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Search results for: BUSINESS NETWORKING
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Social networks as a context for small business? A new look at an enterprise in the context of a smallness and newness liability syndrome
PublicationIn this paper we aim to propose and outline key ingredients to a small enterprise success, emerging from the social capital of small business owner-managers and their business networks. We employ resource based view of an organization as well as an embeddedness perspective along with new approach transaction costs to outline the pillars of an advantage of a small business entity. The analysis of survey data leads us to conclusion,...
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Is it all about networking? Building a sustainable value of a small enterprise in Polish context
PublicationIn this paper we aim to propose and outline key ingredients to a small enterprise success, emerging from the social capital of small business owner-managers and their business networks. We employ resource based view of an organization as well as an embeddedness perspective along with new approach transaction costs to outline the pillars of an advantage of a small business entity. The analysis of survey data leads us to conclusion,...
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Exploring the Benefits, Challenges, and Opportunities of Collaborative Business Intelligence
PublicationIn traditional business intelligence (BI) settings, the collective decision-making process is often hindered by the absence of knowledge and expertise exchange among various stakeholders, as well as lack of information sharing. The study delves into the concept of Collaborative BI, which aims to overcome these limitations by promoting collaboration, business networking, knowledge sharing, and improved communication among stakeholders....
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Networking and Familiness as Factors Stimulating the Early Internationalization of High-Tech Firms
PublicationThe problem of the role and importance of time in the process of firm’s internationalization belongs to the mainstream of international business research, as is the problem of the key role of high-tech firms operating across borders. The main goal of the paper is to understand how selected factors determine early internationalization of high-tech firms in Poland as an emerging market. The theoretical framework of the article is...
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Tacit Knowledge Sharing and Personal Branding. How to Derive Innovation From Project Teams?
PublicationInnovation, relationships, cooperation, and knowledge are key factors which determine a competitive advantage in the networked economy. A network serves as a contemporary form of market process coordination. Network economy, according to the idea of prosumerism, is founded on collaboration of individual creators based on a network of values instead of hierarchical dependencies. Another feature of a network is that it imposes symmetry...
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Universities’ journey towards sustainability- systematic literature review
PublicationPurpose: This research aims to identify a sustainable university's key features. It is an essential step in tracing the topics discussed in the context of a sustainable university and their evolution in the scientific discourse. Design/methodology/approach: This paper relies on a systematic literature review (SLR) conducted using two scholarly databases: Emerald and Scopus. The timeframe selected by the authors for reviewing the...
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Consumer social network brand identification and personal branding. How do social network users choose among brand sites?
PublicationBrands’ social networking sites (fan pages) are increasingly attracting the attention of scientists and managers intrigued by their potential application for brand value creation. The aim of this research is to understand better how users choose among social networking sites as an act of brand identification. The study presents a new model whose structure of identification drivers for social networking brand sites varies for customer...