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Search results for: CUSTOMER EXPERIENCES
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Creating Hotel Services from a Perspective of Extraordinary Customer Experience
PublicationThis conceptual article aims to explore the process of providing hotel services in the context of requirements arising from the experience economy. Both the concept of experience marketing and the concept of customer experience management provided a theoretical framework for the discussion. Based on a review of literature and conclusions derived from hotel managers’ experiences, a research model is proposed, which may be of some...
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Automotive Experiences
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Customer Engagement Consequences for Firms
PublicationPurpose: Customer engagement (CE) is a customers’ voluntary resource contribution to firms’ functions, and it goes beyond transactions during customers’ behavioral manifestations toward the brand or firm’s offerings or activities. The effective CE management requires to understand the potential CE effects, and leverage the potential benefit and threat of CE, however negative consequences or risks of CE have remained unexplored...
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The Large Customer Reactive Power Control Possibilities
Publicationn this paper the authors wish to draw attention to the rationale for, and the possibility of, the use of local reactive power sources by the Transmission Node Master Controller (TNMC). Large Customers (LC) are one of the possible reactive power sources. The paper presents the issues related to the need for coordination between the control systems installed in the LC network, and coordination between control systems of the LC as...
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Customer Assessment of Brand Valuation and Social Media
PublicationThe research problem engaged in this article is to determine whether contemporary consumers are able to assess brand equity in the overabundance of brands and products with similar features and qualities. The author argues that in the existing circumstances when differences between brands become insignificant the consumer is not capable of assessing their equity adequately. In order to verify the thesis the author has accepted...
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CONCURRENCY AND COMPUTATION-PRACTICE & EXPERIENCE
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RFM-based repurchase behavior for customer classification and segmentation
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Credibility of Business Operations via Internet: Customer Perspective
PublicationTourism plays an important role in economy of Mediterranean countries. Year after year, more and more people spend or like to spend their vacations (and money) in the Mediterranean region. Hiring private apartments or houses by individual persons for themselves and their families becomes more and more popular way of vacation arrangement and, in the result, constitutes an important factor of the countries' incomes. Versatile and...
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Intelligent Decision Forest Models for Customer Churn Prediction
PublicationCustomer churn is a critical issue impacting enterprises and organizations, particularly in the emerging and highly competitive telecommunications industry. It is important to researchers and industry analysts interested in projecting customer behavior to separate churn from non‐churn consumers. The fundamental incentive is a firm’s intent desire to keep current consumers, along with the exorbitant expense of gaining new ones....
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SMART SHOP SERVICES FOR BUILDING CUSTOMER-ORIENTED SCENARIOS
PublicationThe shops of today mostly support the customer by offering him or her products based on basic relationships between products viewed or ordered by users with similar tastes. This common approach may fail in many cases especially when the user does not have sufficient knowledge about the market, or when he or she wants to build a set of products in more than one shop. New categories of smart shop services are proposed in order to...
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Customers Perspective on Mass-customization of Houses
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Interconnection of the Customer-Side Resources Using Single Phase VAPF
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On a Certain Research Gap in Big Data Mining for Customer Insights
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The potential of web awareness as a determinant of dually defined customer value
PublicationIn the conditions of increasing demand barrier, the enterprise’s basic capital is customers. From an enterprise point of view, this means the need to create a dual perceived and defined customer value which remains related to market value (income and development potential) and customer resource value (reference, information and cooperative potential). The progressing digitisation process transfers business processes, and thus relationships, into...
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Modelling Of Commercial Websites. A New Perspective On Usability And Customer Relation
PublicationFrom an economic point of view, a critical aspect of online services is their ability to retain customers. The aim of presented study was the use of a layered model VIPR (Visual - Interaction - Process - Relation ) for commercial services online. The indicator of trust and establishing lasting relationships were assessment achieved from experienced users of commercial online services (n = 207), obtained by means of Web Credibility...
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Interconnection of the Customer-Side Resources Using Single Phase VAPF
PublicationThe paper introduces method for utilization of the customer-side generated energy using single phase voltage active power filter. Structure and control method of the power electronics converter has been described and some simulation results are shown to prove usefulness of this arrangements. Proposed application realizes the following functions: power quality improvement, uninterruptible supplying and energy costs reduction.
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Journal of Patient Experience
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Empirical analysis of tree-based classification models for customer churn prediction
PublicationCustomer churn is a vital and reoccurring problem facing most business industries, particularly the telecommunications industry. Considering the fierce competition among telecommunications firms and the high expenses of attracting and gaining new subscribers, keeping existing loyal subscribers becomes crucial. Early prediction of disgruntled subscribers can assist telecommunications firms in identifying the reasons for churn and...
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Experience Visualizaton
PublicationSet of Experience Knowledge Structure (SOEKS) has proved its capability of storing substantial part of experience at a particular decision point. The management of SOEKS record is also proposed in many papers for example referring to concepts of Decisional DNA knowledge representation, that is a collection of a number of SOEKS. The aim of this paper is to focus on visualization and practical aspects of presenting gathered knowledge...
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The experiences of Polish migrants in Iceland
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Enhancing Customer Engagement in Social Media with AI – a Higher Education case study
PublicationPurpose. The study aims to demonstrate the importance of artificial intelligence (AI) and examples of tools based on it in the process of enhancing (building, measuring, and managing) customer engagement (CE) in social media in the higher education industry. CE is one of the current essential non-financial indicators of company performance in Digital Marketing strategy. The article presents a decision support system (DSS) based...
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Set of Experience and Decisional DNA: Experience-Based Knowledge Structures
PublicationThis chapter presents a description of Set of Experience Knowledge Structure (SOEKS) and Decisional DNA (DDNA), argumentation for a knowledge representation, composition, configuration and metrics. SOEKS is a combination of filtered and amalgamated information obtained from formal decision events. It facilitates effective explicit representation of decisional experience taken from different technologies. SOEKS comprises variables,...
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International Journal of Electronic Customer Relationship Management
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International Journal of Customer Relationship Marketing and Management
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SOFTWARE-PRACTICE & EXPERIENCE
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Scalable Computing: Practice and Experience
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Lebenswelt-Aesthetics and Philosophy of Experience
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World Customs Journal
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Identification of the customer meter assignment to phases in LV grid: Selected issues of UPGRID project realization
PublicationThe paper presents selected issues on the European UPGRID grant implemented by a consortium of companies from seven European states, including from Poland, on the monitoring and control of low voltage grid using measurement pre-registered data by smart AMI meters. The paper focuses on the issue of lack of information on the assignment of communal meters to individual phases.
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The Method of a Two-Level Text-Meaning Similarity Approximation of the Customers’ Opinions
PublicationThe method of two-level text-meaning similarity approximation, consisting in the implementation of the classification of the stages of text opinions of customers and identifying their rank quality level was developed. Proposed and proved the significance of major hypotheses, put as the basis of the developed methodology, notably about the significance of suggestions about the existence of analogies between mathematical bases of...
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Online stores' credibility: the moderating role of customers' gender and self-efficacy
PublicationThe evaluation of online stores’ credibility by customers in regard of gender and self-efficacy is presented. Two groups of attributes, usability and informational content, were characteristics of credibility. The survey involved students as representatives of the largest group of the Internet users. As shown by the results obtained, the informational content of online stores (such as recommendations) and its professionalism was...
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A new concept of contemporary marketing
PublicationPurpose: This conceptual paper aims to propose a new concept of marketing that responds well to the needs of a changing world, taking into account the continuous development of the service economy and the revolution in the development of the Internet and related tools. Methodology/Approach: The proposed concept is based on well-researched theories: service marketing, experience marketing, relationship marketing and digital marketing...
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Experiences with utilisation of sewage sludge in reed beds
PublicationHydrofitowa metoda utylizacji osadów ściekowych polega na stosowaniu wielowarstwowych nawodnień osadami o niskiej zawartości suchej masy najczęściej w złożach tzrcinowych. W metodzie tej odwadnianie spowodowane jest odciekaniem wód oraz ewapotransiracją. Osady ściekowe w złożach trzcinowych ulegaja częściowej stabilizacji i higienizacji. Złoża trzcinowe zapewniają wysoki stopień odwodnienia osadów.
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Experiences and Challenges in Fatality Reduction on Polish Roads
PublicationAccording to the UN, road safety is the key to achieving sustainable development goals, yet the complexity of how road accidents happen makes this a difficult challenge leaving many countries struggling with the problem. For years, Poland has infamously been one of the EU’s top countries for road-accident fatality rates. Despite that, it has made significant progress in the last thirty years with a fatality reduction of more than...
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HCI and the economics of user experience
PublicationRodział przezentuje możliwości rozwinięcia zakresu tradycyjnych badań HCI (Human-Computer Interaction) o zagadnienia ekonomiczne, związane z jakością usług on-line, postrzeganą przez użytkownika/klienta. Praca zawiera modele jakości usług on-line oparte na elementach marketingu relacji i na wykorzystaniu ekonomicznych determinant zachowań konsumenckich w usługach on-line. Rozdział prezentuje modele projektowania i rozwoju przykładowych...
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An approach to smart experience management
PublicationW pracy przedstawiono procesowe podejście do inteligentnego zarządzania wiedzą zebraną na podstawie przebytych doświadczeń.
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The GAMBIT programme - experience and outlooks.
PublicationReferat jest podsumowaniem dziesięciu lat prac wdrożeniowych Krajowego Programu Bezpieczeństwa Ruchu Drogowego GAMBIT. Zawiera opis przedsięwzięć z zakresu poprawy bezpieczenstwa na drogach, począwszy od zmian legislacyjnych, po działania inżynierskie.
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From user satisfaction to customer loyalty: addressing economic values in user-centered design of on-line services
Publicationartykuł omawia czynniki ekonomiczne wpływające na satysfakcję użytkownika w usługach on-line, a zwłaszcza te, które wpłacają w dłuższej perspektywie na kształtowanie lojalności klienta w stosunku do dostawcy określonych usług on-line. Przeprowadzono oceny eksperckie oraz badania z udziałem użytkowników, które pozwoliły na wskazanie preferencji użytkowników odnośnie czynników ekonomicznych. wykazano, że czynnikiem krytycznych dla...
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Quality improvement in Polish public administration in the context of the creativity potential of tools and techniques of customer satisfaction research
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Applying Fuzzy Logic of Expert Knowledge for Accurate Predictive Algorithms of Customer Traffic Flows in Theme Parks
PublicationThis study analyzes two forecasting models based on the application of fuzzy logic and evaluates their effectiveness in predicting visitor expenditure and length of stay at a popular theme park. The forecasting models are based on a set of more than 600 decision rules constructed in the form of a complex series of IF-THEN statements. These algorithms store expert knowledge. A descriptive instrument that records the individual visitor's...
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Sampling-based novel heterogeneous multi-layer stacking ensemble method for telecom customer churn prediction
PublicationIn recent times, customer churn has become one of the most significant issues in business-oriented sectors with telecommunication being no exception. Maintaining current customers is particularly valuable due to the high degree of rivalry among telecommunication companies and the costs of acquiring new ones. The early prediction of churned customers may help telecommunication companies to identify the causes of churn and design...
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Analysis of Business Customers’ Energy Consumption Data Registered by Trading Companies in Poland
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Emotional experiences of family caregivers of children with Dravet syndrome
PublicationBackground: Since the psychosocial implications of Dravet syndrome (DS) are much more serious and far-reaching than in other types of epilepsy, caring for a DS child seriously affects the entire family. This study describes the emotional experiences of family caregivers of DS children and evaluates the way caregiving affects their perceived quality of life. Methods: An anonymous, self-administered...
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Unfavorable Medical Diagnosis – Oncological Patients’ Experiences and Preferences
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Evaluating Business Accelerator Participants’ Experiences – Effectuation at Play?
PublicationResponding to the new phenomena in entrepreneurship ecosystems in Poland, the author undertakes the study that aims to explore experiences of participants of (pre)accelerator programme for start-ups. Clipster is a business an acceleration incubation programme, where participants have a unique co-living opportunity and work on their new venture ideas. With phenomenological interviews with six nascent entrepreneurs - participants...
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Evaluating Business Accelerator Participants’ Experiences – Effectuation at Play?
PublicationResponding to the new phenomena in entrepreneurship ecosystems in Poland, the author undertakes the study that aims to explore experiences of participants of (pre)accelerator programme for start-ups. Clipster is a business an acceleration and incubation programme, where participants have a unique co-living opportunity and work on their new venture ideas. With phenomenological interviews with six nascent entrepreneurs - participants...
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Emotional experiences of family caregivers of children with Dravet syndrome
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Tools for road infrastructure safety management – Polish experiences
PublicationThe objective of road safety infrastructure management is to ensure that when roads are planned, designed, built and used road risks can be systematically identified, assessed, removed and mitigated. There are a number of approaches to road safety management. European Union Directive 2008/96/EC requires EU member states to use four basic tools of road safety infrastructure management. An overview of the methods in these countries...
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Developing sets of experience knowledge structure
PublicationW pracy omówiono zasady tworzenia opisu zwanego zbiorem doświadczeń tworzonego w celu reprezentacji wiedzy
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Experience-based knowledge representation: Soeks
PublicationPrzedstawiono koncepcję i realizację reprezentacji wiedzy opartej na zbiorze doświadczeń z przeszłości.