Search results for: VIRALITY

• Modern trends in internet marketing - Researching the virality of brands on social media channels

  Publication

  • B. Schivinski
  • E. Nagucka

  - Year 2012

  This paper presents a new approach for the research and identification of users generated content on social media channels. For the online branding research is proposed the use of twi software - SentiOne and NodeXL. The combination of those tools elicit a different point of view of how to manage in an effective way the overflow of the content publish by single individuals in social media networks.

• Modern trends in internet marketing - Researching the virality of brands on social media channels

  Publication

  • B. Schivinski
  • E. Nagucka

  - Year 2012

  This paper presents a new approach for the research and identification of users generated content on social media channels. For the online branding research is proposed the use of twi software - SentiOne and NodeXL. The combination of those tools elicit a different point of view of how to manage in an effective way the overflow of the content publish by single individuals in social media networks.