Ways to promote and increase the level of quality at private universities in Gdańsk, Sopot and Gdynia - Open Research Data - Bridge of Knowledge

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Ways to promote and increase the level of quality at private universities in Gdańsk, Sopot and Gdynia

Description

To exist and develop, universities must first of all have someone to educate. With considerable market competition, they must undertake intense marketing activities to reach the client, i.e. the potential student. Moreover, such activities are the main goals of non-public universities and are taken into account when building a strategy. Research shows that each of the non-public universities undertakes intensive activities aimed at promoting their university, and their detailed activities are presented in this research data.

Dataset file

Tabela 14.xlsx
256.8 kB, S3 ETag fd3d5abdf909888e38467944981c27c9-1, downloads: 10
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File details

License:
Creative Commons: by 4.0 open in new tab
CC BY
Attribution

Details

Year of publication:
2021
Verification date:
2021-04-15
Creation date:
2013
Dataset language:
Polish
Fields of science:
  • Management and quality studies (Social studies)
DOI:
DOI ID 10.34808/nszr-hw15 open in new tab
Verified by:
Gdańsk University of Technology

Keywords

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