Search results for: CRISIS OF MARKETING COMMUNICATION

• Are you a Strategic Thinker? WINTER 23/24

  e-Learning Courses

  • M. McPhillips

  The course explores strategic management choices along with the role of innovation in creating sustainable competitive advantage. It introduces frameworks and tools of strategic management (e.g. how to analyze organizations in their industry context and how to design and execute a coherent strategy). Concepts such as value creation, product diversification, clustering and open innovation will be explored to understand how entrepreneurs...

• Are you a Strategic Thinker? WINTER 24

  e-Learning Courses

  • M. McPhillips

  The course explores strategic management choices along with the role of innovation in creating sustainable competitive advantage. It introduces frameworks and tools of strategic management (e.g. how to analyze organizations in their industry context and how to design and execute a coherent strategy). Concepts such as value creation, product diversification, clustering and open innovation will be explored to understand how entrepreneurs...

• Are you a Strategic Thinker? SUMMER 23/24

  e-Learning Courses

  • M. McPhillips

  The course explores strategic management choices along with the role of innovation in creating sustainable competitive advantage. It introduces frameworks and tools of strategic management (e.g. how to analyze organizations in their industry context and how to design and execute a coherent strategy). Concepts such as value creation, product diversification, clustering and open innovation will be explored to understand how entrepreneurs...

• ASSESSMENT of PERFORMANCE of UMV (2024)

  e-Learning Courses

  • M. K. Gerigk

  (W) Assessment of Performance of Unmanned Maritime Vehicles (W-Lecture) - DAPE - WIMiO AP-of-UMV (W) -DAPE - WIMiO   The course entitled "Assessment of Performance of Unmanned Maritime Vehicles (W-Lecture)" is conducted for the DAPE WIMiO Students.   The AP-of-UMV (W) course is to discuss the following problems: - major areas of application of UMV unmanned maritime vehicles, - sea environment, - types of UMV vehicles, -...