This article estimates the intangible benefits and costs of Euro 2012 in Poland. Using the contingent valuation method (CVM), a study was conducted among residents of all four host regions of the event and one nonhost region. This provided the basis for determining the net intangible benefit arising from Poland’s hosting of the European football championships (Euro 2012), which was estimated at 5.3 billion PLN2012. The aggregate...

Purpose In the study, an attempt was made to estimate the social benefits resulting from three non-mega sporting events organized in Ergo Arena located on the border of two cities in Poland. By attributing a value to intangible social benefits, the intangible effect was determined and compared to the expenditure incurred in the construction of Ergo Arena Hall. Design/methodology/approach In order to value social intangible effects...

The main purpose of the paper is to provide a monetary valuation of social benefits in connection with the hypothetical implementation of technological innovations at four Euro 2012 stadiums in Poland. Not only the construction of the sport’s arenas, but also the ongoing maintenance drain the pockets of Polish taxpayers. At the same time Euro 2012 stadiums remain underused, which familiarize the host cities with the concept of ‘white...