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Wyniki wyszukiwania dla: HOTEL SERVICE, EXPERIENCE ECONOMY, EXPERIENCE MARKETING, CUSTOMER EXPERIENCE MANAGEMENT, EXTRAORDINARY EXPERIENCE

  • Creating Hotel Services from a Perspective of Extraordinary Customer Experience

    Publikacja

    - Handel Wewnętrzny - Rok 2018

    This conceptual article aims to explore the process of providing hotel services in the context of requirements arising from the experience economy. Both the concept of experience marketing and the concept of customer experience management provided a theoretical framework for the discussion. Based on a review of literature and conclusions derived from hotel managers’ experiences, a research model is proposed, which may be of some...

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  • Experience marketing in the service of the “secular religion” of big tech

    Publikacja

    - Rok 2021

    The article proposes an interpretation of the meaning of experience marketing as a tool in the process of sacralisation of products, and in a broader context – the so-called secular religion accompanying some contemporary big tech organizations. The article is of theoretical nature and the authors have intended to explain how big tech corporations, in line with the concept of experience marketing (digital platforms, in particular),...

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  • An approach to smart experience management

    Publikacja

    - CYBERNETICS AND SYSTEMS - Rok 2011

    W pracy przedstawiono procesowe podejście do inteligentnego zarządzania wiedzą zebraną na podstawie przebytych doświadczeń.

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  • Cognition and Decisional Experience to Support Safety Management in Workplaces

    Publikacja

    - Advances in Intelligent Systems and Computing - Rok 2018

    Hazards are present in all workplaces and can result in serious injuries, short and long-term illnesses, or death. In this context, management of safety is essential to ensure the occupational health of workers. Aiming to assist the safety management process, especially in industrial environments, a Cognitive Vision Platform for Hazard Control (CVP-HC) is proposed. This platform is a Cyber Physical system, capable of identifying...

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  • Experience-Oriented Knowledge Management for Internet of Things

    Publikacja

    - Rok 2016

    In this paper, we propose a novel approach for knowledge management in Internet of Things. By utilizing Decisional DNA and deep learning technologies, our approach enables Internet of Things of experiential knowledge discovery, representation, reuse, and sharing among each other. Rather than using traditional machine learning and knowledge discovery methods, this approach focuses on capturing domain’s decisional events via Decisional...

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  • Building Dedicated Project Management Process Basing on Historical Experience

    Publikacja

    - Rok 2017

    Project Management Process used to manage IT project could be a key aspect of project success. Existing knowledge does not provide a method, which enables IT Organizations to choose Project Management methodology and processes, which would be adjusted to their unique needs. As a result, IT Organization use processes which are not tailored to their specific and do not meet their basic needs. This paper is an attempt to fill this...

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  • Management of tracheostomy in COVID-19 patients: The Japanese experience

    Publikacja

    - AURIS NASUS LARYNX - Rok 2021

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  • Enabling Deeper Linguistic-based Text Analytics – Construct Development for the Criticality of Negative Service Experience

    Publikacja

    - IEEE Access - Rok 2019

    Significant progress has been made in linguistic-based text analytics particularly with the increasing availability of data and deep learning computational models for more accurate opinion analysis and domain-specific entity recognition. In understanding customer service experience from texts, analysis of sentiments associated with different stages of the service lifecycle is a useful starting point. However, when richer insights...

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  • The role of case studies and management experience in the education and personal developement of IT project managers

    Publikacja

    - Rok 2014

    The purpose of this article is to indicate the need for project management experience and knowledge in order to improve the competence of IT project managers. In the first part of the article there is shown the impact of experience on the development of project management skills. Also the need for having historical data about the projects - in order to make better project decisions - is shown in the article.In the following parts...

  • Road safety inspection as a tool for road safety management – the polish experience

    Publikacja

    - Journal of KONBiN - Rok 2017

    In Poland, road inspections were implemented in June 2014 on all national roads. Previously conducted traffic surveys mainly related to the technical condition of roads, signs and markings; other safety issues were overlooked. The main problem that occurs during inspection is an inspector’s subjective qualitative assessment which affects the classification of the sources of hazard on the road.. The paper presents an analysis of...

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  • Decisional DNA with embedded Relief-F linear regression for knowledge and experience management

    Publikacja

    - Rok 2012

    Omowiono zastowania Decyzyjnego DNA, regresji liniowej oraz funkcji RELIEF-F w procesach formalnego modelowania i wspomagania zarzadzania wiedza oraz zarzadzania doswiadczeniem.

  • Beata Krawczyk-Bryłka dr

    Osoby

    Dział Usług Chmurowych, Katedra Przedsiębiorczości, Sekcja programu MBA

    Psycholog, doktor nauk humanistycznych w dziedzinie zarządzania, adiunkt w Katedrze przedsiębiorczości. 2018 - 2021: Kierownik projektu NCN: „Efektuacyjny model zespołu przedsiębiorczego. Jak działają przedsiębiorcze zespoły odnoszące sukces" od 2016: Quality Standards Lead filaru People management & personal development na studiach MBA Politechniki Gdańskiej 2008 – 2012: Prodziekan ds kształcenia Wzydziału Zarządzania i Ekonomii...

  • The concept of experience marketing - examples of practical application (PG_0005962), W, International Design Engineer, sem. 2, zimowy 2023/24

    Kursy Online
    • A. Dembicka

    Celem przedmiotu jest zaznajomienie studentów z koncepcją marketingu doświadczeń, będącego coraz częściej obligatoryjną podstawą innowacyjnych strategii marketingowych przedsiębiorstw oraz ukazanie praktycznego zastosowania niniejszej idei (zarządzanie doświadczeniami, strategiczne moduły doświadczeń, mapowanie podróży klienta i pracownika firmy). The aim of the course is to familiarize students with the concept of experience...

  • The concept of experience marketing - examples of practical application, (W), sem. 02, zimowy 22/23

    Kursy Online
    • A. Dembicka

    Celem przedmiotu jest zaznajomienie studentów z koncepcją marketingu doświadczeń, będącego coraz częściej obligatoryjną podstawą innowacyjnych strategii marketingowych przedsiębiorstw oraz ukazanie praktycznego zastosowania niniejszej idei (zarządzanie doświadczeniami, strategiczne moduły doświadczeń, mapowanie podróży klienta i pracownika firmy).  The aim of the course is to familiarize students with the concept of experience...

  • Wioleta Kucharska dr hab. inż.

    Osoby

    Katedra Zarządzania

    Wioleta Kucharska holds a position as an Associate Professor at the Faculty of Management and Economics of the Gdansk TECH, Gdansk University of Technology, Fahrenheit Universities Union, Poland. Authored 66 peer-reviewed studies published with Wiley, Springer, Taylor & Francis, Emerald, Elsevier, IGI Global, and Routledge. Recently involved in such topics as tacit knowledge and company culture of knowledge, learning, and collaboration....

  • Kamil Brodnicki dr inż.

    Osoby

    Katedra Informatyki w Zarządzaniu

    Kamil Brodnicki jest asystentem w Katedrze Informatyki w Zarządzaniu na Wydziale Ekonomii i Zarządzania Politechniki Gdańskiej. Od 2017 roku jest kierownikiem laboratorium Customer Experience. Od 2011 roku pracuje w jednej z trójmiejskich firm IT jako Analityk Systemów Informatycznych, realizując projekty z branży finansowej. Jego zainteresowania badawcze koncentrują się w następujących obszarach: ergonomia i użyteczność w projektach...

  • A new concept of contemporary marketing

    Publikacja

    - Rok 2021

    Purpose: This conceptual paper aims to propose a new concept of marketing that responds well to the needs of a changing world, taking into account the continuous development of the service economy and the revolution in the development of the Internet and related tools. Methodology/Approach: The proposed concept is based on well-researched theories: service marketing, experience marketing, relationship marketing and digital marketing...

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  • Family business experience and the probability of starting a venture: gender differences in Poland

    Publikacja

    - Journal for East European Management Studies - Rok 2018

    The aim of this study is to analyse whether the experience of working in a family member’s business is related differently to the assessed probabilities of men and women starting their own new venture in the future. The research is conducted on a sample of 334 Polish undergraduate students. Poland is an efficiency-driven European economy with a substantial gender gap in entrepreneurship. The results obtained indicate that the relationship...

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  • Concept for Perfecting the Marketing of New Technologies at Gdańsk University of Technology

    Publikacja

    - Transactions on Aerospace Research - Rok 2012

    The chapter discusses the problem of improving the use of modern marketing achievements in the development and offering of new technologies, based on the experience of the Gdansk University of Technology (PG). Were discussed the concept, features, benefits and conditions of modern marketing, as well as the essence of the new technologies and ways of transferring them from scientific research units to the economy. Presented past...

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  • Non-wage factors for choosing the first job

    Dane Badawcze
    open access

    The creation of an effective remuneration system depends on a number of factors. However, some components are relatively versatile and commonly used. Therefore, employees report fairly standard expectations, which are then verified by employers. Mutual expectations are also the subject of many analyzes and scientific studies.

  • Pozytywne doświadczenia zakupowe w kreowaniu lojalności nabywczej

    Publikacja

    - Problemy Jakości - Rok 2021

    Doświadczenie zakupowe to rodzaj mentalnej podróży, pozostawiającej niematerialne wrażenia, w postaci wiedzy i śladu emocjonalnego [69], będące kluczowym elementem w zrozumieniu zachowań konsumentów, jak również istotnych zmian zachodzących we współczesnym marketingu [10]. Cel: Celem głównym badań było ukazanie wpływu pozytywnych doświadczeń zakupowych na kształtowanie satysfakcji i lojalności nabywczej oraz sposobów budowania...

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  • Justyna Borucka dr inż. arch.

    Osoby

    Katedra Architektury Mieszkaniowej i Użyteczności Publicznej, Wydział Architektury

    Justyna Borucka jest adiunktem na Wydziale Architektury Politechniki Gdańskiej, koordynatorem programu Erasmus i współpracy zagranicznej, a od 2016 roku prodziekanem ds. rozwoju. Jest również członkiem Zarządu Stowarzyszenia Architektów Polskich (SARP Oddział Wybrzeże). Jej badania koncentrują się na teorii architektury i strategii odnowy miejskiej ze szczególnym wpływem interdyscyplinarnych relacji współczesnej architektury i...

  • Laboratorium Customer Experience

    Laboratoria

    Zakres prowadzonych badań: Przygotowanie badań Przeprowadzenie badań Testowanie Analiza wyników Usługi dodatkowe: przygotowanie analizy biznesowej procesów u klienta i ich optymalizacja prototypowanie interaktywnych makiet webowych budowanie modelu lojalności klienta w oparciu o wyniki z badań użyteczności dobór odpowiedniej grupy badawczej (pozyskanie osób do badań) Oferta Laboratorium...

  • Doświadczenie jako wartość dla klienta

    Publikacja

    - KWARTALNIK NAUK O PRZEDSIĘBIORSTWIE - Rok 2009

    Marketing doświadczeń opiera się na przekonaniu, że oprócz produktu i usługi konieczne jest wyodrębnienie dodatkowej wartości, jaką jest niepowtarzalne doświadczenie, spełniające racjonalne i emocjonalne oczekiwania nabywcy. Autorka opisuje rolę doświadczeń w kształtowaniu postaw konsumenckich oraz budowaniu satysfakcji i lojalności klienta. Omawia również zasady służące projektowaniu pozytywnych doświadczeń zakupowych.

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  • Badania doświadczenia użytkownika (User Experience) w projektowaniu interakcji użytkownik-system

    Publikacja

    - PRACE NAUKOWE UNIWERSYTETU EKONOMICZNEGO WE WROCŁAWIU - Rok 2011

    Artykuł omawia coraz częściej używany termin "doświadczenie użytkownika" (ang. User Experience - UX) oraz je-go znaczenie dla emocjonalnych aspektów satysfakcji użytkownika produktów informatycznych i usług on-line. Dokona-no przeglądu czterech głównych podejść badawczych stosowanych obecnie w odniesieniu do tematyki UX: projektowa-nie interakcji, e-marketing, pomiary psychofizjologiczne i współprojektowanie usług. Przedyskutowano...

  • SERVICE ORIENTED SCENARIOS FOR SUPPORT ENTERPRISE PROJECT MANAGEMENT

    Publikacja

    - Rok 2017

    In the paper, a service oriented architecture is used to describe various scenarios of human-oriented enterprises. They can be modeled by BPMN to show basic information flow. We consider business scenarios to present another modeling solution called service orchestration or service mashup. That approach gives an opportunity for the right management through taking the best possible choice of services, or composition of services....

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  • User experience evaluation study on the quality of 1K, 2K, and 4K H.265/HEVC video content

    Publikacja

    - Zeszyty Naukowe Akademii Morskiej w Szczecinie - Rok 2024

    Nowadays, most content creators focus on distributing rich media at the highest possible resolution. Currently, the majority of sold consoles, media players, computer hardware, as well as displays and TVs are advertised as 4K-compatible. The same trend is observed in the case of popular online streaming services and terrestrial TV broadcasts. Generally speaking, it is assumed that higher bitrates provide higher subjective judgements....

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  • Production Management 2022

    Kursy Online
    • M. Muchlado
    • J. Czerska
    • E. Marjańska

    This course is an integral component of the Production Management course for 3rd semester BIM students.The Production Management course will introduce you to the world of manufacturing and its challenges. During our adventure together you will have a chance to get to know, feel and experience it.

  • Logistics management 2022_Joanna Czerska

    Kursy Online
    • J. Czerska

    This course is an integral component of the Logistics Management course for 3rd semester BIM students.The Logistics Management course will introduce you to the world of supply chain and its challenges. During our adventure together you will have a chance to know, feel and experience it.

  • Koncepcja doskonalenia marketingu nowych technologii w Politechnice Gdańskiej

    Publikacja

    - Transactions on Aerospace Research - Rok 2012

    W rozdziale podjęto problem doskonalenia wykorzystania dorobku współczesnego marketingu w przygotowaniu i oferowaniu nowych technologii, oparte na doświadczeniach Politechniki Gdańskiej (PG). Omówiono pojęcia, cechy, korzyści i uwarunkowania współczesnego marketingu, jak też istoty nowych technologii i sposobów transferu z jednostek naukowo-badawczych do gospodarki. Przedstawiono dotychczasowe doświadczenia transferu i komercjalizacji...

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  • What matters most to patients? On the Core Determinants of Patient Experience from Free Text Feedback

    Publikacja

    - Rok 2021

    Free-text feedback from patients is increasingly used for improving the quality of healthcare services and systems. A major reason for the growing interest in harnessing free-text feedback is the belief that it provides richer information about what patients want and care about. The use of computational approaches such as structural topic modelling for analysing large unstructured textual data such as free-text feedback from patients...

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  • Logistics management summer 2023_Joanna Czerska

    Kursy Online
    • J. Czerska

    This course is an integral component of the Logistics Management course for 3rd semester BIM students.The Logistics Management course will introduce you to the world of supply chain and its challenges. During our adventure together you will have a chance to know, feel and experience it.

  • Logistics management summer 2024_BIM2_Joanna Czerska

    Kursy Online
    • J. Czerska
    • A. Wendt

    This course is an integral component of the Logistics Management course for 3rd semester BIM students.The Logistics Management course will introduce you to the world of supply chain and its challenges. During our adventure together you will have a chance to know, feel and experience it.

  • Logistics management summer 2024_BIM2_Joanna Czerska

    Kursy Online
    • J. Czerska

    This course is an integral component of the Logistics Management course for 3rd semester BIM students.The Logistics Management course will introduce you to the world of supply chain and its challenges. During our adventure together you will have a chance to know, feel and experience it.

  • Logistics management summer 2024_BIM6_Joanna Czerska

    Kursy Online
    • J. Czerska
    • A. Wendt

    This course is an integral component of the Logistics Management course for 3rd semester BIM students.The Logistics Management course will introduce you to the world of supply chain and its challenges. During our adventure together you will have a chance to know, feel and experience it.

  • The most important elements of the social package that guide students of Wrocław University of Science and Technology when choosing their first job

    Dane Badawcze
    open access

    This dataset contains the results of research that were carried out by the Wrocław University of Science and Technology in March and April 2016, using an anonymous "on-line" questionnaire. 1,320 people took part in the study entitled "My ideal employer" - students and doctoral students of all faculties of the university (including those fields of study...

  • Rafał Leszczyna dr hab. inż.

    Osoby

    Katedra Informatyki w Zarządzaniu

    Dr hab. inż. Rafał Leszczyna jest profesorem uczelni na Wydziale Zarządzania i Ekonomii Politechniki Gdańskiej. W lipcu 2020 r., na podstawie osiągnięcia naukowego w obszarze zarządzania cyberbezpieczeństwem infrastruktur krytycznych w sektorze elektroenergetycznym, uzyskał stopień doktora habilitowanego w dziedzinie nauk inżynieryjno-technicznych, dyscyplina informatyka techniczna i telekomunikacja. W latach 2004–2008 pracował...

  • Minimising the Churn Out of the Service by Using a Fairness Mechanism

    Publikacja

    - Rok 2020

    The paper proposes an algorithm of bandwidth distribution, ensuring fairness to end-users in computer networks. The proposed algorithm divides users into satisfied and unsatisfied users. It provides fairness in terms of quality of experience (QoE) for satisfied users and quality of service (QoS) for unsatisfied users. In this paper, we present detailed comparisons relevant to service providers to show the advantages of the proposed...

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  • Commercial function as a treat to the monument - 25 years of experience in the commercialization of monuments in Gdansk, Poland

    Publikacja

    - Rok 2017

    The principles of the market economy adopted in Poland in the nineties have significantly touched the resources of immovable monuments. As a result, monuments have become a product of culture subject to the rules of the free market; and state ownership, patronage and decision-making practice has now been replaced by private interest. Practical monument use has also changed with the shift in ownership of objects after privatization...

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  • Quality Expectations of Mobile Subscribers

    Publikacja

    - Journal of Telecommunications and Information Technology - Rok 2015

    Mobile systems, by nature, have finite resources. Radio spectrum is limited, expensive and shared between many users and services. Mobile broadband networks must support multiple applications of voice, video and data on a single IP-based infrastructure. These converged services each have unique traffic holding and quality requirements. A positive user experience must be obtained through efficient partitioning of the available wireless...

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  • A note on the applications of artificial intelligence in the hospitality industry: preliminary results of a survey

    Publikacja

    - Rok 2021

    Intelligent technologies are widely implemented in different areas of modern society but specific approaches should be applied in services. Basic relationships refer to supporting customers and people responsible for services offering for these customers. The aim of the paper is to analyze and evaluate the state-of-the art of artificial intelligence (AI) applications in the hospitality industry. Our findings show that the major...

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  • eVisa’s impacts on travel and tourism: the case of Turkey.

    Publikacja

    - Journal of Hospitality and Tourism Technology - Rok 2018

    he purpose of this study was to investigate eVisa applications. eVisa is a service that falls under eTourism, whose growing use can be attributed to its ability to simplify the process of obtaining a visa. The objectives of this study were twofold: to explore the eVisa experience of tourists who have previously visited Turkey by using the service and to analyse the perceptions of stakeholders who have contributed to eVisa.

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  • Marcin Dziedziński magister

    Osoby

    Uniwersytet Przyrodniczy w Poznaniu

  • Nadzeya Sabatini dr

    Osoby

    Katedra Informatyki w Zarządzaniu

    Nadzeya Sabatini is Assistant Professor in Digital Transformation at Gdańsk University of Technology (Gdansk, Poland), its Department of Informatics in Management (Faculty of Management and Economics). Nadzeya is lecturer at USI – Università della Svizzera italiana (Lugano, Switzerland), a research fellow at the Institute of Digital Technologies for Communication of the same university, and coordinator of MSc in Digital Fashion...

  • Criteria for evaluation and selection of the best offer for the Contract Engineer service

    Publikacja

    - IOP Conference Series: Materials Science and Engineering - Rok 2019

    The purpose of the legal regulations regarding public procurement in EU countries is to ensure effective funds' spending. When assessing and selecting the best offer, the contracting entities have at their disposal many different criteria, including non-price criteria. Their proper selection and application is necessary to ensure the high quality of the ordered product, delivery or service. Making an order for intellectual services,...

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  • Marcin Sikorski prof. dr hab. inż.

    Osoby

    Katedra Informatyki w Zarządzaniu

    Marcin Sikorski jest profesorem w Katedrze Informatyki w Zarządzaniu na Wydziale Zarządzania i Ekonomii Politechniki Gdańskiej. Wcześniej odbył liczne pobyty w instytucjach naukowych, m.in. w Niemczech (Uniwersytety w Bonn i w Heidelbergu), Szwajcarii (ETH Zurich), Holandii (TU Eindhoven) i USA (Harvard University). Prof. Sikorski jest przedstawicielem Polski w komitecie TC13 Human-Computer-Interaction w międzynarodowej organizacji...

  • Experience Visualizaton

    Publikacja

    - Rok 2014

    Set of Experience Knowledge Structure (SOEKS) has proved its capability of storing substantial part of experience at a particular decision point. The management of SOEKS record is also proposed in many papers for example referring to concepts of Decisional DNA knowledge representation, that is a collection of a number of SOEKS. The aim of this paper is to focus on visualization and practical aspects of presenting gathered knowledge...

  • Nina Rizun dr

    Osoby

    Katedra Informatyki w Zarządzaniu

    Nina Rizun jest adiunktem na Wydziale Zarządzania i Ekonomii Politechniki Gdańskiej. W  październiku 1999 r. uzyskała stopień doktora nauk technicznych za specjalizacją Gospodarka przedsiębiorstwa i organizacja produkcji. W latach 1993–2000 pracowała na Wydziale Informatyki Ekonomicznej w Akademji Metalurgicznej, Dnipro, Ukraina. W latach 2000–2016 – na Wydziale Cybernetyki Ekonomicznej i Metod Matematycznych na Uniwersytecie Alfreda...

  • Performance of Noise Map Service Working in Cloud Computing Environment

    Publikacja

    - Archives of Acoustics - Rok 2016

    In the paper a noise map service designated for the user interested in environmental noise subject is presented. It is based on cloud computing. Noise prediction algorithm and source model, developed for creating acoustic maps, are working in cloud computing environment. In the study issues related to noise modeling of sound propagation in urban spaces are discussed with a special focus on road noise. Examples of results obtained...

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  • Software Factory project for enhancement of student experiential learning

    Publikacja

    - Rok 2019

    Providing opportunities for students to work on real-world software development projects for real customers is critical to prepare students for the IT industry. Such projects help students to understand what they will face in the industry and experience real customer interaction and challenges in collaborative work. To provide this opportunity in an academic environment and enhance the learning and multicultural teamwork experience,...