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Search results for: CONSUMER ACCEPTANCE
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Pasta Fortified with Potato Juice: Structure, Quality, and Consumer Acceptance
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Nutritional analysis and evaluation of the consumer acceptance of pork pâté enriched with cricket powder - preliminary study
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Gluten-free bread enriched with whole-grain red sorghum flour gains favourable technological and functional properties and consumers acceptance
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Company versus consumer performance: does brand community identification foster brand loyalty and the consumer’s personal brand?
PublicationThis study investigates the effect of community identification in building brand loyalty (attitudinal and behavioural) and a personal brand via social networks. The proposed model explained the main community identification antecedents and how identification can lead to enhanced company and consumer performance. This study adopts the theoretical lens of uses and gratifications theory and identifies three motivational drivers of...
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Psychometric Properties of the Suicide Acceptance Questionnaire
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THE DETERMINANTS OF ELECTRIC SCOOTER ACCEPTANCE AMONG STUDENTS AS A MANIFESTATION OF ADAPTING TO THE REQUIREMENTS OF E-MOBILITY, USING THE TECHNOLOGY ACCEPTANCE MODEL
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Coffee Consumer Segmentation: Implications for Producers and Sellers
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Literature Review on Conceptualisation of Online Consumer Engagement
PublicationThe purpose of the current study is to develop a literature review on “online consumer engagement” (OCE). Articles from 2006 to 2016 published in the marketing journals and other related journals have been reviewed to summarise the OCE concept. Although there is not an agreed definition and conceptualisation of OCE, this study classified the concept as either behavioural or psychological within the dimensions of cognitive, emotional,...
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Consumer reports
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Acceptance of the disease and sexual functions of patients with heart failure
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Kinship, Acceptance, and Rejection Model of Altruism and Aggression (KARMAA)
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THE EUROPEAN UNION CONSUMER BEHAVIOUR IN THE FESTIVALS MARKET IN POLAND
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Consumer Bankruptcy Prediction Using Balanced and Imbalanced Data
PublicationThis paper examines the usefulness of logit regression in forecasting the consumer bankruptcy of households using an imbalanced dataset. The research on consumer bankruptcy prediction is of paramount importance as it aims to build statistical models that can identify consumers in a difficult financial situation that may lead to consumer bankruptcy. In the face of the current global pandemic crisis, the future of household finances...
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The effect of social media communication on consumer perceptions of brands
PublicationResearchers and brand managers have limited understanding of the effects social media communication has on how consumers perceive brands. We investigated 504 Facebook users in order to observe the impact of firm-created and user-generated (UG) social media communication on brand equity (BE), brand attitude (BA) and purchase intention (PI) by using a standardized online survey throughout Poland. To test the conceptual model, we...
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Acceptance Testing of Software Products for Cloud-Based On-Line Delivery
PublicationSoftware products intended for on-line delivery by distributors serving an open community of subscribers are developed in a specific life-cycle model, in which roles of the major stakeholders are strongly separated, unlike in any other software development model known in software engineering. Its specificity underlines the fact that a distributor of the final product, responsible for its acceptance for publication and delivery...
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Neuroeconomy and Neuromarketing: The Study of the Consumer Behaviour in the COVID-19 Context
PublicationTo address the study of consumer behavior in the post-COVID-19 era, the present Research Topic brings together a set of papers that attempt to study how different factors triggered by the pandemic have achieved a significant effect on consumers' behavioral intentions. These papers examine different subtopics related to food, health products, collaborative economy and, of course, neuroscience. Globally, the objectives of this special...
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Fibres from recycled post-consumer tyres for concrete reinforcement
PublicationW pracy przedstawiono aktualną sytuację dot. wykorzystania drutu stalowego z recyklingu opon samochodowych. Przedstawiono wyniki badań przeprowadzonych w laboratorium Katedry Konstrukcji Betonowych i Technologii Betonu nad zastosowaniem włókien stalowych z recyklingu do zbrojenia betonu. Otrzymane wyniki porównano z próbkami fibrobetonu uzyskanego na bazie przemysłowo produkowanych włókien stalowych.
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The Impact of the COVID-19 Pandemic on the Perception of Globalization and Consumer Behavior
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Development of Generalized Distribution Utility Index in Consumer-Driven Logistics
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Prediction of consumer electricity needs based on Internet weather forecasts
PublicationElectrical energy is considered both as an important driver for producing and transporting goods in companies, as well as a good in itself which requires planning and management for generating and delivering it to consumers in proper time and amounts. Weather information can be considered to convey part of the data on energy delivery needs of consumers. Free meteorological data sources on the Web do not offer consistent data to...
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User Acceptance of Leisure and Hobby Subscription Services – A Systematic Literature Review
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Consumers’ Need of Privacy Protection – Experimental Results
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Energy Security of Polish Consumers in 2004-2021
PublicationTheoretical background: Energy security is one of the most important components of economic security. It is influenced not only by access to energy sources and the economic situation of the state and the individual consumer. The authors adopted the definition of energy security of an individual consumer as included in the UN report. It states that energy security of an individual consumer is guaranteed when the average consumer...
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Perspective of Created Value in Consumer Choice: Comparison of Economic and Ecological Dimensions
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Application of foam made of post-consumer pet materials for the construction of footbridges
PublicationThe article presents the possibility of application in civil engineering of highly ecological PET foam, manufactured from 100% recycled plastic packaging. It may find uses in construction of numerous engineering structures, such as pedestrian and cycle footbridges. Properly processed waste from post-consumer PET packaging may constitute a quality structural core for use in multilayered composite materials, commonly referred to...
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Journal of Consumer Behaviour
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JOURNAL OF CONSUMER POLICY
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Journal of Consumer Marketing
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ADVANCES IN CONSUMER RESEARCH
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Journal of Consumer Psychology
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Journal of Consumer Culture
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JOURNAL OF CONSUMER RESEARCH
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JOURNAL OF CONSUMER AFFAIRS
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Young Consumers
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Toward a unified model of mobile Business Intelligence (m-BI) acceptance and use
PublicationFactors affecting mobile business intelligence (m-BI) acceptance and use have become an increasingly important topic in practice due to the growing complexity of organizations, and their underlying information systems (IS). Since, one can notice considerable interest in m-BI, however, to the best of our knowledge few studies (if any) aim to synthesize the existing body of knowledge with regards to the factors affecting m-BI acceptance...
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Sense of coherence and acceptance of the disease in patients with lung cancer during palliative chemotherapy
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Technology Acceptance of MS Teams Among University Teachers During COVID-19
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Toward a unified model of mobile Business Intelligence (m-BI) acceptance and use
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Importance of Illness Acceptance Among Other Factors Affecting Quality of Life in Acromegaly
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Sugar Fee in Poland as an Example of New Fiscal Burdens and Stimulation of Consumer Behaviour
PublicationDuring the economic downturn caused by the COVID-19 pandemic, the amount and structure of tax burdens imposed by the state on businesses continue to increase, as shown on the example of the newly introduced sugar fee. A new tax-related burden imposed on businesses and consumers producing and consuming sugar-sweetened beverages appeared at the beginning of 2021. The aim of the paper is to present the fiscal burdens that accompany...
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New trends in consumer behaviour in the market of cultural services in Poland: implications for marketing
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Consumer Trust in Online Advertising - How Negative Perception Impacts its Effectiveness
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Consumer Perceptions of Peanuts and Peanut Allergy: The EuroPrevall Results of Focus Groups in Poland
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Eurozone or National Inflation Projections: Which has Greater Impact on Consumer Expectations?
PublicationWe compare the dependence of consumer inflation expectations on European Central Bank (ECB) inflation projections with that on national central bank (NCB) projections in four economies: Austria, Belgium, Finland, and Germany. We aim to assess whether the information published by central banks affects consumers, and whether inflation projections published by NCBs are more relevant to consumers than those published for the entire...
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FORECASTING EXCHANGE RATES IN THE PROCESS OF THE ASSESSMENT OF CONSUMER RISK BANKRUPTCY IN CENTRAL EUROPE
PublicationThis paper focuses on the issue of forecasting the fluctuation of exchange rates as part of the early warning system against the risk of consumer bankruptcy. The author identified the main macroeconomic factors affecting the level of bankruptcies for households in Poland. The fluctuation of exchange rates, which directly affects the deterioration of the economic situation of borrowers who have opened credit accounts in a foreign...
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Multi-factor fuzzy sets decision system forecasting consumer insolvency risk
PublicationThe objective of this study is to develop a multi-factor decision system predicting insolvency risk for natural persons with the use of fuzzy sets. Considering that the financial situation of households is affected by various endogenous and exogenous factors, the main assumption of this study is that the system for predicting financial difficulties should not be limited to the use of only a few financial variables concerning consumers,...
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Physicochemical Characteristics and Consumers’ Preferences for Milk Fat Products
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POLISH CONSUMERS’ AWARENESS AND KNOWLEDGE ABOUT FUNCTIONAL FOOD
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Public Perception of Digital Contact Tracing App and Implications for Technology Acceptance and Use Models
PublicationGovernments are increasingly adopting digital contact tracing applications (DCT) as a key component of their response to the COVID-19 pandemic. However, governments are struggling to achieve widespread adoption of DCT necessary for obtaining the expected individual and public benefits associated with its use. Consequently, studies on DCT have focused on the barriers to DCT adoption in different contexts and possible ways of overcoming...
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EM‐driven constrained miniaturization of antennas using adaptive in‐band reflection acceptance threshold
PublicationNumerical optimization of geometry parameters is a critical stage of the design process of compact antennas. It is also challenging because size reduction is constrained by the necessity of fulfilling imposed electrical performance requirements. Furthermore, full‐wave electromagnetic (EM) analysis needs to be used for reliable performance evaluation of the antenna structure, which is computationally expensive. In this paper, an...