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Search results for: POLISH INTERNET USERS
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Factors disturbing Internet usage in opinion of elderly users
PublicationInternet became truly widespread in modern societies. This created its huge economic potential, which is widely used, especially in traditionally communication-oriented societies like USA and Scandinavian countries. This trend enables to create economic growth even despite of worldwide economic slowdown.Together with demographic changes this raise the necessity of research on how older users perceive modern, Internet-based tools...
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Analysis of Attitudes of Internet Users Towards the Brand in Social Media
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Who Is a Pathologist According to Oncology Patients and Internet Users? A Survey Study
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Conceptual fuzzy model of the polish internet mortgage market
PublicationThe aim of this paper is to present the conceptual structure of basic fuzzy model representing Polish Internet mortgage market. The paper starts with introduction describing the market complexities and challenges, and description of previously created rule based model. Then the steps of the process of proposed model fuzzyfication are presented. Final part of the paper consists of conclusions and directions for future research.
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TOWARD A FUZZY MODEL OF POLISH INTERNET MORTGAGE MARKET
PublicationThis article presents our continuing efforts to develop a model of the Internet-based mortgage market in Poland. It sums up modeling research done over the last 4 years, also showing the stages and the process of building and verifying the proposed model consisting of three submodels. The submodels are described for three market situations; that is, a stable market, financial crisis, and economic boom. The proposed model variables...
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The Hybrid Fuzzy - SOEKS Approach to the Polish Internet Mortgage Market
PublicationThe paper presents the hybrid fuzzy- SOEKS approach to the Polish Internet mortgage market, which is treated as an example of a fast changing market. Firstly, the market and market problems are described. Then, the first approach to the market problems is presented: the complete fuzzy model which was built basing on the rules. The fuzzy model is presented on one real data case. Next, the new approach, called Set of Experience Knowledge...
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Personal Branding and Brand Loyalty, Social Network Users Brand Identification: Polish-French Model
PublicationSocial network brand sites are increasingly attracting the attention of scientists and managers intrigued by their potential application for brand value creation. The aim of this research, based on a multinational sample, is to fill the gap in understanding how users choose among social networking sites as an act of brand identification. The authors of the paper point to the fact that creating a personal brand is becoming more...
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The process of fuzzy model development for the case of polish internet mortgage market
PublicationThe aim of the paper is to present the conceptual description of fuzzy model representing the Polish Internet mortgage market. The first part of the paper consists of assessment and verification of model variables which are important for the Polish Internet Mortgage Market. This process begins with the initial set of variables which was used previously for the rule based model of the same market. As numerous aspects of the market...
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Polish internet mortgage market: towards fully developed fuzzy model
PublicationThe first part of the paper consists of introduction describing the Polish Internet Mortgage Market. Later there is presented the idea of the rule based model which may be used on this market. Next step consists of fuzzyfication of the model. This process begins with the initial set of variables which was used previously for the rule based model of the same market. As numerous aspects of the market cannot be presented in the crisp...
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Influence of the internet and electronic commerce growth on polish small and medium enterprises. PODAĆ POLSKI TYTUŁ.
PublicationTechnological development in communication creates new possibilities for commercial activity . Each new medium was changing business processes . Internet does the same - implies rapid changes in every stage of commercial activity.The aim of this paper is to show that the Internet and Electronic Commerce are influencing the Small and Medium Enterprises (SMEs) development in Poland. For achieving this another issue had to be under...