Purpose: To demonstrate that contemporary universities may be improved by synthesis of strategic antinomies, i.e. seeking the possibility of combining opposite approaches to solving problems concerning university organization and management. Findings: That approach discounts the importance of building positive relationships between members of staff and undertaking activities intended to create a situation where the...

Abstract: The prevailing view held at contemporary Polish universities is that their main goal is to achieve effects measured by indicators, which applies to each element of their mission: education, research and the third mission, whereas the means to accomplish this goal consists of increasing the requirements and motivating by the “carrot and stick” approach. That approach discounts the importance of building a positive relationship...

Zmiany, jakie zachodzą we współczesnym środowisku gospodarczym wymagają od menedżerów stosowania narzędzi umożliwiających identyfikację pojawiających się szans i zagrożeń oraz wspomagających procesy podejmowania decyzji. Symulacje komputerowe było stosowane przez firmy już w latach pięćdziesiątych w celu rozwiązywania problemów z zakresu zwiększenia wydajności, obniżki kosztów czy też zwiększenia dochodowości . Współcześnie modelowanie...

Purpose Works that link creating shared value (CSV) with the university are arising, and there is a hope for a great future of this combination. The main problem with these works is that they are based on the wrong assumptions of what CSV is. The aim of the paper is to properly explain the concept of CSV and match it with university social responsibility (USR) at a strategic level. Design/methodology/approach A literature review...