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The effect of social media communication on consumer perceptions of brands
PublikacjaResearchers and brand managers have limited understanding of the effects social media communication has on how consumers perceive brands. We investigated 504 Facebook users in order to observe the impact of firm-created and user-generated (UG) social media communication on brand equity (BE), brand attitude (BA) and purchase intention (PI) by using a standardized online survey throughout Poland. To test the conceptual model, we...
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Strength analysis of a large-size supporting structure for an offshore wind turbine
PublikacjaThe offshore wind power industry is the branch of electric energy production from renewable sources which is most intensively developed in EU countries. At present, there is a tendency to install larger-power wind turbines at larger distances from the seashore, on relatively deep waters. Consequently, technological solutions for new supporting structures intended for deeper water regions are undergoing rapid development now. Various...
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TIME-DOMAIN NUMERICAL EVALUATION OF SHIP RESISTANCE AND MOTION IN REGULAR WAVES BY USING THE CFD URANS METHOD
PublikacjaTaking into account the International Maritime Organization's (IMO) strategy to radically reduce the...
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COOPERATION BETWEEN UNIVERSITY AND EXTERNAL COMPANY IN ARCHITECTURAL INVENTORY USING INNOVATIVE MEASURING TECHNOLOGY
PublikacjaArchitectural inventories are the main field for using innovative technology ( remote sensing). The main purpose of using ie. Laser scanning or photogrammetry is to capture all of the important details of structure. Regarding the extents of inventory works, it may only apply to external details, such as facades, supporting structures and surroundings, whilst in terms of advanced inventory, the building's interior is also expected...
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Analysis of catalitic reactors usefulness to reduce pollution generated by piston combustion engines with regard to ship main engines
PublikacjaThe article presents results which indicate that the use of catalytic reactors to reduce emissions of harmful compunds contained in the exhaust gas is important in the operation of vehicle motors operation. Efforts of the shipbuilding industry to reduce the toxicity of exhaust gas emitted by the main engines have been indicated and pointed to the desirability of the use of these catalysts in maritime transport. It has been pointed...
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METODA WIELOKRYTERIALNEJ OCENY PRZEBUDOWY UKŁADÓW TOROWYCH NA SZLAKACH
PublikacjaRozprawa doktorska dotyczy zagadnienia projektowania układów geometrycznych toru kolejowego w procesie modernizacji linii kolejowych. Scharakteryzowano główne cechy dotyczące tej tematyki w oparciu o literaturę polską i zagraniczną, w tym przepisy branżowe. Przedstawiono czynniki wpływające na projektowanie modernizacji linii kolejowych. Określono wartości dopuszczalne parametrów kinematycznych i geometrycznych. Specyfika omawianego...
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PRZEKSZTAŁCENIA FRONTU WODNEGO GDAŃSKA
PublikacjaW ramach publikacji przedstawiono główne tendencje współczesnych przemian frontu wodnego Gdańska. W szczególności omówiono zagadnienia zagospdoarowania obszarów zdegradowanych - poportowych i poprzemysłowych.
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A novel cold-active beta-D-galactosidase from the Paracoccus sp. 32d - gene cloning, purification and characterization
PublikacjaBeta-D-galactosidase (EC 3.2.1.23) catalyze the hydrolysis of terminal non-reducing beta-D-galactose residues in beta-D-galactosides. Cold-active beta-D-galactosidases have recently become a focus of attention of researchers and dairy product manufactures owing to theirs ability to: (I) eliminate of lactose from refrigerated milk for people afflicted with lactose intolerance, (II) convert lactose to glucose and galactose which...
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Koncepcja zdalnego sterowania i monitoringu urządzeń trakcyjnych z wykorzystaniem technologii teleinformatycznych
PublikacjaAdvancement in wireless communication enables engineers to apply sophisticated and relatively inexpensive technologies in new fields of industry, which were previously designated solely to wire-based solutions. One of those fields is railway transportation system. In effect of a high reliability and safety demands, this area was resistive to new technologies. Nowadays, increased security and reliability of wireless sensor networks...
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An Overview of Bidirectional EV Chargers: Empowering Traction Grid-Powered Chargers
PublikacjaIn recent years, the number of electric vehicles has been at least doubling year after year. As a result, today electric vehicles already account for approximately 10% of the global automotive market, which positively affects environment in urbanized areas. However, to take full advantage of the EV integration it is necessary to use renewable sources for their charging; optimally place charging stations/terminals; optimally manage...