Search results for: MARKETING ACTIVITIES

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Study on the student's perception of marketing activities undertaken by Gdansk and Mangalore
Open Research Data
- G. Chaberek
Nowadays, the urban areas very often attract the poor and the unemployed, leading to the creation of neighbourhoods of poverty (slums) and other economic and social problems. All over the World cities include sustainable goals in their development strategies but the question is, whether the city development strategies foresee activities devoted also...
Ways to promote and increase the level of quality at private universities in Gdańsk, Sopot and Gdynia
Open Research Data
open access
- P. Kasprzak
- M. Selwent
To exist and develop, universities must first of all have someone to educate. With considerable market competition, they must undertake intense marketing activities to reach the client, i.e. the potential student. Moreover, such activities are the main goals of non-public universities and are taken into account when building a strategy. Research shows...
Functional specialisation and economic upgrading in GVCs
Open Research Data
open access
- A. Kordalska
- M. Olczyk
The dataset collected for selected Central Eastern European (CEE) countries (CZE, EST, HUN, LVA, LTU, POL, SVK, SVN) contains country-level and sector-level observations for the project implementation linked to the concept of functional specialization of economies. The aim of the project is to identify patterns of functional specialisation in global...