Search results for: MARKET INFORMATION - Bridge of Knowledge

Search

Search results for: MARKET INFORMATION

Best results in : Research Potential Pokaż wszystkie wyniki (71)

Search results for: MARKET INFORMATION

  • Zespół Katedry Nauk Ekonomicznych

    Research Potential

    Katedra posiada wieloletnią tradycję i bogaty dorobek naukowy, m. in. w zakresie badań dotyczących sektora małych i średnich przedsiębiorstw, wzrostu gospodarczego, dobrobytu i ubóstwa, zastosowania metod deterministycznych, ekonometrycznych i statystycznych w badaniach makro- i mikroekonomicznych.

  • Katedra Zarządzania

    Research Potential

    * zarządzanie wiedzą i informacją * zarządzanie strategiczne w wyższych uczelniach * wykorzystywanie metod nieparametrycznych do pomiaru efektywności systemów szkolnictwa wyższego * modele biznesowe w zarządzaniu organizacjami * zarządzanie procesem innowacyjnym w MŚP * strategia i modele biznesu współczesnego przedsiębiorstwa * społeczeństwo informacyjne i jego wskaźniki rozwoju * zarządzanie morskimi portami jachtowymi 2 gospodarce...

  • Katedra Marketingu

    Research Potential

    * marketingu usług * marketingu relacji * badań marketingowych * kształtowania strategii marketingowej * analizy rynku * zarządzania wdrażaniem nowych produktów * marketingu przemysłowego * zarządzania i planowania marketingowego oraz zarządzania relacjami z klientami * kultury marketingowej * instrumentów marketingu - mix * systemów informacji marketingowej * rozwoju regionalnego i lokalnego w aspekcie działań marketingowych *...

Best results in : Business Offer Pokaż wszystkie wyniki (20)

Search results for: MARKET INFORMATION

Other results Pokaż wszystkie wyniki (554)

Search results for: MARKET INFORMATION

  • Different sources of market information and product innovativeness

    Publication

    The purpose of this study is to identify whether the gathering of market information from different sources – i.e. from customers, competitors and other entities – is related to product innovativeness. The relationships proposed so far have not been empirically investigated but they can have important theoretical and practical implications for product innovation. To achieve the purpose of the paper data concerning 287 new products...

    Full text available to download

  • The Technological Advancement of New Products, Product Newness and Market Information

    Publication

    The purpose of this study is to propose product newness and obtaining market information as mediators of the relationship between the technological advancement of a new product and its commercial success. So far, little is known about the mediators of this relationship but knowledge about the factors that strengthen or weaken it is valid, both for the theory and practice of new product management. On the one hand, product newness...

    Full text available to download

  • Sources of Market Information, Its Quality and New Product Financial Performance

    While we observe a growing interest in the role of market information in new product development (NPD), existing research has still largely ignored the quality of market information that is a crucial issue in the era of the information society. What does affect the quality of market information in new product development projects, and how does this quality influence the financial performance of new products? In this paper, we address...

    Full text available to download

  • Dariusz Dąbrowski dr hab. inż.

  • Agent-based social network as a simulation of a market behaviour

    Publication

    - Year 2010

    Recent years and the outbreak of world's economic crisis in 2008 proved the crucial importance of reliable analysis of market dynamics. However, werarely apply models of proper detail level (the global prosperity forecast of 2007 can be seen as a grim proof). The behaviour of individuals and companies is far from being ideal and rational. Many claims that the economic paradigm of rational expectations (coming from J. Muth and R....