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Individual corporate reputation, perception of collective corporate reputation, stock market investments

Description

There are two ways of conceiving of corporate reputation: individual and collective. Although related, they are not driven by the same factors. Thus, each of them may have a distinct impact on investment decisions.  The following dataset includes the data obtained in an incentivized economic experiment based on vignette studies. We induced the perception of collective and individual reputation and asked participants to make their investment decisions There are records of 528 subjects in the final sample who took part in an online game imitating stock exchange conditions.

Dataset file

Individual corporate reputation_perception of collective corporate reputation_stock market investments.xlsx
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File details

License:
Creative Commons: by 4.0 open in new tab
CC BY
Attribution

Details

Year of publication:
2021
Verification date:
2021-09-02
Dataset language:
English
Fields of science:
  • economics and finance (Social studies)
DOI:
DOI ID 10.34808/kqay-2s61 open in new tab
Funding:
Ethical papers:
Approval waived by the Scientific Research Ethics Committee at the University of Gdansk 12122016
Verified by:
No verification

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