Search results for: INTERACTIVE ADVERTISEMENT

• The concept of aida applied to online interactive advertisement: an youtube case study

  Publication

  • B. Schivinski

  - Year 2012

  This paper presents an approach of application of the AIDA framework to interactive advertisements presented on social media channels. The first section introduces the definitions of social media and its categorization. It is given an overview of the online video service YouTube.com. The second section describes social media marketing. The third section presents a theoretical introduction of traditional and interactive advertisement....

• Influence of advertisement in social media in knowledge based economy

  Publication

  • R. Ślosarski
  • B. Schivinski

  - Year 2013

  In the era of knowledge based economies every year the number of companies that starting their advertising campaigns increase. According to Social Enterprise Report, 38% of leading companies in Poland have its profile on social networking sites. In this paper, we are going to introduce two case studies. The first one is the advertising campaign of Heyah based on the history of communism. The second case study is the continuation...

• System load impact on VRRP advertisements delay

  Publication

  • M. Hasse
  • B. Kilarski
  • K. Nowicki

  - Year 2010

  The aim of the paper is to show how system load can affect network tasks (especially VRRP advertising depending on factors such as kernel schedu-ler [3] version, kernel settings and load priority. Two versions of the Linux kernel will be used: 2.6.22 (with "O(1) scheduler) and 2.6.23 (with "CFS" scheduler). "vrrpd" version 0.4 is used as an VRRP protocol implementation.

• Fees for Advertisements in Public Space Incurred by a Given Bank Brand in Poland

  Publication

  • M. Płuciennik
  • M. Hełdak

  - Real Estate Management and Valuation - Year 2017

  Full text to download in external service

• Optimized configuration interaction approach for trapped multiparticle systems interacting via contact forces

  Publication

  • P. Kościk

  - PHYSICS LETTERS A - Year 2018

  Full text to download in external service

• Analysis of the relationship between the length of eye fixation and the parameters of advertisements visible from the road

  Publication

  • T. Mackun
  • J. Żukowska

  - MATEC Web of Conferences - Year 2018

  In Poland, many advertising signs addressed to motorists are located along the roadside. Advertisements do not serve any traffic related purpose and can distract drivers making them less reliable and as a consequence, reduce road safety. The existing regulations only apply to the carriageway. The research is conducted as part of the RID project. The objective of the RID project is to create a "Manual for positioning roadside advertising...

  Full text available to download

• Fees For Advertisements In The Right-Of-Ways Of Public Roads Incurred By A Given Bank Brand In Poland

  Publication

  • M. Płuciennik
  • M. Hełdak
  • E. Werner

  - Real Estate Management and Valuation - Year 2015

  Full text to download in external service

• Journal of Interactive Advertising

  Journals

  eISSN: 1525-2019

• JOURNAL OF INTERACTIVE MARKETING

  Journals

  ISSN: 1094-9968 , eISSN: 1520-6653

• An interactive system for mobile robot navigation

  Publication

  • K. Rudzinska
  • H. Kormański
  • M. Carlini
  • R. I. Abenavoli

  - Year 2005

  W pracy przedstawiono interaktywny system do zdalnego sterowania robotem mobilnym zbudowany przy użyciu języka VRML. System jest wspomagany przez algorytm wyznaczania optymalnej trajektorii ruchu robota mobilnego poruszającego się w obecności przeszkód statycznych. Otoczenie reprezentowane jest przez graf nieskierowany. W metodzie wykorzystano algorytm Dijkstry.