Search results for: FOOTBALL STADIUM

• Football, Conservative Values, and a Feeling of Oneness with the Group: A Study of Polish Football Fandom

  Publication

  • R. Kossakowski
  • T. Besta

  - EAST EUROPEAN POLITICS AND SOCIETIES - Year 2018

  Full text to download in external service

• Science and Medicine in Football

  Journals

  ISSN: 2473-3938 , eISSN: 2473-4446

• The authenticity in social media. Club and football players’ relations

  Publication

  • A. Kozłowska
  • W. Kucharska

  - Year 2019

  The authenticity in social media is one of the crucial factors of brands success. In the era of fake news, illusions, manipulations or other artificial attributes of the virtuality and reality today it is a real source of value. The presented study aims to verify how football club and football players’ brands’ authenticity influence attitudinal loyalty in social media. Findings proved that the authenticity is something social media...

  Full text available to download

• ESTIMATION OF THE WILLINGNESS-TO-PAY FOR PRESERVING THE FOOTBALL ARENA IN GDANSK

  Publication

  • K. Zawadzki

  - Financial Internet Quarterly - Year 2015

  The European Football Championship (Euro 2012) organized in Poland became the pretext for a number of infrastructural changes. A high level of expenditure makes the Polish event the most expensive among events of this magnitude. The fact that these changes were 100% financed by public funds raises the question of whether these funds were used in a substantiated way. Therefore, the aim of this study is...

  Full text available to download

• Personal Brand Value and Social Media, the Top Football Players’ Case

  Publication

  • W. Kucharska

  - Year 2018

  Personal branding valuation and social media usage are new and empirically unexplored areas of research. The aim of the presented study is to determine how social media performance and sentiment are related to the value of a personal brand. Based on an example of 100 most valuable football players, in reference to transfermarkt.com and the sentione.com (sentiment analysis), the author points out the strongest...

  Full text to download in external service

• Studium Vilnense

  Journals

  ISSN: 1648-7915

• Personal Brand Authenticity and Social Media: The Top 5 Football Players’ Case

  Publication

  • W. Kucharska
  • A. Kozłowska

  - Year 2018

  he authenticity is a key factor which attracts the interest of young consumers in the more and more dominant virtual world full of “fake news”,“fake images”, and “fake impressions”. The celebrity authenticity is also important when it comes to gain the positive attitude of the audience and the success in the long term. The unique talent is crucial for all stars. According to football stars, the authenticity of their personal brands...

  Full text available to download

• European Football Championship - Euro 2012 in Poland: the Impact on the Host-Cities' Development

  Publication

  • M. Kostrzewska
  • M. Rembeza

  - Year 2012

  Full text to download in external service

• Spatium

  Journals

  ISSN: 1450-569X

• Nighttime Hypoglycemia in Children with Type 1 Diabetes after one Day of Football Tournament

  Publication

  • M. Kamiński
  • A. Gawrecki
  • A. Araszkiewicz
  • A. Szadkowska
  • B. Skowrońska
  • W. Stankiewicz
  • A. Michalak
  • A. Cieluch
  • K. Dżygało
  • S. Seget... and 6 others

  - INTERNATIONAL JOURNAL OF SPORTS MEDICINE - Year 2020

  Full text to download in external service