Wyniki wyszukiwania dla: market orientation of organization

• Market orientation and hotel performance: The mediating effect of creative marketing programs

  Publikacja

  • D. Dąbrowski
  • M. Brzozowska-Woś
  • E. Gołąb-Andrzejak
  • A. Kozłowska

  - Journal of Hospitality and Tourism Management - Rok 2019

  This work investigates the indirect effects between market orientation and hotel performance through creative marketing programs. The focus is on exploring the indirect effects between 1) customer orientation, competitor orientation, and cross-functional integration; and 2) hotel financial performance through two aspects of creative marketing programs, namely, novelty and meaningfulness. Through an empirical analysis using structural equation...

  Pełny tekst do pobrania w portalu

• Dariusz Dąbrowski dr hab. inż.

  Osoby

  Katedra Marketingu

  Dariusz Dąbrowski ukończył studia w Instytucie Okrętowym Politechniki Gdańskiej, a w 1987 roku podjął pracę na tej uczelni na stanowisku asystenta w Zakładzie Organizacji Przemysłu Okrętowego w ówczesnym Instytucie Organizacji i Projektowania Systemów Produkcyjnych. W 1990 roku wyjechał na stypendium TEMPUS, UE, i spędził 14 miesięcy na Uniwersytecie w Sheffield, gdzie uczestniczył w programie Master of Business Administration...

• Przemysław Banasik dr hab.

  Osoby

  Katedra Przedsiębiorczości

  e-mail:  Przemyslaw.Banasik@zie.pg.edu.pl,  pba@zie.pg.gda.pl         tel.: +48 58 347 28 75, pok. 510dr hab. Przemysław Banasik, prof. PG –  autor ponad 140 publikacji z prawa, zarządzania i ekonomii. W pracy naukowej podejmuje badania nad organizacją wymiaru sprawiedliwości oraz przedsiębiorczością w jej ujęciu prawnym, ekonomicznym i zarządczym. Od 2017 r. Sędzia Sądu Apelacyjnego w Gdańsku. W latach 2013 – 2017 Prezes Sądu...

• Katarzyna Merkel dr hab.

  Osoby

  Over the past 15 years, my work has mainly been related to the study of liquid crystal compounds with a diverse structure (discotic, dendrimeric, banana, bimedogenic, uniaxial and biaxial nematics and smectics) as well as polymeric materials (biopolymers, nano-composites) and biological materials. My work concerned mainly the issues of organization, observation of orientation effects, studying the dynamics of molecular processes...

• Communication methods at selected private universities in Gdańsk, Sopot and Gdynia in 2010

  Dane Badawcze

  open access

  • P. Kasprzak
  • M. Selwent

  A university, including a private one, is an organization serving the environment. Therefore, a necessary condition (especially in today's market situation) is the development of cooperation between universities and the environment. Creating mutual relations between universities with the environment, belongs to an important area of activity of this...

• Self-Organization in Multi-Agent Systems Based on Examples of Modeling Economic Relationships between Agents

  Publikacja

  • R. Krolikowski
  • M. Kopys
  • W. Jędruch

  - FRONTIERS IN ROBOTICS AND AI - Rok 2016

  The goal of the research was to observe and analyze self-organization patterns in Multi-Agent Systems (MAS) by modeling basic economic relationships between agents forming a closed loop of relations necessary for their survival. The paper describes a worked-out MAS including an example of a production cycle and used economic rules. A special focus is put on behavior rules and decision systems of an individual agent such as: product...

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• Detailed results of shaping personnel risk factors in enterprise A

  Dane Badawcze

  open access

  • P. Kasprzak
  • J. Wróblewski

  The data presents the shape of all the researched personnel risk factors in the A enterprise (which was tested by the author). Further considerations should be started with the presentation of the synthesis of the obtained results, which is presented in this research data.

• Knowledge Management

  Kursy Online

  • W. Kucharska

  Brand knowledge, customer knowledge, relations knowledge, market knowledge, „know how” etc., are intangible assets with great value to the organization today, and to leave these assets unmanaged would seem to be foolish in the extreme. The aim of the course is to explain: who/ why/ how to manage knowledge effectively. Welcome & GOOD LUCK :) Wioleta Kucharska

• Dilemmas associated with the implementation of quality management systems in Polish smaller health care units

  Publikacja

  • P. Grudowski

  - Rok 2014

  The article presents the considerations and recommendations for the implementation of the process-oriented quality management systems (QMS) in small health care units. As an example, the unit providing services for children with disabilities (therapy and rehabilitation) localized in northern part of Poland have been selected. The essential elements of the implementation of the quality system, taking into account the objectives...

• Evaluation of Machine Learning Methods for the Experimental Classification and Clustering of Higher Education Institutions

  Publikacja

  • Ł. Brzezicki
  • J. Maślankowski

  - Rok 2022

  Higher education institutions have a big impact on the future of skills supplied on the labour market. It means that depending on the changes in labour market, higher education institutions are making changes to fields of study or adding new ones to fulfil the demand on labour market. The significant changes on labour market caused by digital transformation, resulted in new jobs and new skills. Because of the necessity of computer...