ISSN:
0021-8499
eISSN:
1740-1909
Disciplines
(Field of Science):
- family studies (Family studies)
- social communication and media studies (Social studies)
- management and quality studies (Social studies)
- sociology (Social studies)
- international relations (Social studies)
(Field of Science)
Ministry points: Help
Year | Points | List |
---|---|---|
Year 2024 | 100 | Ministry scored journals list 2024 |
Year | Points | List |
---|---|---|
2024 | 100 | Ministry scored journals list 2024 |
2023 | 100 | Ministry Scored Journals List |
2022 | 100 | Ministry Scored Journals List 2019-2022 |
2021 | 100 | Ministry Scored Journals List 2019-2022 |
2020 | 100 | Ministry Scored Journals List 2019-2022 |
2019 | 100 | Ministry Scored Journals List 2019-2022 |
2018 | 35 | A |
2017 | 35 | A |
2016 | 25 | A |
2015 | 35 | A |
2014 | 30 | A |
2013 | 25 | A |
2012 | 25 | A |
2011 | 25 | A |
2010 | 27 | A |
Model:
Hybrid
Points CiteScore:
Year | Points |
---|---|
Year 2023 | 4.2 |
Year | Points |
---|---|
2023 | 4.2 |
2022 | 4.4 |
2021 | 4.3 |
2020 | 3.7 |
2019 | 3.9 |
2018 | 3.3 |
2017 | 3 |
2016 | 2.1 |
2015 | 2.3 |
2014 | 1.8 |
2013 | 1.5 |
2012 | 1.5 |
2011 | 1.3 |
Impact Factor:
Log in to see the Impact Factor.
Sherpa Romeo:
Papers published in journal
Filters
total: 1
Catalog Journals
Year 2016
-
Measuring Consumers' Engagement With Brand-Related Social-Media Content. Development and Validation of a Scale that Identifies Levels of Social-Media Engagement with Brands
PublicationThe purpose of the current study was to develop a scale to measure the consumer's engagement with brand-related social-media content, based on three dimensions established in the framework of an earlier theoretical construct, “Consumer's Online Brand-Related Activities” (Muntinga, Moorman, and Smit, 2011). Qualitative techniques were used to generate an initial pool of items that captured different levels of consumer engagement...
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