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Abstract
The paper presents basic aspects of improvement activities for the quality of tourism industry service through its specific determinants of quality. The authors suggested an the application of design-thinking concept in the development of the service itself and an attempt to undertake improvement activities.
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- Category:
- Articles
- Type:
- artykuły w czasopismach recenzowanych i innych wydawnictwach ciągłych
- Published in:
-
Zarządzanie i Finanse
no. 13,
pages 133 - 145,
ISSN: 2084-5189 - Language:
- English
- Publication year:
- 2015
- Bibliographic description:
- Zieliński G., Studzińska M.: Application of design-thinking models to improve the quality of tourism services// Zarządzanie i Finanse = Journal of Management and Finance. -Vol. 13., nr. 2 (2015), s.133-145
- Verified by:
- Gdańsk University of Technology
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