Journal of Research in Interactive Marketing - Journal - Bridge of Knowledge

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Journal of Research in Interactive Marketing

ISSN:

2040-7122

eISSN:

2040-7130

Disciplines
(Field of Science):

  • management and quality studies (Social studies)
  • international relations (Social studies)

Ministry points: Help

Ministry points - current year
Year Points List
Year 2024 70 Ministry scored journals list 2024
Ministry points - previous years
Year Points List
2024 70 Ministry scored journals list 2024
2023 70 Ministry Scored Journals List
2022 70 Ministry Scored Journals List 2019-2022
2021 70 Ministry Scored Journals List 2019-2022
2020 70 Ministry Scored Journals List 2019-2022
2019 70 Ministry Scored Journals List 2019-2022
2018 5 B
2017 5 B
2014 5 B
2013 5 B

Model:

Hybrid

Points CiteScore:

Points CiteScore - current year
Year Points
Year 2023 17.8
Points CiteScore - previous years
Year Points
2023 17.8
2022 12.6
2021 9.1
2020 6.2
2019 4.4
2018 3.6
2017 3.1
2016 3.8
2015 3
2014 2.5
2013 2.3
2012 1.6
2011 0.7

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Catalog Journals

Year 2019
  • Online brand communities’ contribution to digital business models

    Abstract Purpose – There is limited research examining social drivers and mediators of online brand community identification in the context of business models development. This study aims to identify them behind the social mechanisms and present essential factors which should be applied in business models to foster value co-creation. Design/methodology/approach – Data were collected from a convenience sample of 712 cases gathered among...

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Year 2015

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