the role of market information in new product development (NPD), existing research has still largely ignored the quality of market information that is a crucial issue in the era of the information society. What does affect the quality of market information in new product development projects, and how does this quality influence the financial performance of new products? In this paper, we address...
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Marta Kuc-Czarnecka dr
PeopleMarta Kuc-Czarnecka is the deputy head of the Department of Statistics and Economics at the Faculty of Management and Economics of the Gdańsk University of Technology. She also serves as the Dean's proxy for AMBA accreditation. She is a co-founder of Rethinking Economics Gdańsk and a member of the Foundation Edward Lipiński for the promotion of pluralism in economic sciences. In 2018-2022, she was Eurofound’s quality of life and...
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Energy Losses Due to Imperfect Payment Infrastructure and Payment Instruments
PublicationOne of the strategic objectives of the European Union is a reduction in greenhouse gas emissions and improvement of energy efficiency by at least 32.5% in different areas of the economy by 2030. However, little is known about the impact of payment in retail on energy consumption. The purpose of this paper is to assess the chain of losses of time and energy, and therefore financial losses, that occur due to the imperfection of payment...
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Antecedents and Consequences of Brand Loyalty
PublicationThe objective of this paper is to review, systematize, and summarize empirical research on the antecedents and consequences of brand loyalty. The literature review has identified five categories of antecedents to brand loyalty associated with consumer, brand, social, corporate and relational factors. The type of loyalty formed varies according to the combination of various antecedents, with premium loyalty being considered the...
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Development and Research of the Text Messages Semantic Clustering Methodology
PublicationThe methodology of semantic clustering analysis of customer’s text-opinions collection is developed. The author's version of the mathematical models of formalization and practical realization of short textual messages semantic clustering procedure is proposed, based on the customer’s text-opinions collection Latent Semantic Analysis knowledge extracting method. An algorithm for semantic clustering of the text-opinions is developed,...
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Zarządzanie relacjami z klientami a przewaga konkurencyjna
PublicationW artykule poruszono kluczowe kwestie związane z rynkową koncepcją marketingu relacji w kontekście Customer Relationship Management. Właściwe stosowanie odpowiednio dobranego systemu CRM ukazano jako metodę uzyskiwania przewagi konkurencyjnej.
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The Relational Benefits and the Quality of Services in Tourism
PublicationIn a very competitive environment, it is highly important to identify the indicators that exert a major influence on customer satisfaction and loyalty. Based on the current relationship marketing concept of relational benefits (Gwinner, Gremler, Bitner, 1998; Hennig-Thurau, Gwinner, Gremler, 2002) and destination quality (Blazquez-Resino, Molina, Esteban-Talaya, 2015), a conceptual model was built. The present paper aims to analyse...
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Encouraging pro-environmental behaviour through an educational mobile application: Preliminary insights from early adopters
PublicationThis article aims to explore the extent to which the educational mobile application PULA supports and promotes pro-environmental behaviours, identify the most utilised functionalities by early adopters, and explore the least engaged functionalities. The study employs a quantitative approach based on data collected from the application. The analysis provides a comprehensive understanding of users' experiences and behaviours within...
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Encouraging Pro-environmental Behaviour Through an Educational Mobile Application: Preliminary Insights from Early Adopters
PublicationThis article aims to explore the extent to which the educational mobile application PULA supports and promotes pro-environmental behaviours, identify the most utilised functionalities by early adopters, and explore the least engaged functionalities. The study employs a quantitative approach based on data collected from the application. The analysis provides a comprehensive understanding of users' experiences and behaviours within...
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Pozytywne doświadczenia zakupowe w kreowaniu lojalności nabywczej
PublicationDoświadczenie zakupowe to rodzaj mentalnej podróży, pozostawiającej niematerialne wrażenia, w postaci wiedzy i śladu emocjonalnego [69], będące kluczowym elementem w zrozumieniu zachowań konsumentów, jak również istotnych zmian zachodzących we współczesnym marketingu [10]. Cel: Celem głównym badań było ukazanie wpływu pozytywnych doświadczeń zakupowych na kształtowanie satysfakcji i lojalności nabywczej oraz sposobów budowania...
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Collaboration within the Automotive Value Chain
PublicationThe paper describes new approach to supply chain management in the North American automotive industry, in part influenced by the Japanese model. To survive and prosper all automotive suppliers must face major challenges in supporting their customers including delivering innovative ideas, technology and quality with increasing speed, participating in every aspect of product development and producing entire systems. The authors describe...
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Quadratic stochastic operators as a tool in modelling the dynamics of a distribution of a population trait
PublicationQuadratic stochastic operators can exhibit a wide variety of asymptotic behaviours and these have been introduced and studied recently. In the present work we discuss biological interpretations that can be attributed to them. We also propose a computer simulation method to illustrate the behaviour of iterates of quadratic stochastic operators.
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Karol Flisikowski dr inż.
PeopleKarol Flisikowski works as Associate Professor at the Department of Statistics and Econometrics, Faculty of Management and Economics, Gdansk University of Technology. He is responsible for teaching descriptive and mathematical statistics (in Polish and English), as well as scientific research in the field of social statistics. He has been a participant in many national and international conferences, where he has presented the results...
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Wybrane aspekty oceny satysfakcji i lojalności klientów i pracowników
PublicationCelem artykułu jest przedstawienie propozycji oryginalnego modelu pozwalającego lepiej zrozumieć mechanizmy kształtowania się satysfakcji i lojalności klientów i pracowników oraz umożliwiającego porównywanie satysfakcji klientów różnych przedsiębiorstw w oderwaniu od ich specyfiki branżowej. Zaprezentowany model opiera się na mechanizmach przyczynowo-skutkowych i pozwala na stawianie kwantyfikowalnych celów, dając w rezultacie...
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Laboratorium Customer Experience
LaboratoriesZakres prowadzonych badań: Przygotowanie badań Przeprowadzenie badań Testowanie Analiza wyników Usługi dodatkowe: przygotowanie analizy biznesowej procesów u klienta i ich optymalizacja prototypowanie interaktywnych makiet webowych budowanie modelu lojalności klienta w oparciu o wyniki z badań użyteczności dobór odpowiedniej grupy badawczej (pozyskanie osób do badań) Oferta Laboratorium...
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Transmission Quality Measurements in DAB+ Broadcast System
PublicationIn the age of digital media, delivering broadcast content to customers at an acceptable level of quality is one of the most challenging tasks. The most important factor is the efficient use of available resources, including bandwidth. An appropriate way of managing the digital multiplex is essential for both the economic and technical issues. In this paper we describe transmission quality measurements in the DAB+ broadcast system....
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Count Data Modeling About Relationship Between Dubai Housing Sales Transactions and Financial Indicators
PublicationIn this study, illustrating and comparing the performances of count data models such as Poisson, negative binomial (NB), Hurdle and zero-inflated models for the determination of factors affected housing sales in Dubai. Model comparisons are made via Akaike’s information criterion (AIC), the Vuong test and examining the residuals. Main purpose of this study is building reliable statistical model for relationship between Dubai housing...
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Data for systematic review on interversions reducing car use
Open Research DataThis dataset contains search strategies, bibliographic information and data synthesis performed for a systematic literature review to provide a comprehensive and unbiased summary of the available evidence concerning car use-reducing interventions employed and their effectiveness. ‘Intervention’, for this study purposes, is defined as “any policy, program,...
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Towards Cognitive and Perceptive Video Systems
PublicationIn this chapter we cover research and development issues related to smart cameras. We discuss challenges, new technologies and algorithms, applications and the evaluation of today’s technologies. We will cover problems related to software, hardware, communication, embedded and distributed systems, multi-modal sensors, privacy and security. We also discuss future trends and market expectations from the customer’s point of view.
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Dietary behaviour and physical activity policies in Europe: learnings from the Policy Evaluation Network (PEN)
PublicationThe European Policy Evaluation Network (PEN), initiated in autumn 2018, aimed at advancing the evidence base for public policies impacting dietary behaviour, physical activity and sedentary behaviours in Europe. This is needed because non-communicable diseases—the leading cause of global mortality—are substantially caused by physical inactivity and unhealthy dietary behaviours, which in turn are driven by upstream factors that...
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Report no: WOiO /II/46/2015 - Construction node verification test, estimation of breaking load (shear force) and destruction form
PublicationA new generation of tanks for LNG transportation has been designed. Mass reduction forced our customer to use three different materials: austenitic steel, aluminium alloy and LNG compressed wood between them. The expertise concerns structural node between tank foundation and suspension. Expertise contains: description of object of test, test principals, results and conclusions
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Computational fluid dynamics - lustres and shadows.
PublicationThe paper is devoted to the different aspects of CFD. The advantages of this concept are evident and obvious; powerfuk and effective tools bring this technology closer to the quantifiable world. However, certain weaknesses in this structure are apparent. Sometimes, a simplistic tendency towards simplifications and facilitations may degenerate and lead to negative behaviours and signs. These have not been serious up to date, but...
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Report no WOiO/II/67/2015 - Expertise about load capacity of twistlock foundation and sliding foundation
PublicationCustomer delivered to Laboratory 17 elements - twist lock foundations and sliding lock foundations (ship equipment for container lashing). Elements were selected from production series. Each element was loaded for braking load. After test visual inspection had been performed. The expertise contains: description of tested elements, test assumptions, test stand, results and conclusions
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ISLAMIC TAKAFUL: CZY SKUTECZNIE ZASTĄPIŁ UBEZPIECZENIA KOMERCYJNE? : ISLAMIC TAKAFUL: HAS IT SUCCESSFULLY SUBSTITUTED CONVENTIONAL INSURANCE?
PublicationIslamic finance is a fast developing sector mainly present in the Middle East, South-East Asia, Central Asia and to a smaller extent in Africa and Central Europe. Together with the rebirth of Islam in the second half of the 20th century, Islamic finance tends to cover the economic needs of all Muslims (including insurances). The Islamic finance system is based on several principles including three main prohibitions: Gharar (deceptive uncertainty),...
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Fatigue behaviour of SLM maraging steel under variable-amplitude loading
PublicationOne of the most challenging issues for additive manufactured materials is fatigue endurance. Engineering components often operate under complex, variable amplitude loadings, in which existing technological imperfections promote fatigue cracks growth and damage of elements eventually. In this study the effects of different variable-amplitude strain levels on fatigue life, 18Ni300 steel was tested. The work presents various behaviours...
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Wykluczenie finansowe starszych konsumentów na rynku usług finansowych
PublicationCelem opracowania jest identyfikacja uwarunkowań wykluczenia finansowego starszych konsumentów na rynku usług finansowych. Dla realizacji tego celu zidentyfikowano m.in. podstawowe pojęcia dotyczące wykluczenia (w tym wykluczenia finansowego) osób starszych. Zagrożenia wynikające z wykluczenia finansowego starszych konsumentów zostały zilustrowane poprzez analizę danych statystycznych dotyczących starzenia się społeczeństwa. Podstawowy...
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Zaufanie w zespole projektowym a (kobiecy) model przywództwa
PublicationArtykuł prezentuje wyniki badań dotyczące znaczenia czynników kształtujących zaufanie w pracy zespołowej, do których należą: adekwatne nagradzanie, dzielenie się informacjami, ustalone cele i zasady pracy, przejrzystość środowiska i otwarta komunikacja. Wyniki koncentrują się na zachowaniach lidera/ przywódcy, które maja wpływ na kształtowanie zaufanie w zespole i pokazują różnice w zależności od płci.
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Lean Startup as a New Way of Managing Technology Ventures Illustrated by the Example of Wlcome App
PublicationThe dot-com bubble in the 1990s made the technology industry aware that even excellent ideas backed by amazing teams are not sufficient to ensure a startup’s success. The biggest risk of startups is that they have to operate within many uncertainties, their market and customers are unknown, and their business model is not yet validated. Therefore, successful execution of such a venture requires a rigorous process that would validate...
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Knowledge‐Intensive Business Services (KIBS) and Their Role in the Knowledge‐Based Economy
PublicationThe importance of the knowledge‐intensive business services sector for the development of the economy is growing. In the 80s and 90s this sector became the fastest growing sector in the OECD countries (OECD, 2001). Many publications stress its close relationship to the levels of innovation and performance of the whole economy (e.g. Hipp, 1999; Tomlinson, 1999; Aslesen and Isaksen, 2007). It is an increasingly common belief that...
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Analysis of Reasons of Accidents Between Cyclists and Public Transport Vehicles in Cities
PublicationIn European cities, a bicycle is now or is systematically becoming an equal means of transport. Unfortunately, the growth of bicycle traffic is associated with an increase in the number of accidents involving cyclists. Some of these accidents, are events with cyclists and public transport vehicles - and therefore means of transport, which together are to constitute a serious alternative to a car. Although the share of these kind...
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Exploring the role of social networks among entrepreneurial Polish immigrants
PublicationThe paper reports on the explanatory case study among seven Polish enterprising migrants from Aberdeen Scotland. The aim of the paper is to examine role of social support structure and social networks for enterprising Poles. It also attempts to extend of Waldinger et al (2000) ethnic business development model in the context of entrepreneurial strategies taken from by immigrants from their country of origin, claiming that transition...
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Wybrane aspekty zachowań internautów a skuteczny proces komunikacji marketingowej
PublicationCelem artykułu jest przedstawienie sposobów pozyskiwania internetowych treści związanych z organizacjami lub produktami oraz dzielenia się nimi z innymi. W publikacji zwrócono uwagę na potrzebę zmiany postrzegania roli internautów w procesie komunikacji marketingowej. Ponadto, artykuł nawiązuje do koncepcji inbound marketing. Koncepcja ta dotyczy nie tylko przyciągania klientów do firmy i jej produktów. Chodzi w niej o by poprzez...
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Hard lessons learned: delivering usability in IT projects
PublicationEffective project management requires the development of a realistic plan which aims to ensure the success of the project and ultimately deliver a high quality product to customers. However, experience shows that the majority of software vendors managing projects suffer from numerous problems to provide usability in IT solutions and complete a project in a given time with success. In this paper we discuss, analyze and synthesize...
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Indirect control over subordinate units
PublicationDeveloping a game universe usually involves creation of various units which can be both, encountered by a player or controlled by him. There is a number of works considering autonomous behaviours of units wandering around the game world. When it comes to the units controlled by the player, they often are lack of autonomy and are strictly controlled by the player. This paper presents a concept of units behaviour depending on their...
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Evaluation of Vehicle Routing Problem Algorithms for Transport Logistics Using Dedicated GIS System
PublicationThe development and research related to optimization of fleet management is of high interest among many industrial and scientific entities related to logistics and transport. Optimal distribution of transportation resources leads to significant cost reduction. In this context, scientific research related to so called Vehicle Routing Problem (VRP) which relies on determining the shortest transport routes for a strictly limited number...
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The concept of streamlining the logistics processs at the company
PublicationThe aim of the article is to present a concept related to the improvement of the logistics process at the company, by the modernisation of the main railway siding of the terminal. The paper present the reasons for the decision that was once made in order to obtain the expected advantages after the modernisation. The comparison of the incurred expenses and the profits that might be gained in the...
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DESIGN THINKING ORIENTED METHODOLOGY IN GROUP PROJECT AS A STEP IN THE CDIO APPROACH
PublicationRecently much scientific research and industrial work is conducted in multidisciplinary teams, where cooperation between specialists from different areas of expertise is required in order to successfully address the challenging goals. Moreover, in start-up small companies the lack of supporting departments calls for additional multidisciplinary, economic and networking skills known as T-shaped personality. Recognizing these shortcomings...
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Developing Prognostic Models of Organization Evolution
PublicationThe work focuses on the problem of measuring evolution of IT organizations. Changes in business influence functioning of the IT organization. IT departments or companies must ensure that the needs of their parent company/customers will be met. Therefore they must constantly evolve. Following question can be raised: is it possible to support process of changes the IT organization to run it smoother, faster, easier but with reduced...
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Knowledge Management
e-Learning CoursesBrand knowledge, customer knowledge, relations knowledge, market knowledge, „know how” etc., are intangible assets with great value to the organization today, and to leave these assets unmanaged would seem to be foolish in the extreme. The aim of the course is to explain: who/ why/ how to manage knowledge effectively. Welcome & GOOD LUCK :) Wioleta Kucharska
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Asymptotic properties of quadratic stochastic operators acting on the L1 space
PublicationQuadratic stochastic operators can exhibit a wide variety of asymptotic behaviours and these have been introduced and studied recently in the ℓ1 space. It turns out that in principle most of the results can be carried over to the L1 space. However, due to topological properties of this space one has to restrict in some situations to kernel quadratic stochastic operators. In this article we study the uniform and strong asymptotic...
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Fast method for IEEE 802.16-2004 standard-based networks coverage measuring
PublicationThis paper presents the time and cost efficient method for measuring effective coverage of IEEE 802.16-2004 standard-based networks. This is done by performing a series of continuous measurements on the grid basis. Due to this kind of signal quality surveying, estimationof the probable coverage area can be made. It is significant that themethod is fast and is uses a standard customer equipment which makes it more accessible for...
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Mobile operators at war: opinion mining and sentiment analysis on social media
PublicationConsidering hermetic and very competitive market such as mobile operator ones, social media has become best alternative for contact with customer and gathering data and opinions. Different style of running social media profiles is giving different results. The research presented in this paper aims to show the number of responses gathered from polish Internet users and its sentiment for mobile operator brands. It also presents practical...
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Delivery of Ancillary Services in Distribution Power Systems
PublicationOne of the technical and organizational challenges the power system faces in deregulated market conditions is to organize an ancillary services market. The growing share of distributed generation of variable (intermittent) energy sources and a change in the market position of consumers, causes the demand for distributed delivery of ancillary services. For this purpose, it is sought to use the ability of the regulatory measures:...
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Etyka marketingu - czy marketing jest etyczny?
PublicationOd jakiegoś czasu pojawiają się krytyczne głosy wobec marketingu, jako działań nieetycznych, wycelowanych przeciwko klientom i społeczeństwu jako całości. Można stwierdzić, że wizerunek marketingu jest w tym kontekście negatywny. Celem artykułu jest próba odpowiedzi na pytanie czy marketing jest etyczny. Stwierdzono, że istotą marketingu jest dbanie o dobro interesariuszy przedsiębiorstw oraz łączenie interesu firmy, klientów...
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Automatyczna weryfikacja klienta bankowego w oparciu o multimodalne technologie biometryczne
PublicationW referacie przedstawiono przegląd rozwiązań wykorzystywanych w bankach do weryfikacji tożsamości klientów. Ponadto zawarto opis metod biometrycznych aktualnie wykorzystywanych w placówkach bankowych wraz z odniesieniem do skuteczności i wygody korzystania z dostępnych rozwiązań. Zaproponowano rozszerzenie zakresu wykorzystania technologii biometrycznych, wskazując kierunek rozwoju systemów bezpieczeństwa dla poprawy dostępu do...