This article presents a description of the methodological aspects of conducting (quantitative) scientific research. The publication focuses on the media industry, as it was the case in the previous article about methodological aspects of conducting qualitative research. The publication commences with an indication of scientific theory in the light of reference books, a definition and explanation of...

Action Research (AR) is not only a research method or a research strategy for solving a research problem, but also an effective tool for developing knowledge and implementing changes in the organization. The aim of AR is to bring about a change within the studied area and get participants to initiate changes, in which the researcher and the recipient collaborate in investigating the problem and developing a relevant solution. AR...

Opisano numeryczną i doświadczalną metodę badania przepływu w uszczelnieniu nadbandażowym stopnia turbinowego. Badania numeryczne przeprowadzono programem Fluent, a badania doświadczalne wykonano na powietrznej turbinie modelowej. Zamieszczono przykładowe wyniki.

Marketing research has been through a significant evolution in the digital age. The evolution of technology has had a cross-cutting impact on the discipline. In light of this, a perspective is presented on how this impact has been reflected in marketing research. A review of traditional techniques is provided, followed by a description of the reconceptualization of traditional methods resulting from the application of new technologies....