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Search results for: MARKETING MODEL

  • Ways to promote and increase the level of quality at private universities in Gdańsk, Sopot and Gdynia

    Open Research Data
    open access

    To exist and develop, universities must first of all have someone to educate. With considerable market competition, they must undertake intense marketing activities to reach the client, i.e. the potential student. Moreover, such activities are the main goals of non-public universities and are taken into account when building a strategy. Research shows...

  • Functional specialisation and economic upgrading in GVCs

    Open Research Data
    open access

    The dataset collected for selected Central Eastern European (CEE) countries (CZE, EST, HUN, LVA, LTU, POL, SVK, SVN) contains country-level and sector-level observations for the project implementation linked to the concept of functional specialization of economies. The aim of the project is to identify patterns of functional specialisation in global...