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Search results for: STRATEGIE MARKETINGOWE
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Chitin and derivative chitosan-based structures — Preparation strategies aided by deep eutectic solvents: A review
PublicationThe high molecular weight of chitin, as a biopolymer, challenges its extraction due to its insolubility in the solvents. Also, chitosan, as the N-deacetylated form of chitin, can be employed as a primary material for different industries. The low mechanical stability and poor plasticity of chitosan films, as a result of incompatible interaction between chitosan and the used solvent, have limited its industrialization. Deep eutectic...
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Muramyl dipeptide-based analogs as potential anticancer compounds: Strategies to improve selectivity, biocompatibility, and efficiency
PublicationAccording to the WHO, cancer is the second leading cause of death in the world. This is an important global problem and a major challenge for researchers who have been trying to find an effective anticancer therapy. A large number of newly discovered compounds do not exert selective cytotoxic activity against tumorigenic cells and have too many side effects. Therefore, research on muramyl dipeptide (MDP) analogs has attracted interest...
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Analiza skuteczności wybranych strategii kontrariańskich na warszawskiej GPW w latach 2014–2018
PublicationCapital multiplication is the main goal of investors and for many years they have been looking for methods and strategies that would enable them to achieve it to the greatest possible extent. Due to the fact that the expectations and characteristics of investors, including those concerning the investment period, are diverse, multiple strategies have emerged. One of such strategies, mainly long-term in nature, is the so-called...
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A strategy towards the generation of testable adverse outcome pathways for nanomaterials
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International Strategy as the Facilitator of the Speed, Scope, and Scale of Firms’ Internationalization
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Barcelona - from the province to Metropolis.The cogent strategy of branding the city
PublicationThe phenomenon of rebranding Barcelona's image, called the Barcelona effect or 'Barcelona Model', is exampled as one of the most spectacular transformations of the city perception in the last decade. Why has Barcelona been successful? Is it the effect of the recently intensified revitalization practice, or has the city of Barcelona built its brand market value for years? The aim of the research is to name these transition...
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Open Strategy for Digital Business. Managing in ICT-Driven Environments
PublicationThis book offers the reader a novel perspective on how digital contexts and open strategy approaches – the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs – are related. Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally...
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General Provisioning Strategy for Local Specialized Cloud Computing Environments
PublicationThe well-known management strategies in cloud computing based on SLA requirements are considered. A deterministic parallel provisioning algorithm has been prepared and used to show its behavior for three different requirements: load balancing, consolidation, and fault tolerance. The impact of these strategies on the total execution time of different sets of services is analyzed for randomly chosen sets of data. This makes it possible...
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Molecular Strategy for Survival at a Critical High Temperature in Eschierichia coli
PublicationThe molecular mechanism supporting survival at a critical high temperature (CHT) in Escherichia coli was investigated. Genome-wide screening with a single-gene knockout library provided a list of genes indispensable for growth at 47°C, called thermotolerant genes. Genes for which expression was affected by exposure to CHT were identified by DNA chip analysis. Unexpectedly, the former contents did not overlap with the latter except...
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A modern solid waste management strategy – the generation of new by-products
PublicationTo benefit the environment and society, EU legislation has introduced a ‘zero waste’ strategy, in which waste material should be converted to resources. Such legislation is supported by the solid waste hierarchy concept, which is a set of priorities in waste management. Under this concept, municipal solid waste plants (MSWPs) should be equipped with sorting and recycling facilities, composting/incineration units and landfill prisms...
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Flood Security Strategy - Case Studies from Gdańsk Region
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Real estate investment trusts in Turkey: Structure, analysis, and strategy
PublicationPurpose-Aim of this study is to make the determinations related to the problems mentioned in the REIT sector in Turkey, to offer a solution for this issue, and to ensure the classification in the sector by adhering to the financial data of the REITsMethodology-Financial data set of the REITs was firstly standardized by using median instead of mean. Then, the scoring was performed according to defined coefficients....
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Experimental research of the effect of face milling strategy on the flatness deviations
PublicationIn this paper the dependencies between face milling strategy of EN AW6082-T6 aluminum alloy samples, with difference thicknesses (6, 8, and 12 mm) and two cold rolling directions, and flatness deviations were presented. Three strategies of milling included different proportions of material removed from both sides of the plates. This approach allowed to control the proportions of residual surface stresses on both sides of the specimens,...
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Practical Eco-Driving Strategy for Suburban Electric Multiple Unit
PublicationIn this paper, a practical approach to velocity profile optimization for electric multiple unit was presented. The study focuses on a case of fast urban railway, which is a popular mean of transport across Tricity, Poland. Based on observations and measurements, a potential for improvement of energy efficiency by modifying the speed profile was recognized. In order to conduct necessary calculations, simulation model of railway...
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A Monte Carlo Strategy to simulate Positrons and Positronium in biological Materials
PublicationWe present an algorithm for Monte Carlo simulations of positron tracks in biological materials. The algorithm takes into account the cross-section data for elastic and inelastic collisions between positrons and molecules and processes like direct annihilation, ionization and positronium formation. In the case of positronium formation, the algorithm considers the interactions of positronium with molecules. The algorithm can be used...
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Social Media in the Fashion Industry. Fundamentals, Strategy and Research Methods
PublicationThis book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context. Through a variety of academic and professional sources and by sharing the results of their own research, the authors present research methodologies, including netnography,...
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International Journal of Climate Change Strategies and Management
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International Journal of Data Analysis Techniques and Strategies
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Contemporary Chinese Political Economy and Strategic Relations
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Stress coping strategies and their clinical correlates in patients with psychosis at various stages of illness: A case‐control study
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Coping Strategies and Psychopathological Responses Among Medical and Non-medical Professionals – a Cross-Sectional Online Survey
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Przemysły morskie i infrastruktura techniczna w Strategii Rozwoju Województwa Pomorskiego do 2020 roku
PublicationW Strategii Rozwoju Kraju na lata 2007-2015, zawarte są także priorytety związane z gospodarką morską. Przemysły morskie znajdują się wśród zapisów Strategii Rozwoju Pomorza. Województwo ma być regionem konkurencyjnym, spójnym i dostępnym. Rozwinięte priorytety strategii tworzą podstawę pozycji konkurencyjnej regionu.
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Partnerstwo technologiczne z jednostkami badawczo-rozwojowymi : Strategia rozwoju MŚP w warunkach kryzysu gospodarczego
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Self-Presentation Strategies, Fear of Success and Anticipation of Future Success among University and High School Students
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Formułowanie strategii rozwoju przedsiębiorstw działających na rynku międzynarodowym na przykładzie polskiej żeglugi promowej
PublicationCelem artykułu jest prezentacja sytuacji polskich przedsiębiorstw żeglugi promowej na tle rynku bałtyckiego oraz sformułowanie strategii marketingowych umożliwiających ich rozwój a także funkcjonowanie na trudnym rynku międzynarodowym.
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Badania strategii rozwojowych źródeł wytwórczych pracujących na potrzeby scentralizowanych systemów zasilania w ciepło
PublicationW pracy przeanalizowano możliwości wykorzystania nowych rozwiązań technicznych po stronie wytwórczej systemu ciepłowniczego, obejmujących m.in. w źródłach systemowych zastępowanie istniejących urządzeń nowymi jednostkami na inny rodzaj paliwa, w szczególności na gaz ziemny. Przedsięwzięcia te badane są w aspekcie konkurencji scentralizowanych źródeł energii z innymi źródłami funkcjonującymi lub przewidywanymi do zaistnienia na...
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Poly(ε-Caprolactone)/Poly(Lactic Acid) Blends Compatibilized by Peroxide Initiators: Comparison of Two Strategies
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Extraction pathways and purification strategies towards carminic acid as natural-based food colorant: A comprehensive review
PublicationAs a current trend of fabricating healthier products, food manufacturing companies seek for natural-based food colorant aiming to replace the synthetic ones, which apart from meeting sensorial and organoleptic aspects, they can also act as health promoters offering additional added value. Carminic acid is a natural based food colorant typically found in several insect taxa. However, there are current approaches which pursue the...
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PLC-based Implementation of Stochastic Optimization Method in the Form of Evolutionary Strategies for PID, LQR, and MPC Control
PublicationProgrammable logic controllers (PLCs) are usually equipped with only basic direct control algorithms like proportional-integral-derivative (PID). Modules included in engineering software running on a personal computer (PC) are usually used to tune controllers. In this article, an alternative approach is considered, i.e. the development of a stochastic optimizer based on the (μ,λ) evolution strategy (ES) in a PLC. For this purpose,...
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Strategia zwiekszania polskiego eksportu artykułów przemysłowych na unijnym rynku w latach 1995-2003
Publicationartykuł przedstawia analizę podstawy konkurencyjności polskiego eksportu artykułów przemysłowych na rynku unii europejskiej w latach 1995-2003. autorka przy użyciu macierzy konkurencyjności k. aigingera starała się odpowiedzieć na pytanie, co (niska cena czy wysoka jakość)decydowało o zanotowanej przez polskę wielkości wywozu wyrobów przemysłowych na unijnym rynku w analizowanym okresie.
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Odpowiedzialność społeczna biznesu - polifonia strategii, zaangażowania, doświadczeń oraz miar dużych i małych firm
PublicationW artykule przedstawiono wielorakość podejść do zjawiska odpowiedzialności społecznej. Ta polifonia perspektyw znajduje odzwierciedlenie nie tylko w prostej próbie ukazania różnic między jej specyfiką w małych, w przeciwieństwie do dużych przedsiębiorstw. Przedstawiono tutaj podstawowe klasyfikacje strategii przedsiębiorstw w odniesieniu do CSR i pokazano jak niespójne i różne są typologie przedsiębiorców wyodrębniane na podstawie...
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Holistyczne ujęcie strategii zarządzania wiekiem-myślenie strategiczne a potencjał osób starszych na rynku pracy
PublicationCel opracowania stanowi zaprezentowanie koncepcji zarządzania wiekiem w całościowym ujęciu wraz ze wskazaniem podstawowych obszarów możliwych do wykorzystania w ramach przyjętego modelu biznesowego opartego na dobrych praktykach zarządzania wiekiem.
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Assessment of the Impact of GNSS Processing Strategies on the Long-Term Parameters of 20 Years IWV Time Series
PublicationAdvanced processing of collected global navigation satellite systems (GNSS) observations allows for the estimation of zenith tropospheric delay (ZTD), which in turn can be converted to the integrated water vapour (IWV). The proper estimation of GNSS IWV can be affected by the adopted GNSS processing strategy. To verify which of its elements cause deterioration and which improve the estimated GNSS IWV, we conducted eight reprocessings...
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Elicitation strategies for the improvement of essential oil content in Rhododendron tomentosum (Ledum palustre) bioreactor-grown microshoots
PublicationRhododendron tomentosum Harmaja, previously Ledum palustre L., is a fragrant plant growing in swampy areas, which is characterized by well-known repellent properties and the anti-arthritic potential. In the present study, R. tomentosum microshoots cultivated in RITA® bioreactor, providing the alternative, environment-independent source of the valuable essential oil, were treated for 7 days with copper and nickel salts, methyl jasmonate,...
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Strategia ochrony dziedzictwa kulturowego i przyrodniczego rejonu Zalewu Wiślanego na lata 2009-2018
PublicationNiniejsze autorskie opracowanie stanowi pierwszą, wstępną część Strategii ochrony dziedzictwa kulturowego i przyrodniczego rejonu Zalewu Wiślanego na lata 2009-2018. Dotyczy ono głównie oceny stanu istniejącego rejonu Zalewu Wiślanego. Prezentuje zasoby i walory dziedzictwa kulturowego, przyrodniczego i krajobrazu, i związane z nimi szanse oraz dotyczące tych aspektów niedostatki, jak też główne potencjalne zagrożenia. Elementem...
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Selfishness Detection in Mobile Ad Hoc Networks: How Dissemination of Indirect Information Turns into Strategic Issue
PublicationDla środowiska sieci mobilnej ad hoc przedyskutowano wymienność pomiędzy wydatkiem energetycznym węzła egoistycznego a obniżaniem jego metryki reputacyjnej. Badania symulacyjne wskazują, że atakom polegającym na selektywnym usuwaniu pakietów można przeciwdziałać poprzez datacentryczny system reputacyjny bazujący na potwierdzeniach końcowych, który nakazuje jednakowo uaktualniać metryki reputacyjne dla wszystkich węzłów na źle zachowującej...
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Poly(ε-Caprolactone)/Poly(Lactic Acid) Blends Compatibilized by Peroxide Initiators: Comparison of Two Strategies
PublicationPoly(ε-caprolactone) (PCL) and poly(lactic acid) (PLA) blends were compatibilized by reactive blending and by copolymers formed during reaction in the solution. The reactive blending of PCL/PLA was performed using di-(2-tert-butyl-peroxyisopropyl)benzene (BIB) or dicumyl peroxide (DCP) as radical initiator. PCL-g-PLA copolymers were prepared using 1.0 wt. % of DCP or BIB via reaction in solution, which was investigated through...
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Społeczna odpowiedzialność biznesu w kontekście strategii wybranych spółek posiadających istotne znaczenie dla gospodarki
PublicationPrzedmiotem badań jest analiza sposobów realizacji strategii społecznej odpowiedzialności biznesu przez przez wybrane spółki z udziałem Skarbu Państwa.
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Optimization of the Aeration Strategies in a Deammonification Sequencing Batch Reactor for Efficient Nitrogen Removal and Mitigation of N2O Production
PublicationIn deammonification systems, nitrite-oxidizing bacteria (NOB) suppression and nitrous oxide (N2O) mitigation are two important operational objectives. To carry out this multivariable analysis of response, a comprehensive model for the N cycle was developed and evaluated against experimental data from a laboratory-scale deammonification granular sludge sequencing batch reactor. Different aeration strategies were tested, and the manipulated...
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Recent advances on SOA formation in indoor air, fate and strategies for SOA characterization in indoor air - A review
PublicationRecent studies proves that indoor air chemistry differs in many aspects from atmospheric one. People send up to 90 % of their life indoors being exposed to pollutants present in gas, particle and solid phase. Particle phase indoor is composed of particles emitted from various sources, among which there is an indoor source – secondary chemical reactions leading to formation of secondary organic aerosol (SOA). Lately, researchers'...
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PG przykładem dobrych praktyk w zakresie Strategii HR4R dla czeskiego uniwersytetu w Zlinie
PublicationPrzedstawiciele czeskiego uniwersytetu w Zlinie (Tomas Bata University, UTB) gościli na Politechnice Gdańskiej w dniach 24–25 września 2019 r. Celem wizyty było poznanie dobrych praktyk PG i wymiana doświadczeń w zakresie wdrażania zasad Europejskiej Karty Naukowca i Kodeksu Postępowania przy Rekrutacji Pracowników Naukowych. Instytut Centrum Systemów Polimerowych UTB uzyskał prawo posługiwania się wyróżnieniem HR na początku 2019...
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Kierunki rozwoju marketingu międzynarodowego
PublicationArtykuł przedstawia wybrane dylematy marketingowe, przed którymi stoi marketing międzynarodowy w dobie integracji Polski z Unią Europejską. Zagadnienia zawarte w pracy odnoszą się do problemów związanych z działalnością przedsiębiorstw funkcjonujących na rynku europejskim na tle procesów integracyjnych, formułowania strategii na rynku międzynarodowym oraz zarządzania klientem globalnym.
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Interline power flow controller - properties and control strategy in dynamic states
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The European Union’s Economic Development Strategy and Cooperation with the Countries of Central Asia
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Study of the impact of DC-DC converters on the protection strategy of HVDC grids
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The differentiation and transdifferentiation of epithelial cells in vitro – is it a new strategy in regenerative biomedicine?
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Development of trolleybus public transport in Gdynia as part of sustainable mobility strategy
PublicationIn many EU cities trolleybuses are experiencing a period of revitalization. New lines, new and modern trolley-buses, the use of auxiliary propulsion battery, eco-logical values and others, create great opportunities for that kind of public transport as an effective tool to shape transport policy in accordance with the principles of sustainable mobility. Gdynia is one of three cities in Poland with trolleybuses public transport...
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Developing a cycling subsystem as part of a sustainable mobility strategy: the case of Gdansk
PublicationModal share is an important component in developing sustainable transport within a city. In recent years, many cities have set modal share targets for balanced and sustainable transport modes: 30% of public transport and 30% of non-motorized (cycling and walking) modes. Gdansk strategic documents have set similar goals with some actions already taken towards those goals. The cycle network is increasing popular. Gdansk’s cycling...
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Hybridized PWM Strategy for Three- and Multiphase Three-Level NPC Inverters
PublicationA simple hybridized pulsewidth modulation (PWM) algorithm for three- and multiphase three-level neutral point clamped (NPC) inverters is proposed. The proposed solution is based on classical space vector PWM (SVPWM) algorithms for two-level inverters but can also be based on sinusoidal PWM with min–max injection. An additional level of output voltage is obtained by modifying the resulting switching patterns taking into account...
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Modern control strategy of bidirectional DAB converter with consideration of control nonlinearity
PublicationThis paper focuses on the control strategy for modern universal bidirectional Dual Active Bridge (DAB) converters for microgrid systems. An analysis of the converter equations was carried out, and typical problems related to the influence of dead time on the system operation were discussed. A closed control loop was developed, then tested by simulation and on a laboratory stand.