Greening the Innovation Landscape: Leveraging Open Innovation Channels for Sustainable Technology Adoption

Marita McPhillips

doi:10.34190/eckm.25.1.2411

Greening the Innovation Landscape: Leveraging Open Innovation Channels for Sustainable Technology Adoption

Abstract

Open innovation offers a great potential for accelerating sustainable technology adoption. This study presents the diverse interaction channels of open innovation and their role in facilitating the development and integration of sustainable solutions. Through an analysis of collaboration mechanisms associated with various open innovation channels in sustainable technology adoption projects, this paper offers a comprehensive framework for partnerships to strategically execute innovation strategies geared towards furthering sustainability objectives. The findings highlight the transformative potential of different open innovation interaction channels in advancing sustainability agendas. Several collaboration mechanisms support the benefits of employing the open innovation interaction channels. By categorizing and evaluating different interaction channels conducive for sustainable solutions this study explores the interplay between open innovation processes and sustainable innovation, assesses the role of different collaboration mechanisms in driving sustainable open innovation, discusses metrics to measure the effectiveness of open innovation interactions in sustainable initiatives and provides new ideas for managers to improve sustainable innovation performance.