Filtry
wszystkich: 66
wybranych: 21
Wyniki wyszukiwania dla: Digital business
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Online brand communities’ contribution to digital business models
PublikacjaAbstract Purpose – There is limited research examining social drivers and mediators of online brand community identification in the context of business models development. This study aims to identify them behind the social mechanisms and present essential factors which should be applied in business models to foster value co-creation. Design/methodology/approach – Data were collected from a convenience sample of 712 cases gathered among...
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Open Strategy for Digital Business. Managing in ICT-Driven Environments
PublikacjaThis book offers the reader a novel perspective on how digital contexts and open strategy approaches – the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs – are related. Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally...
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Digital Transformation and Its Influence on Sustainable Manufacturing and Business Practices
PublikacjaThe paper focuses on the relationship between businesses and digital transformation, and how digital transformation has changed manufacturing in several ways. Aspects like Cloud Computing, vertical and horizontal integration, data communication, and the internet have contributed to sustainable manufacturing by decentralizing supply chains. In addition, digital transformation inventions such as predictive analysis and big data analytics...
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Forecasting risks and challenges of digital innovations
PublikacjaForecasting and assessment of societal risks related to digital innovation systems and services is an urgent problem, because these solutions usually contain artificial intelligence algorithms which learn using data from the environment and modify their behaviour much beyond human control. Digital innovation solutions are increasingly deployed in transport, business and administrative domains, and therefore, if abused by a malicious...
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When digital government matters for tourism: a stakeholder analysis
PublikacjaDespite the importance of governance processes for destination management and the impact of digital technology on such processes, surprisingly little academic research has explored the use of digital technology to transform public governance in the tourism sector. This conceptual paper fills this gap by conducting a digital government stakeholder analysis for the tourism sector using the digital government evolution model as its...
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Digital transformation and economic growth - DESI improvement and implementation
PublikacjaThe paper aims to improve the methodology of the Digital Economic and Society Index (DESI), the European Commission’s newest index to assess the development of the digital economy. In particular, we investigate whether methodological changes to the structure of DESI improve its ability to capture the digital transformation of EU economies. Using the sensitivity- based analysis, we check whether the selection of weights of individual...
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Inter-governmental Collaborative Networks for Digital Government Innovation Transfer -Structure, Membership, Operation
PublikacjaDigital government refers to the transformation of government organizations and their relationships with citizens, business and each other through digital technology. It entails digital innovation in processes, services, organizations, policies, etc. which are increasingly developed and tested in one country and transferred, after adaptation, to other countries. The process of innovation transfer and the underlying information...
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ICT-enabled circular economy: conceptualising the links
PublikacjaThis chapter sets conceptual backgrounds regarding the potentially emerging causal links between digital technologies and circular economy ideas implementation. We argue that digital technologies may constitute an effective element enabling the transformation from linear to circular and environmentally friendly economic activities. This work draws the general picture at the macro and micro level. The macro perspective shows how...
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The Impact of Generative AI and ChatGPT on Creating Digital Advertising Campaigns
PublikacjaThe use of AI-based solutions is currently discussed in relation to various industries. The proliferation of tools based on generative artificial intelligence (GAI), including the emergence of ChatGPT, has resulted in testing as a first step and implementations in further areas of business life, including marketing, as a second step. Still only a few studies have analysed and evaluated specific solutions for different areas of...
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Technology brands in the digitally-based and network economy. Setting the background
PublikacjaThis chapter defines and draws a general picture on Digital Technologies and Technology Brands’ meaning in the current economy. It contextualises the role and channels of digital technology’s impact on their shaping technology brands in network economy. It briefly explains why digital, innovative technologies constitute a perfect background and environment for technology brands of global scope. It discusses the place of technology...
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Measuring the effectiveness of digital communication - social media performance: an example of the role played by AI-assisted tools at a university
PublikacjaThe aim of the article is to show the role played by AI-powered tools in measuring the effectiveness of digital communication in social media using a university case study. Therefore, a research problem was formulated to identify the metrics (KPIs) used to measure the effectiveness – non-financial outcomes – of digital social media communication at the university using AI tools. The literature review on the role of AI in digital...
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Hidden Champions of Poland
PublikacjaPoland is a country with a strong entrepreneurial spirit. The hidden champions’ performance has been closely related to political and economic changes: the fall of communism in 1989 and the transition from a centrally planned economy to a market economy. This led to the emergence of small private businesses focused on the domestic market. The accession to the European Union in 2004 created new perspectives for the hidden champions’...
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Generalized access control in hierarchical computer network
PublikacjaThe paper presents the design of the security layer for a distributed system located in the multizone hierarchical computer network. Depending on the zone from which a client’s request comes to the system and the type of the request, it will be either authorized or rejected. There is one common layer for the access to all the business services and interactions between them. Unlike the commonly used RBAC model, this system enforces...
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Remote Work Support Needs of Employees with Autism Spectrum Disorder in Poland: Perspectives of Individuals with Autism and Their Coworkers
PublikacjaBackground and Aims: With remote work becoming more common across industries, employees with autism may experience different work support needs from neurotypical peers. However, the specific remote work needs of this group of employees are underexplored in the literature. We aim to propose ways to assess workplace digital adaptation needs for individuals with autism and a framework for communicating these needs to employers. Methods:...
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Society 4.0: Issues, Challenges, Approaches, and Enabling Technologies
PublikacjaThis guest edition of Cybernetics and Systems is a broadening continuation of our last year edition titled “Intelligence Augmentation and Amplification: Approaches, Tools, and Case Studies”. This time we cover research perspective extending towards what is known as Society 4.0. Bob de Vit brought the concept of Society 4.0 to life in his book “Society 4.0 – resolving eight key issues to build a citizens society”. From the Systems...
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MicroGal Gravity Measurements with MGS-6 Micro-g LaCoste Gravimeter
PublikacjaKnowing the exact number of fruit and trees helps growers to make better decisions about how to manage their production in the orchard and prevent plant diseases. The current practice of yield estimation is to manually count fruit or flowers (before harvesting), which is a very time-consuming and costly process. Moreover it’s not practical for large orchards. It also doesn’t allow to make predictions of plant development in a more...
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Digital Innovations and Smart Solutions for Society And Economy: Pros and Cons
PublikacjaRecent developments in artificial intelligence (AI) may involve significant potential threats to personal data privacy, national security, and social and economic stability. AI-based solutions are often promoted as “intelligent” or “smart” because they are autonomous in optimizing various processes. Be-cause they can modify their behavior without human supervision by analyzing data from the environ-ment, AI-based systems may be...
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ANALYSIS AND OPTIMIZATION OF ELECTRIC VEHICLE CHARGING PROCESSES IN TRANSACTIVE ENERGY SYSTEMS
PublikacjaThe implementation of smart charging of electric vehicles allows operators of local power networks and electricity suppliers to implement new business models for the interaction of electric vehicles with the network. In addition to the optimal selection of Microgrid capacities when charging electric vehicles, it is also important to use different charging methods. To satisfy the interests of all participants of local systems from...
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Transforming a Traditional, Family-Run Car Dealership into a Digital-Era Modern Service Provider
PublikacjaThe automotive industry today faces multiple challenges. The automotive market is characterised by frequent changes and technological developments in comfort and safety of travel by all types of vehicles. The division between traditional and modern services is related to their susceptibility to technological progress. We should differentiate between two types of technology: technology used directly in vehicles and technology utilized...
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Center for Scientific and Technical Information - Library Services for Business and Science at Wroclaw University of Technology
PublikacjaWroclaw University of Technology is situated in Lower Silesia – the dynamically developing region of Poland. Focusing on adopting its own offer to the market needs had been selected as a strategy. Due to that, a synergy effect has been achieved with the development of segments strategic for the region. The University is strongly oriented to cooperation with the economy and industry. One of the key initiatives was establishment...
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E-experiments in physics. Proper business process management, collaborative development process and project management guidance – remedy for avoiding the main IT project’s failure
PublikacjaOnly a few of learning aids and simulations of physical phenomena allow for building interactive experiments; experiments similar to those that should be conducted in physics laboratories at schools. Group of staff from Gdansk University of Technology decided to fill this market niche by designing and constructing a set of virtual experiments – so called e-experiments. To avoid common problems that a lot of IT products brought...