Doing well by doing good — CSR in a global context - Publikacja - MOST Wiedzy


Doing well by doing good — CSR in a global context


Motivation: Nowadays, there is a general understanding that stakeholders are crucial for the successful enterprise. There is also a need to think about Corporate Social Responsibility (CSR) in a global context. Never before corporations enjoyed so much power and authority. Corporations need to evolve, re-think their strategies and change their processes accordingly. However, as of now, there is no agreed way of measuring overall sustainability of actions of each company. There is a great need for holistic studies of CSR, analyzing in details the value created, from stakeholders point of view. Aim: This paper is an attempt to propose a way of looking at corporate social responsibility in line with current methodologies and frameworks focusing on value creation. Currently there is no one definition of global CSR to be used, nor there is one comprehensive methodology to describe it. Instead there is abundance of theories and frameworks. This paper proposes one definition and presents a method of analysis of the global corporate commitment to CSR approach. The main concern of this paper is to offer an insight into different ways companies can create value for various stakeholders groups. Results: Conducted analysis indicated that products companies are aware of needs and expectations of various stakeholders and are good at meeting them. Although assessed companies managed to link sustainability with their strategies, they did not achieve transforming sustainability into core of their business.


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Publikacja w czasopiśmie
artykuły w czasopismach recenzowanych i innych wydawnictwach ciągłych
Opublikowano w:
EKONOMIA I PRAWO nr 17, wydanie 3, strony 289 - 305,
ISSN: 1898-2255
Rok wydania:
Opis bibliograficzny:
Popowska M., Ratkowska B.: Doing well by doing good — CSR in a global context// EKONOMIA I PRAWO. -Vol. 17., iss. 3 (2018), s.289-305
Cyfrowy identyfikator dokumentu elektronicznego (otwiera się w nowej karcie) 10.12775/eip.2018.021
Politechnika Gdańska

wyświetlono 142 razy

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