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Wyniki wyszukiwania dla: BUSINESS STRATEGIES
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Surpassing the Line: Urban-Oriented Strategies in the Development of Business Complexes in Poland
PublikacjaDevelopment trends regarding the business-related urban complexes seem to evolve from the “big-box” towards the more “multi-use” types of structures. Within it, the special role is reserved for places, which—due to economic, political, and geographical reasons—have not been previously considered as major business hubs. Only recently, places like cities in Central and Eastern Europe have become attractive locations for business...
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Impact of Integrated European Business Environment on Small and Medium-sized Enterprises (SMEs) Cooperation Strategies
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Relating Information Culture to Information Policies and Management Strategies
PublikacjaBusiness and information managers have struggled to meet several challenges in aligning information strategies and business cultures. The consequences of a misalignment or misfit of strategy and culture are well known in business literature, and better guidance on how to better align strategy and culture is needed. This means expanding the puzzle to align business and information cultures, align business and information strategies,...
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Social networks as a context for small business? A new look at an enterprise in the context of a smallness and newness liability syndrome
PublikacjaIn this paper we aim to propose and outline key ingredients to a small enterprise success, emerging from the social capital of small business owner-managers and their business networks. We employ resource based view of an organization as well as an embeddedness perspective along with new approach transaction costs to outline the pillars of an advantage of a small business entity. The analysis of survey data leads us to conclusion,...
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Innovation in the strategies of Polish provinces - a comparative study of selected cases
PublikacjaMany strategic management theorists and practitioners believe that the implementation of innovation is one of the key factors determining the company success and show the relationship between long-term innovation strategy and business development strategy. It has also been claimed that similar strategies should be developed for each unit of public administrationMinistry of Economy has set National Development Strategy 2007-2015...
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Is it all about networking? Building a sustainable value of a small enterprise in Polish context
PublikacjaIn this paper we aim to propose and outline key ingredients to a small enterprise success, emerging from the social capital of small business owner-managers and their business networks. We employ resource based view of an organization as well as an embeddedness perspective along with new approach transaction costs to outline the pillars of an advantage of a small business entity. The analysis of survey data leads us to conclusion,...
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Overview of new product development strategies and models
PublikacjaMotivation: The motivation for the overview presented in this article is to provide a starting point for considering whether existing new product development methodology and its level of detail allows product teams to develop high-quality and business-effective product concepts. Aim: The aim of this article is recognise the current state of research into new product development methodology and to present the strategies and models...
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Overview of new product development strategies and models
PublikacjaMotivation: The motivation for the overview presented in this article is to provide a starting point for considering whether existing new product development methodology and its level of detail allows product teams to develop high-quality and business-effective product concepts. Aim: The aim of this article is recognise the current state of research into new product development methodology and to present the strategies...
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Bridging the Gap Between Legitimacy and Neutralisation Strategies in Sustainability Reporting
PublikacjaAmid global sustainability challenges, such as climate change, companies operating in different industries face increasing demands for accountability and transparency. To meet these demands, sustainability reporting (SR) has become a mainstream business practice in communicating companies’ positive and negative sustainability impacts. This short paper aims to increase our understanding of how companies may release negative information...
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CSR and small business from the international and national perspective
PublikacjaCorporate and social responsibility is nowadays quite a popular topic among large companies but thanks to numerous popularization activities undertaken by national and international institutions, also small entrepreneurs become more and more interested in exploring this fairly new approach. This paper outlines the main differences between the implementation of the CSR approach in large companies and in SMEs, which are not able...
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Artificial Intelligence Technologies in Education: Benefits, Challenges and Strategies of Implementation
PublikacjaSince the education sector is associated with highly dynamic business environments which are controlled and maintained by information systems, recent technological advancements and the increasing pace of adopting artificial intelligence (AI) technologies constitute a need to identify and analyze the issues regarding their implementation in education sector. However, a study of the contemporary literature reveled that relatively...
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Exploring the role of social networks among entrepreneurial Polish immigrants
PublikacjaThe paper reports on the explanatory case study among seven Polish enterprising migrants from Aberdeen Scotland. The aim of the paper is to examine role of social support structure and social networks for enterprising Poles. It also attempts to extend of Waldinger et al (2000) ethnic business development model in the context of entrepreneurial strategies taken from by immigrants from their country of origin, claiming that transition...
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Błażej Prusak dr hab.
OsobyBłażej Prusak jest kierownikiem Katedry Finansów na Wydziale Zarządzania i Ekonomii Politechniki Gdańskiej oraz redaktorem naczelnym czasopisma Research on Enterprise in Modern Economy - theory and practice (REME)/Przedsiębiorstwo we współczesnej gospodarce - teoria i praktyka, a także członkiem komitetów redakcyjnych takich czasopism jak: Intellectual Economics; Przestrzeń. Ekonomia. Społeczeństwo; Akademia Zarządzania. Jest autorem...
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The Cultures of Knowledge Organizations: Knowledge, Learning, Collaboration (KLC)
PublikacjaThis book focuses on seeing, understanding, and learning to shape an organization’s essential cultures. The book is grounded on a fundamental assumption that every organization has a de facto culture. These “de facto cultures” appear at first glance to be serendipitous, vague, invisible, and unmanaged. An invisible and unrecognized de facto culture can undermine business goals and strategies and lead to business failures. The authors...
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Great Resignation and Quiet Quitting as Post-pandemic Dangers to Knowledge Management
PublikacjaPurpose: COVID-19 pandemic aftermaths include the emergence of new tendencies, such as the Quiet Quitting, and continuation of trends such as the Great Resignation, both of which have multiple knowledge-related impacts on individual, organizational and even national level. The aim of this paper is to show the mechanisms behind the Quiet Quitting and the Great Resignation from individual and organizational perspectives. Understanding...
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Poland's economic relations with Kazakhstan
PublikacjaBefore 2019, economic relations between Poland and Kazakhstan were regulated by 22 international agreements. Poland has been trading with Kazakhstan since the 1990s. Overall, Kazakhstan had a positive trade balance with Poland, with the exception of the 1996–1998 and 2006–2007 periods. Polish foreign investment in Kazakhstan was not very impressive; the first investments started only in 2005. In 2019, about 200 companies with Polish...
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Doing well by doing good — CSR in a global context
PublikacjaMotivation: Nowadays, there is a general understanding that stakeholders are crucial for the successful enterprise. There is also a need to think about Corporate Social Responsibility (CSR) in a global context. Never before corporations enjoyed so much power and authority. Corporations need to evolve, re-think their strategies and change their processes accordingly. However, as of now, there is no agreed way of measuring overall...
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Doing Well by Doing Good- CSR in a Global Context
PublikacjaNowadays, there is a general understanding that stakeholders are crucial for the successful enterprise. There is also a need to think about Corporate Social Responsibility (CSR) in a global context. Never before corporations enjoyed so much power and authority. Corporations need to evolve, re-think their strategies and change their processes accordingly. However, as of now, there is no agreed way of measuring overall sustainability...
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Tożsamość przedsiębiorcza a stereotypy płci w firmach rodzinnych
PublikacjaThis article analyses various aspects of women’s experiences in overcoming gender stereotypes that they encounter in family businesses. Historically, entrepreneurship was regarded as a male domain in the literature and entrepreneurs have traditionally been described with typical and stereotypical masculine features. When woman engages in economic activities, she must face the potential incoherence...
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Including the Dark Side of Entrepreneurship in the Entrepreneurship Education
PublikacjaPursuing an entrepreneurial career is often rewarding in terms of both economic and psychological outcomes. However, becoming an entrepreneur also has its darker side that affects professional and personal life. Meanwhile, the positivity bias is prevalent in entrepreneurial education and research. It is recognized as emphasizing the advantages of becoming an entrepreneur and giving considerably less attention to potential downsides....
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Transformation of Energy Markets: Description, Modeling of Functioning Mechanisms and Determining Development Trends
PublikacjaOne of the key contemporary economic and social issues today is the global energy transition. Energy transition processes are having a significant impact on the development of world economies, increasing their TFP and leading to an increase in their level of innovation through the transfer of myriad new technologies. These processes also contribute to an increase in foreign direct investment and, consequently, an increase in the...
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Open Strategy for Digital Business. Managing in ICT-Driven Environments
PublikacjaThis book offers the reader a novel perspective on how digital contexts and open strategy approaches – the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs – are related. Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally...
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Grażyna Musiatowicz-Podbiał dr
OsobyDr Grażyna Musiatowicz-Podbiał jest zatrudniona na stanowisku adiunkta w Katedrze Informatyki w Zarządzaniu, Wydziału Zarządzania i Ekonomii Politechniki Gdańskiej. Absolwentka wydziału Matematyki i Informatyki Uniwersytetu Mikołaja Kopernika w Toruniu oraz wydziału Ekonomicznego Uniwersytetu Gdańskiego. W 2005 roku uzyskała stopień naukowy doktora nauk ekonomicznych w zakresie ekonomii. Ukończyła również studia Executive MBA...
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Nadzeya Sabatini dr
OsobyNadzeya Sabatini is Assistant Professor in Digital Transformation at Gdańsk University of Technology (Gdansk, Poland), its Department of Informatics in Management (Faculty of Management and Economics). Nadzeya is lecturer at USI – Università della Svizzera italiana (Lugano, Switzerland), a research fellow at the Institute of Digital Technologies for Communication of the same university, and coordinator of MSc in Digital Fashion...
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Marek Szelągowski dr
OsobyMarek Szelągowski has participated in the creation and implementation of IT solutions in the fields of accounting, human resources management, production, IT infrastructure management, etc. As the CIO of the BUDIMEX Group in 2000–2008 he was responsible for the accommodation of informatization strategies to the changing needs of the business sector. He was managing and participating in analyses and optimizations of business processes...
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Magdalena Ciesielska dr inż.
OsobyMagdalena Ciesielska jest adiunktem w Katedrze Informatyki w Zarządzaniu, Wydział Zarządzania i Ekonomii, Politechnika Gdańska, Polska. Posiada tytuł doktora w dziedzinie ekonomii biznesu i zarządzania . Jej obszary badań i ekspertyzy są interdyscyplinarne i obejmują zarządzanie cyfrowym rządem na poziomie krajowym, sektorowym i lokalnym, otwarte dane, włączenie cyfrowe oraz wkład cyfrowego rządu w zrównoważony rozwój i inne cele...
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Bartosz Woliński dr inż.
OsobyProwadzone przedmioty Informatization strategies (sem. zim. 20/21, sem. zim. 22/23) Technologie zespołów IT (sem zim. 20/21) Decision analysis (sem zim. 20/21, sem zim. 21/22, sem letni 22/23) Kontroling w IT (sem. letni 20/21, 21/22, 22/23) Projekty w przedsiębiorstwie (sem. letni 20/21, 22/23) Integrated enterprise information systems (sem. zim. 20/21) Managing enterprise IT infrastructure and security (sem. letni 2021/22) Decision...
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Empirical analysis of tree-based classification models for customer churn prediction
PublikacjaCustomer churn is a vital and reoccurring problem facing most business industries, particularly the telecommunications industry. Considering the fierce competition among telecommunications firms and the high expenses of attracting and gaining new subscribers, keeping existing loyal subscribers becomes crucial. Early prediction of disgruntled subscribers can assist telecommunications firms in identifying the reasons for churn and...
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Magdalena Szuflita-Żurawska
OsobyMagdalena Szuflita-Żurawska jest kierownikiem Sekcji Informacji Naukowo-Technicznej na Politechnice Gdańskiej oraz Liderem Centrum Kompetencji Otwartej Nauki przy Bibliotece Politechniki Gdańskiej. Jej główne zainteresowania badawcze koncentrują się w obszarze komunikacji naukowej oraz otwartych danych badawczych, a także motywacji i produktywności naukowej. Jest odpowiedzialna między innymi za prowadzenie szkoleń dla pracowników...
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Pozytywne doświadczenia zakupowe w kreowaniu lojalności nabywczej
PublikacjaDoświadczenie zakupowe to rodzaj mentalnej podróży, pozostawiającej niematerialne wrażenia, w postaci wiedzy i śladu emocjonalnego [69], będące kluczowym elementem w zrozumieniu zachowań konsumentów, jak również istotnych zmian zachodzących we współczesnym marketingu [10]. Cel: Celem głównym badań było ukazanie wpływu pozytywnych doświadczeń zakupowych na kształtowanie satysfakcji i lojalności nabywczej oraz sposobów budowania...
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Adam Ploszaj dr
OsobyAdam Ploszaj is an assistant professor at the Centre for European Regional and Local Studies EUROREG, University of Warsaw. He holds a PhD in Economics. He was a visiting scholar at Carleton University in Ottawa, Canada (2011), at the University of Groningen, the Netherlands (2014), University College London, England (2014), and Indiana University Bloomington, US (2016) He is an expert on regional and local development. His research...
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Dominik Jasiński dr
OsobyDr Dominik Jasiński jest absolwentem międzynarodowych studiów doktoranckich ukończonych w Wielkiej Brytanii na wydziale Warwick Manufacturing Group wchodzącego w skład University of Warwick. Stopień doktora nauk technicznych otrzymał w roku 2019 w zakresie zrównoważonych materiałów (w tym odnawialnych) oraz zrównoważonej produkcji. Projekt realizowany przez niego w ramach studiów doktoranckich, sponsorowany przez EPSRC oraz firmę...