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Politechnika Gdańska

Filtry

wszystkich: 53

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Katalog Publikacji

Rok 2025
  • Adaptive decision making at the managerial level in a joint venture company - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of adaptive decision making in a joint venture company based on the available literature on the subject. The article describes comprehensive approach to adaptive way of thinking in the company targeted at adaptive decision making. The publication begins with an indication of managerial role in a joint venture company in the light of current literature...

  • Building a brand as a success factor for the employee and the enterprise - case study
    Publikacja

    - Rok 2025

    The article presents the factors that determines the profile of the manager ina  corporation especially in the means of building an image and identity of a manager. The article provides a description of comprehensive characteristics that can be used by managers in corporation in management practice. The publication begins with an indication of image and identity aspects that are the part of public...

  • Building a marketing office in a joint venture company - the beginnings, challenges and prospects
    Publikacja

    - Rok 2025

    The article presents the foundation of the tools to build a marketing office especially in a joint venture company. The article provides a description of comprehensive competencies that can be used in marketing practice. The publication begins with an indication of marketing in the light of current literature on the subject, an explanation of the characteristics of marketing and management practices....

  • Building a marketing strategy for a production and service company from the oil and gas industry - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of agile leadership based on the available literature on the subject. The article describes comprehensive agile leadership competencies that can be used in project practice. The publication begins with an indication of leadership in the light of current literature on the subject, an explanation of the characteristics of leadership and agile management...

  • Building an image and identity as factors determining the profile of a manager in a corporation - case study
    Publikacja

    - Rok 2025

    The article presents the factors that determines the profile of the manager ina  corporation especially in the means of building an image and identity of a manager. The article provides a description of comprehensive characteristics that can be used by managers in corporation in management practice. The publication begins with an indication of image and identity aspects that are the part of public...

  • Building the identity of leaders using modern marketing tools - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of building the identity of leaders using modern marketing tools based on the available literature on the subject. The article describes comprehensive marketing tools that can be used in practice by managers whilst building their image as leaders. The publication begins with an indication of marketing tools in the light of current literature on the...

  • Experimental and Theoretical Study on Electron Interactions with Acetic Acid Molecules
    Publikacja

    The absolute total cross section for electron collisions with acetic acid has been measured using an electrostatic electron spectrometerand linear transmission method for collision energies ranging from 0.4 to 300eV. Elastic electron scattering from acetic acid within a low-energy range has also been studied theoretically using the Schwinger multichannel and R-matrix methods, in the static-exchange and static-exchange plus polarization...

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  • Features and skills that build the profile of the head of a communications office (in the opinion of students) - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of the features and skills that are targeted to build a communication manager based on the available literature on the subject. The article describes comprehensive competencies that can be used in practice. The publication begins with an indication of communication in the light of current literature on the subject, an explanation of the characteristics...

  • Framework of communication tools for an international company - external communication
    Publikacja

    - Rok 2025

    The following article presents a set of communication tools that a joint company can take advantage of. The publication begins with a description of the historical background of communication, followed by a classification of communication tools into internal and external categories, along with brief characteristics of each. It indicates the purpose of implementing communication tools and the impact...

  • Framework of communication tools for an international company - internal communication
    Publikacja

    - Rok 2025

    The following article presents a set of communication tools that a joint company can take advantage of. The publication begins with a description of the historical background of communication, followed by a classification of communication tools into internal and external categories, along with brief characteristics of each. It indicates the purpose of implementing communication tools and the impact...

  • Leadership guide as the tool for managers to improve the company’s efficiency - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of agile leadership based on the available literature on the subject. The article describes comprehensive agile leadership competencies that can be used in project practice. The publication begins with an indication of leadership in the light of current literature on the subject, an explanation of the characteristics of leadership and agile management...

  • Making leadership more agile in theory and practice. Working towards building a leadership agility model
    Publikacja

    - Rok 2025

    The article presents leadership taking into account agile practices that were taken from project management. The article provides a description of comprehensive leadership competencies that can be used in project practice. The publication begins with an indication of leadership in the light of current literature on the subject, an explanation of the characteristics of leadership and agile management...

  • Marketing as an element of building the image and identity of the foundation - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of building an image and identity as an element of marketing with application in the foundation as an entity. The research has been conducted and based on the available literature on the subject. The article describes comprehensive image and identity of a foundation as a brand that can be used in practice. The publication begins with an indication...

  • Marketing communication in enterprises from the high-tech sector - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of marketing communication in high-tech companies based on the available literature of the subject. The article describes comprehensive communication that can be used by high-tech sector. The publication begins with an indication of marketing communication in the light of current literature on the subject, an explanation of the characteristics of...

  • Marketing office management with leadership competences application in a manufacturing and service company
    Publikacja

    - Rok 2025

    The article presents a description of comprehensive leadership competencies in a company, with the emphasis on managing the marketing department. The publication commences with the indication of the leadership in the light of this literature, explaining what leadership competencies are, how they are identified and what competencies we distinguish. It also explains the purpose of applying leadership...

  • Methodological aspects in conducting scientific research - quantitative research
    Publikacja

    - Rok 2025

    This article presents a description of the methodological aspects of conducting (quantitative) scientific research. The publication focuses on the media industry, as it was the case in the previous article about methodological aspects of conducting qualitative research. The publication commences with an indication of scientific theory in the light of reference books, a definition and explanation of...

  • Shaping the department of communication with different roles in a team - case study
    Publikacja

    - Rok 2025

    ABSTRACT: The article presents an introduction to the concept of the roles in different teams based on the available literature on the subject. The article describes comprehensive approach to different roles that create efficient international teams that can be used in management practice. The publication begins with an indication of communication in the light of current literature...

  • Supporting managerial goals with identity and branding tools - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of supporting the managerial goals with identity and branding tools based on the available literature on the subject. The article describes comprehensive branding tools that can be used in practice by managers whilst supporting their business goals. The publication begins with an indication of branding tools in the light of current literature on...

  • Team building activities as determinants of the leadership competences in a manager’s position - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of team building activities as a part of managerial skills in the company based on the available literature on the subject. The article describes complex team building activities that can be used in managerial practice. The publication begins with an indication of teambuilding in the light of current literature on the subject, an explanation of the...

  • The aspect of continuous improvement as a factor determining achieving competitive advantage on the labor market - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of continuous improvement as a factor determining achieving competitive advantage on the labor market based on the available literature on the subject. The article describes continuous improvement idea and their tools that can be used in practice by the new employees on the market. The entire publication is summarized by the conclusion and a list...

  • The company's ability to adapt and proactively lead in oil and gas industry - case study
    Publikacja

    - Rok 2025

    The article presents an introduction to the concept of introducing the company’s ability to adapt and proactively lead  based on the available literature on the subject. The article describes comprehensive tools that can be used in practice by managers whilst supporting their abilities in leading the company. The publication begins with an indication of adaptability in the light of current literature...

Rok 2024
Rok 2023
Rok 2022
Rok 2021
Rok 2020
Rok 2019
Rok 2018
  • Teams tools. Leading high-performance teams with different types of intelligence
    Publikacja

    - Rok 2018

    The subject of this paper is the analysis of necessary tools for global teams, image of the team leader, styles of leadership in global teams. The analysis is based on selected examples from high-performance teams with visible results. The purpose of the work is to answer for the following questions: What are the characteristics of the leading global teams? Which style of leadership use the global teams? Is a female leader different...

  • Wywiad z liderem. Wizerunek lidera na podstawie osiemdziesięciu (80) indywidualnych wywiadów pogłębionych
    Publikacja

    - Rok 2018

    Książka w swojej treści obejmuje komunikację międzykulturową między liderami – osobami średniego i wyższego stopnia zarządzania. Tematem niniejszej pracy stały się również style liderów, ich analiza na podstawie osiemdziesięciu wywiadów pogłębionych. Celem pracy jest udzielenie odpowiedzi na pytania: Jak komunikują się liderzy o różnych narodowościach? Czym jest kultura oraz komunikacja międzykulturowa? Czy występują konflikty...

Rok 2017
Rok 2016