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wyświetlamy 1000 najlepszych wyników Pomoc
Wyniki wyszukiwania dla: social aspects of biotechnology
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Personal Brand Value and Social Media, the Top Football Players’ Case
PublikacjaPersonal branding valuation and social media usage are new and empirically unexplored areas of research. The aim of the presented study is to determine how social media performance and sentiment are related to the value of a personal brand. Based on an example of 100 most valuable football players, in reference to transfermarkt.com and the sentione.com (sentiment analysis), the author points out the strongest...
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Social development and ICT adoption. Recent evidence from developing world
PublikacjaThis paper is designed to provide empirical evidence on the relationship between the process of ICT diffusion and social development across selected low-income and lowermiddle- income countries during the period of 2000 and 2014. It main target it so identify whether in low-income and lower-middle-income economies, ICT development and social development (social empowerment) are correlated.
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Gemba Kaizen: Influencing individuals behavior for better - an approach to social marketing
PublikacjaThe idea of providing the Gemba Kaizen philosophy to a social level can benefit not only individuals, but the society as well. The Japanese philosophy for improvement or change for better may serve companies that are looking for increasing its value by quality management. The same principles when implemented in a society may improve quality of life of its inhabitants and help solving social problems. The use of social marketing...
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Effects of social media communication on brand equity and brand purchase intention
PublikacjaThe author studied the effect of two different social media communication on brand equity and brand purchase intention. A total of 504 data sets were generated through a standardized online-survey and analysed with structural equation modeling. The results of the empirical study showed that both firm-created and user-generated social media communication influenced brand equity, consequently impacting brand purchase intention. This...
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Ontology Engineering Aspects in the Intelligent Systems Development
PublikacjaThe ontology engineering encompasses both, artificial intelligence methods and software engineering discipline. The paper tries to address a selection of aspects pertaining to development activities such as choice of the environmental framework, functionality description, specification methods and roles definition. Authors refer to the ontology development projects they were involved in.
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Corporate Social Responsibility BiM
Kursy Online -
The Contemporary aspects of revitalization of the buildings and the port areas
PublikacjaPort cities are the forefront of globalization. The continued growth of international trade of goods and services has now played a major role in shaping the economic and social world. Strategies for mutual cooperation and follow-up between countries, cities and regions are increasingly complex. On the one hand it brings profits, on the other leads to destabilization and the need for transformation and constant modernization. Port...
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Social Entrepreneurship Research – Challenges, Explanations and Suggestions for the Field Development
PublikacjaEmploying critical review and reflection on the key literature in the area of entrepreneurship and management studies in social entrepreneurship field, this paper aims to outline the current challenges this field is facing, while introducing related explanations and suggesting required changes. The current field of social entrepreneurship research is at its nascent stage, which is determined by ongoing definitional debates and...
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EU state aid - compatible with the internal market for social reasons
Dane BadawczeThe dataset encompasses a choice of Polish and foreign bibliography, together with a list of important individual EC decisions issued in the period 2007-2013 on state aid delivered to final consumers for social reasons ( in Poland and in selected UE member states), in form of different financial instruments. Thanks to this compilation the reader is...
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Getting to know the potential of social media in forest education
PublikacjaThe development of social network sites not only facilitates the acquisition and deepening of knowledge but also provides the possibility of easily contacting foresters, specialists in natural sciences and nature enthusiasts. In addition, for some years...
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Exploring the role of social networks among entrepreneurial Polish immigrants
PublikacjaThe paper reports on the explanatory case study among seven Polish enterprising migrants from Aberdeen Scotland. The aim of the paper is to examine role of social support structure and social networks for enterprising Poles. It also attempts to extend of Waldinger et al (2000) ethnic business development model in the context of entrepreneurial strategies taken from by immigrants from their country of origin, claiming that transition...
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SOCIAL ENTREPRENEURS – WHAT MAKES THEM DIFFERENT FROM BUSINESS UNDERTAKERS
PublikacjaSocial entrepreneurs, very often operate with highly limited resources, not to say with virtually nothing. They possess motivation, but apart from financial or technical resources very often they also need complex set of skills, especially those connected with leadership. Social entrepreneurship is similar to business entrepreneurship in many way, however there are some differences. Both similarities and differences can be find...
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Customer Assessment of Brand Valuation and Social Media
PublikacjaThe research problem engaged in this article is to determine whether contemporary consumers are able to assess brand equity in the overabundance of brands and products with similar features and qualities. The author argues that in the existing circumstances when differences between brands become insignificant the consumer is not capable of assessing their equity adequately. In order to verify the thesis the author has accepted...
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MOLECULAR ASPECTS OF MEDICINE
Czasopisma -
The importance of trust and altruistic social orientation for COVID-19 distress
PublikacjaBackground: The COVID-19 pandemic, the biggest global health crisis in decades, has been a difficult experience for nations all over the world. In the present study we wanted to assess to what extent a positive attitude towards others, expressed in altruistic social orientation and a high level of trust, would be linked to lower levels of COVID-19 distress in infected and non-infected individuals. Participants and procedure:...
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Brand loyalty creation in the social network. Does the product category matter?
PublikacjaThe final goal of all marketers’ effort is to achieve a high level of loyalty toward their brands. Social network brand sites are increasingly attracting the attention of scientists and managers intrigued by their potential application for brand loyalty creation. The aim of this research, based on European sample, is to fill the gap in understanding the product category loyalty and brand loyalty relation as an output of brand identification...
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Codesigned Digital Tools for Social Engagement in Climate Change Mitigation
PublikacjaDigital technologies and economies can strengthen participative processes and data- and knowledge-based sustainable urban development. It can also accelerate social integration and the efforts of urban dwellers towards more resilient urban environments. Gap: Most of the tools that strengthen participatory processes were not cocreated with stakeholders. Research shows that codesigned platforms driven by new technological advances...
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The first International Comparative Social Enterprise Models Working Paper: Poland
PublikacjaIn this paper, social enterprise models: entrepreneurial nonprofit organizations, cooperatives and vocational enterprises for the disabled are presented. Their emergence and institutionalization in the Polish social enterprise organizations landscape is provided and analysed. Also, the authors point to the convergences and divergences between these three models. Additionally historical background and institutional trajectories...
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Educational and cognitive aspects of adaptation of nonuse spaces in monumental sacral objects.
PublikacjaThe area of attics and towers in historic churches in Europe are yet quite inaccessible places for visitors, shrouded in the atmosphere of mysticism, hiding many secrets. Introduction of the new public function into the non-used zones of the monumental sacral objects has many aspects including educational and cognitive ones which are discussed in the following article. The article indicates items that can be found in the zone above...
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Determining and verifying the safety integrity level with security aspects
PublikacjaSafety and security aspects consist of two different group of functional requirements for the control and protection systems. It is the reason why the analyses of safety and security shouldnt be integrated directly. The paper proposes extension of the currently used methods of functional safety analyses. It can be done with inclusion of the level of information security assigned to the technical system. The article addresses some...
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SKYSCRAPER'S PUBLIC AREAS: THE IMPACT ON SPACE AND SOCIAL LIFE
PublikacjaIn recent years, more careful consideration is taken into social issues of designing skyscrapers by humanizing adherent internal and external public areas. Case studies of The Shard (London: 2012), 122 Leadenhall Street (London: 2014), 20 Fenchurch Street (London: 2014), Heron Tower (London: 2011), Tower 25 (Nicosia: 2013), Zoofenster (Berlin: 2012), DNB House (Oslo: 2012), Centrum Biurowe Neptun (Gdansk, 2014), Skytower (Wroclaw:...
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Social benefits valuation of hosting non-mega sporting events
PublikacjaPurpose In the study, an attempt was made to estimate the social benefits resulting from three non-mega sporting events organized in Ergo Arena located on the border of two cities in Poland. By attributing a value to intangible social benefits, the intangible effect was determined and compared to the expenditure incurred in the construction of Ergo Arena Hall. Design/methodology/approach In order to value social intangible effects...
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Discriminatory expressions, the young and social networks: The effect of gender
PublikacjaIn the framework of the «Project I: CUD» (Internet: Creatively Unveiling Discrimination), carried out in the United Kingdom, Italy, Belgium, Romania and Spain, we conducted a study into the expressions of discrimination used by young people on social network sites. To do so we designed a methodological strategy for detecting discriminatory content in 493 Facebook profiles and used this strategy to collect 363 examples for further...
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Social media and efficient computer infrastructure in smart city
PublikacjaSocial media require an efficient infrastructures of computer and communication systems to support a smart city. In a big city, there are several crucial dilemmas with a home and public space planning, a growing population, a global warming, carbon emissions, a lack of key resources like water and energy, and a traffic congestion. In a smart city, we expect an efficient and sustainable transportation, efficient management of resources...
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SELECTED ASPECTS OF THE EVALUATION OF THE QUALITY OF GRAPE WINE
PublikacjaDevelopment of the domestic grape wine market has been presented. The number of grape wine producing entities, acreage, and volume of production over last five years are presented. The composition of red grape wine has been discussed involving health promoting aspects. Two methods of wine quality determination: analytical and sensory meth ods have been described. Physicochemical parameters influencing wine quali ty (acidity, sweetness)...
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About being entrepreneurial in challenging environments – theorizing on the social enterprise behavior in Poland
PublikacjaEntrepreneurial behaviors in challenging institutional environments have been widely investigated in the literature. One of the characteristics of these environments is resource scarcity. This is particularly valid in the context of social entrepreneurship. The aim of this paper is to identify entrepreneurial behaviors in social entrepreneurship and what is happening behind these processes in the context of transition country,...
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Models of using the Internet by young Poles and their social capital.
PublikacjaHighlights • Study examining Polish youth on internet usage styles. • Online communication is the most common form of spending time on the Internet. •...
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Entrepreneurship Today: Selected Aspects
PublikacjaAt its very beginning, entrepreneurship was a purely economic notion. However, this growing interest in entrepreneurship-related problems prompted other sciences to participate in explaining the entrepreneurship phenomenon. Nowadays, entrepreneurship is analyzed through multiple theoretical lenses of economics, management, psychology, sociology – just to name a few. Therefore, it would be difficult to find a notion that could be...
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Indicator of coverage of expenses with income from contributions in the Social Insurance Fund
Dane BadawczeThe consequences of the COVID-19 pandemic negatively affected the picture of the financial situation of the Social Insurance Fund. In the period from January to June this year. the fund's expenditure amounted to PLN 130.0 billion, while revenues from premiums and their derivatives amounted to PLN 92.2 billion. As a result, in the first half of this...
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Methodological aspects in conducting scientific research - quantitative research
PublikacjaThis article presents a description of the methodological aspects of conducting (quantitative) scientific research. The publication focuses on the media industry, as it was the case in the previous article about methodological aspects of conducting qualitative research. The publication commences with an indication of scientific theory in the light of reference books, a definition and explanation of...
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Social media for e-learning of citizens in smart city
PublikacjaThe rapid development of social media can be applied for citizens’ e-learning in a smart city. Big cities have to cope with several open issues like a growing population or a traffic congestion. Especially, a home and public space is supposed to be used in more efficient way. Sustainable homes and buildings can be planned with using some modern techniques. Even currently, there is a huge problem with a lack of key resources like...
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Social perception of technological innovations at sports facilities: justification for financing ‘white elephants’ from public sources? The case of Euro 2012 Stadiums in Poland
PublikacjaThe main purpose of the paper is to provide a monetary valuation of social benefits in connection with the hypothetical implementation of technological innovations at four Euro 2012 stadiums in Poland. Not only the construction of the sport’s arenas, but also the ongoing maintenance drain the pockets of Polish taxpayers. At the same time Euro 2012 stadiums remain underused, which familiarize the host cities with the concept of ‘white...
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The Impact of Information and Communication Technology on the Rise of Urban Social Movements in Poland
PublikacjaThe chapter examines the relationship between the use of Information and Communications Technology (ITC) and the emergence of social movements focused on urban agenda in Poland. The aim is to investigate how and to what extent a growing body of smaller activist groups use opportunities provided by the ITC to achieve their political objectives. The research results indicate that Web-based media have helped to raise the profile...
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The Impact of Information and Communications Technology on the Rise of Urban Social Movements in Poland
PublikacjaThe chapter examines the relationship between the use of Information and Communications Technology (ITC) and the emergence of social movements focused on urban agenda in Poland. The aim is to investigate how and to what extent a growing body of smaller activist groups use opportunities provided by the ITC to achieve their political objectives. The research results indicate that Web-based media have helped to raise the profile of...
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Enhancing Customer Engagement in Social Media with AI – a Higher Education case study
PublikacjaPurpose. The study aims to demonstrate the importance of artificial intelligence (AI) and examples of tools based on it in the process of enhancing (building, measuring, and managing) customer engagement (CE) in social media in the higher education industry. CE is one of the current essential non-financial indicators of company performance in Digital Marketing strategy. The article presents a decision support system (DSS) based...
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Mobile operators at war: opinion mining and sentiment analysis on social media
PublikacjaConsidering hermetic and very competitive market such as mobile operator ones, social media has become best alternative for contact with customer and gathering data and opinions. Different style of running social media profiles is giving different results. The research presented in this paper aims to show the number of responses gathered from polish Internet users and its sentiment for mobile operator brands. It also presents practical...
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Biotechnology
Czasopisma -
ENVIRONMENTAL ASPECTS OF HUMAN RIGHTS
Kursy Online -
Modern trends in internet marketing - Researching the virality of brands on social media channels
PublikacjaThis paper presents a new approach for the research and identification of users generated content on social media channels. For the online branding research is proposed the use of twi software - SentiOne and NodeXL. The combination of those tools elicit a different point of view of how to manage in an effective way the overflow of the content publish by single individuals in social media networks.
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Modern trends in internet marketing - Researching the virality of brands on social media channels
PublikacjaThis paper presents a new approach for the research and identification of users generated content on social media channels. For the online branding research is proposed the use of twi software - SentiOne and NodeXL. The combination of those tools elicit a different point of view of how to manage in an effective way the overflow of the content publish by single individuals in social media networks.
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JOURNAL OF BIOTECHNOLOGY
Czasopisma -
FACES OF MODERNISM - URBAN PLANNING OF SOCIAL HOUSING ESTATES IN GDANSK AND HAMBURG-ALTONA
PublikacjaThe paper aims to compare the modernistic social housing estates built during the interwar period in the Free City of Gdansk and in Altona, the small neighbour of Hamburg. The comparison is based on the analysis of the factors, which significantly affected the decisions regarding spatial transformations and the development of both cities in that time. These factors include primarily: poor living conditions, resulting from the explosive...
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The Future of the University? Social Activism among Young Polish Scholars
PublikacjaThe question “Quo vadis, Academia?” is posed by scholars, research administrators, journalists and is also ofound in public opinion in Poland in different contexts. Authors of the article do not call into question the necessity of changes of contemporary universities, but they think that the source of changes should be characterized by a bottom-up approach, especially by those who have already achieved extraordinary scientific...
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Self-advocates with intellectual disability about their work as social educators – a qualitative Polish study
PublikacjaThe paper presents the opinions of self-advocates with mild intellectual disability about their work as social educators – public self-advocates raising disability awareness. Six semi-structured individual interviews were conducted. Data was analyzed within the framework of Interpretative Phenomenological Analysis. The themes which emerged from the interviews comprise: the motives of educators to work as self-advocates, opportunities...
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Selected aspects of logistics management of the production process in an enterprise
PublikacjaThe following article presents selected aspects of management of production logistics process in enterprise. Companies treat this part of business as a way to empower market position. In the first part author explained the idea of process. The next part describes the definition of logistics production management, which is crucial for manufacturing enterprises. However, author described lots of tools related to production management...
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Born Twice: The Role of Social Media in Identity Redefinition after Sudden Disability
PublikacjaFrom being attacked by a shark to being stricken by illness, people who acquire disabilities later in life have unique lived experiences. There is, however, a commonality that binds them: the loss of a former identity and a rebirth into another life. They may also struggle with self-acceptance as they shun societal stigmas and perceived deviance from cultural norms. Through a netnographic study, we examine how identities are redefined...
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Aging in the Social Space
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Social and Solidarity Economy
Publikacja -
Corporate Social Responsibility and Family Business: Current Debates and Future Prospects
PublikacjaThis paper aims at examining the main perspectives on corporate social responsibility (CSR) in family firms discussed in international literature. The topic of CSR has grown exponentially in the last two decades in both, business practice and as an area of interest among academics and researchers. Most studies focus on multinational corporations, some on small and medium enterprises (SMEs) and the smallest number on family business...
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Improving social competencies of architecture students through participatory design of marketplace regeneration
PublikacjaThe article discusses the involvement of architecture students in actual urban regeneration projects through participatory design and tray to respond question how it can improve students social competences, and benefit their future careers as architects and urban planners. By using the example of the student workshops conducted in 2019 at the Faculty of Architecture, GdanskTech, the article discusses the specific methods applied...