Search
Filters
total: 1908
filtered: 4
-
Catalog
- Publications 1532 available results
- Journals 116 available results
- Conferences 1 available results
- Publishing Houses 1 available results
- People 40 available results
- Inventions 7 available results
- Projects 8 available results
- Research Teams 5 available results
- e-Learning Courses 140 available results
- Events 13 available results
- Open Research Data 45 available results
Chosen catalog filters
Search results for: ISTOTA MARKETINGU
-
Study on the student's perception of marketing activities undertaken by Gdansk and Mangalore
Open Research DataNowadays, the urban areas very often attract the poor and the unemployed, leading to the creation of neighbourhoods of poverty (slums) and other economic and social problems. All over the World cities include sustainable goals in their development strategies but the question is, whether the city development strategies foresee activities devoted also...
-
Development of factors and measurement of personnel risk in the marketing services of four Polish pharmaceutical companies
Open Research DataThis text contains the presentation and analysis of research results in relation to four companies (A, B, C, D), according to the adopted case study method.Further considerations should be preceded by the assumption that personal risk factors often affect the level of this risk in various directions, so their final impact is the result of the shaping...
-
Functional specialisation and economic upgrading in GVCs
Open Research DataThe dataset collected for selected Central Eastern European (CEE) countries (CZE, EST, HUN, LVA, LTU, POL, SVK, SVN) contains country-level and sector-level observations for the project implementation linked to the concept of functional specialization of economies. The aim of the project is to identify patterns of functional specialisation in global...
-
Ways to promote and increase the level of quality at private universities in Gdańsk, Sopot and Gdynia
Open Research DataTo exist and develop, universities must first of all have someone to educate. With considerable market competition, they must undertake intense marketing activities to reach the client, i.e. the potential student. Moreover, such activities are the main goals of non-public universities and are taken into account when building a strategy. Research shows...