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Search results for: gamification
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Enterprise Gamification - Learning as a Side Effect of Competition
PublicationGmification in companies can be used for driving desired employees behaviour that are advantageous to their development and performance improvement. This paper presents tools acquired from online social networking services and game mechanisms to encourage managers to compete by providing extended statistics and user profiles features in e-learning system.
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Framework for gamification of specialized subjects within engineering studies
PublicationGamification is a relatively new term forged along with the occurrence of new information technology, especially easy access to internet and smartphones. Gamification is a use of game mechanics, to modify the behavior of people in non-games situations to increase the involvement of individuals. The method is based on the pleasure that comes from overcoming the obstacles to reach next achievable level, which consists of challenges,...
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Fashion Games, Fashion in Games and Gamification in Fashion. A First Map
PublicationFashion companies have been using different forms of entertainment such as film and television, sport, music, museums, and photography as inspiration sources and as communication and marketing channels for decades. However, in recent years, they have also started to consider the gaming world. While gaming offers a potential revenue stream from sales of physical and digital clothing, change in it is also the gateway to access new...
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WYKORZYSTANIE GRYWALIZACJI (GAMIFICATION) W SEKTORZE MSP DO BUDOWANIA RELACJI KLIENT-USŁUGODAWCA PRZY PROJEKTOWANIU USŁUG
PublicationArtykuł przedstawia nowe pojęcie grywalizacji, które wykorzystuje i przenosi mechanizmy tworzenia gier do świata biznesu i projektowania usług. Autor tekstu wprowadza czytelnika w tematykę zagadnienia grywalizacji, jednocześnie wyjaśniając, na czym ono polega. Prezentuje i omawia mechanizmy, jakie wyróżniają grywalizację. Twórca tekstu pokazuje przykłady zastosowania grywalizacji oraz opisuje zagadnienia związane z wykorzystaniem...
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PRZYKŁAD MODELU GRY FABULARNEJ WSPIERAJĄCY PROCES ZAANGAŻOWANIA I MOTYWACJI STUDENTÓW WYŻSZYCH UCZELNI TECHNICZNYCH
PublicationArtykuł prezentuje koncepcję budowy uniwersalnego scenariusza gry fabularnej, która pomaga zbudować zaangażowanie wśród studentów uczelni technicznych. Jednym ze sposobów na wzmożenie motywacji w procesie uczenia się jest gamifikacja. Gdy gamifikacja wspiera proces nauczania często tworzone są modele tematycznie związane z problematyką danego przedmiotu. Scenariusz proponowanej gry jest uniwersalny i można go wykorzystać w ramach...
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What is the future of digital education in the higher education sector? An overview of trends with example applications at Gdańsk Tech, Poland
PublicationUniversities worldwide recognise the need to adapt to changes in society, the economy and the way young people prefer to learn. Additionally, the impetus to improve the digital approach in higher education intensifies as educational institutions have to remain competitive with commercial providers of education. Following the latest technological trends and implementing strategies to develop new digital solutions helps to improve...
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Enhancing environmental literacy through urban technology-based learning. The PULA app case
PublicationThis study addresses the need to enhance environmental literacy, focusing on urban adults through mobile applications, based on the example of PULA app that engages early adopters in gamified pro- environmental activities, offering insights into informal learning. Grounded in 'urban pedagogy,' the study combines semi-structured interviews with 17 application testers and quantitative data analysis, unveiling motivations, user feedback,...
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Greencoin - educational information system for eco-inclusion and empowering urban adaptability.
PublicationSARS-CoV19 pandemic exposed a broad spectrum of challenges for modern cities, societies and the environment at large. The post-Covid transformation requires new social and ecological solutions, adjusted to modern challenges, but also equipped with technological advances that allow for digital inclusion and sustainable urban development to benefit the local economy and society. Many information systems are designed to enable...
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Greencoin information system empowering urban adaptability and eco living choices.
PublicationThere are many gamification projects focused on mitigating climate changes which has been tested or implemented worldwide. However, the gap which remains is the limited number of solutions dedicated for central European countries where the urban polices in terms of climate vulnerability are bounded. On the other hand, cities, when implementing climate-oriented policies, are focused on urban resilience, while the opportunities...
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Zintegrowane działania komunikacyjne w internecie na przykładzie marki Żywiec Zdrój Smako-Łyk
PublicationArtykuł ma na celu ukazanie przykładów angażowania polskich internautów w kampanie komunikacji marketingowej realizowane dla marki Żywiec Zdrój Smako-Łyk. Analizie poddano treści odnoszące się bezpośrednio do marki oraz wybranych kampanii online prowadzonych w latach 2009–2015. W ostatnich latach w Polsce można obserwować coraz więcej kampanii wykorzystujących potencjał, jaki mają w sobie internauci. Cenne pomysły można pozyskać...
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Impact evaluation of a cycling promotion campaign using daily bicycle counters data: The case of Cycling May in Poland
PublicationThe promotion of active and sustainable transport modes as an alternative to motorised individual transport has become a key policy priority in Europe, to reduce air pollution, road congestion, noise, traffic injuries, and the adverse health outcomes of sedentary lifestyles. Policymakers are implementing a wide range of measures to encourage this shift in attitudes and behaviours. These interventions are most valuable when targeting...
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Greencoin: a Proenvironmental Action-Reward System
PublicationThe massive destruction of the natural environment is rapidly eroding the world’s capacity to provide food and water, threatening the security of billions of people. In order to facilitate green lifestyles – understood in terms of both pro-environmental behaviors and green self-image on the one hand, and to build sustainable local and global communities, on the other, we put forward an idea of a novel action-reward system based...
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Greencoin – educational information system for ecoinclusion and empowering urban adaptability.
PublicationThe SARS-CoV19 pandemic exposed a broad spectrum of challenges for modern cities, societies and the environment at large. The post-Covid transformation requires new social, ecological and educational solutions, adjusted to modern challenges, but also equipped with technological advances that allow for digital inclusion and sustainable urban development to benefit the local economy and society. Many information systems designed...