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Wyniki wyszukiwania dla: DIGITAL MEDIA
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E-Learning and Digital Media
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Journal of Digital Media & Policy
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International Journal of Performance Arts and Digital Media
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Journal of Religion Media and Digital Culture
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Journal of Digital and Social Media Marketing
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Measuring the effectiveness of digital communication - social media performance: an example of the role played by AI-assisted tools at a university
PublikacjaThe aim of the article is to show the role played by AI-powered tools in measuring the effectiveness of digital communication in social media using a university case study. Therefore, a research problem was formulated to identify the metrics (KPIs) used to measure the effectiveness – non-financial outcomes – of digital social media communication at the university using AI tools. The literature review on the role of AI in digital...
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Designing digital displays and interactive media in today’s cities by night. Do we know enough about attracting attention to do so?
PublikacjaWith the huge transformation in the development of digital screen technology and its consistently decreasing cost, digital billboards are progressively replacing traditional static, two-dimensional poster advertisements in our cities1. Previously, due to the substantial expenditure involved, they were only available to major international brands with vast promotional resources to build their brand fame. Today, however, they are...
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International Conference on Semantic and Digital Media Technologies
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Political Parties in the Digital World
PublikacjaThe aim of this report is to outline how digital technologies and digital media are redefining the way political parties fulfill their role as collective platforms for political participation of citizens, e.g. in relation to the parties’ decision-making processes, communication strategies, funding mechanisms, membership, information sharing, etc. and to highlight the existing international standards and good practices in this area....
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Just Let Me Think: Designing Against Acquired Illiteracy.
PublikacjaThis article concerns the relatively new problem of illiteracy relating to persons previously being literate, which is caused by too intensive using of so-called digital media (TV, computers, tablets, smartphones, e-book readers, portable media players, etc.). The problem has been observed for several years mainly in countries with high economic and technological development. The widespread use of digital media and the ease of...
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Architectural education and digital tools: the challenges and opportunities
PublikacjaEnriching architectural education with digital tools is the subject of this article. Such tools can create, support and visualise architecture. The focus in this article is on an interdisciplinary approach to media architecture (allowing variable visual content of architectural objects) and interactivity (user-space communication), revealing new possibilities in terms of human perception. The results of a survey on media architecture...
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Fake News: Possibility of Identification in Post-Truth Media Ecology System
PublikacjaThe main aim of the article is identification of the attitudes towards the processes of identification and verification of fake news in the environment of digital media. The subject of the research refers to the users’ attitudes towards fake news. As indicated by the research, the attitudes towards fake news are not unambiguous. About 2/3 of the respondents claim that they are not able to distinguish fake news from true information;...
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Borders of Digital Art in the Context of the Information Society
PublikacjaThe article shows the relationship between the development of information technologies, the characteristics of the information society and digital art. The broad possibilities of the digital world related to recording, storing and processing data (cyber text, big data, smart services) and the creation of virtual worlds are pointed out. The influence of the development of information technologies on the character of the works of...
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New Materiality-towards ‘Media Environments
PublikacjaArticle presents media solutions providing new materiality of architectural spaces. Media solutions in architecture evolve in new forms. Articlepresentsboth the developmentof new technological solutionsas well as new ways of application of media solutions in relation toarchitectural form. The aim of the article is to show technical aspects of new materiality - intelligent materials, allowing transmission of changeable visual content...
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Social Media in the Fashion Industry. Fundamentals, Strategy and Research Methods
PublikacjaThis book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context. Through a variety of academic and professional sources and by sharing the results of their own research, the authors present research methodologies, including netnography,...
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Quality Aspects in Digital Broadcasting and Webcasting Systems: Bitrate versus Loudness
PublikacjaIn this paper the quality aspects of bitrate and loudness in digital broadcasting and webcasting systems are examined. The authors discuss a survey concerning user preferences related with processing and managing audio content. The coding efficiency of a popular audio format is analyzed in the context of storing media. An objective study on a representative group of signal samples, as well as a subjective study of the perceived...
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Forecasting risks and challenges of digital innovations
PublikacjaForecasting and assessment of societal risks related to digital innovation systems and services is an urgent problem, because these solutions usually contain artificial intelligence algorithms which learn using data from the environment and modify their behaviour much beyond human control. Digital innovation solutions are increasingly deployed in transport, business and administrative domains, and therefore, if abused by a malicious...
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Open Strategy for Digital Business. Managing in ICT-Driven Environments
PublikacjaThis book offers the reader a novel perspective on how digital contexts and open strategy approaches – the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs – are related. Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally...
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The image of the City on social media: A comparative study using “Big Data” and “Small Data” methods in the Tri-City Region in Poland
Publikacja“The Image of the City” by Kevin Lynch is a landmark planning theory of lasting influence; its scientific rigor and relevance in the digital age were in dispute. The rise of social media and other digital technologies offers new opportunities to study the perception of urban environments. Questions remain as to whether social media analytics can provide a reliable measure of perceived city images? If yes, what implication does...
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Fake News: Possibility of Identification in Post-Truth Media Ecology System
PublikacjaInformation comes as basic good which affects social well-being. A modern society and a modern state – its administration, education, culture, national economy and armed forces – cannot function efficiently without a rationally developed field of information. The quality of the functioning of that system depends on a specific feature of information, that is namely: its reliability which makes it possible for us to evaluate accuracy,...
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The Impact of Generative AI and ChatGPT on Creating Digital Advertising Campaigns
PublikacjaThe use of AI-based solutions is currently discussed in relation to various industries. The proliferation of tools based on generative artificial intelligence (GAI), including the emergence of ChatGPT, has resulted in testing as a first step and implementations in further areas of business life, including marketing, as a second step. Still only a few studies have analysed and evaluated specific solutions for different areas of...
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Critical perspectives on media architecture: is it still possible to design projects without negatively affecting urban nighttime environments and will the future remain dynamic, bright and multi-colored?
PublikacjaNowadays, due to advances in electrical devices, new digital media, lighting, information and communication technologies, cities are being used 24/7. The paper discusses critical aspects of Media Architecture in the context of public spaces as well as urban nighttime environments from the perspective of a practising lighting architect. The author examines recent issues of negative design approaches and presents proposals for improving...
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Digital Transformation of Terrestrial Radio: An Analysis of Simulcasted Broadcasts in FM and DAB+ for a Smart and Successful Switchover
PublikacjaThe process of digitizing radio is far from over. It is an important interdisciplinary aspect, involving Big Data and AI (Artificial Intelligence) when it comes to classifying and handling content, and an organizational challenge in the Industry 4.0 concept. There exist several methods for delivering audio signals, including terrestrial broadcasting and internet streaming. Among them, the DAB+ (Digital Audio Broadcasting plus)...
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Kamila Kokot-Kanikuła mgr
OsobyKamila Kokot-Kanikuła pracuje w Bibliotece Politechniki Gdańskiej w Sekcji Budowy Zbiorów Cyfrowych i Multimedialnych na stanowisku starszego bibliotekarza. Jest absolwentką Instytutu Historycznego oraz Informacji Naukowej i Bibliotekoznawstwa na Uniwersytecie Wrocławskim. Główne kierunki zainteresowań to starodruki, biblioteki cyfrowe, repozytoria instytucjonalne, Otwarte Zasoby Edukacyjne, Open Access i Open Data. W bibliotece...
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Enhancing Customer Engagement in Social Media with AI – a Higher Education case study
PublikacjaPurpose. The study aims to demonstrate the importance of artificial intelligence (AI) and examples of tools based on it in the process of enhancing (building, measuring, and managing) customer engagement (CE) in social media in the higher education industry. CE is one of the current essential non-financial indicators of company performance in Digital Marketing strategy. The article presents a decision support system (DSS) based...
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Transmission Quality Measurements in DAB+ Broadcast System
PublikacjaIn the age of digital media, delivering broadcast content to customers at an acceptable level of quality is one of the most challenging tasks. The most important factor is the efficient use of available resources, including bandwidth. An appropriate way of managing the digital multiplex is essential for both the economic and technical issues. In this paper we describe transmission quality measurements in the DAB+ broadcast system....
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E-Estonia as a role model? Some general considerations and applicability in France
PublikacjaEstonia has recently been widely recognised – in the policy circles, academia, as well as the media space – as one of the more advanced nation states when it comes to digital government (and governance) transformation (e.g. Margetts and Naumann, 2017; Heller, 2017). Ever greater attention Estonia attracted with the two most recent digital government initiatives, namely the e-Residency and the virtual data embassy, both first of...
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Global Approaches to Reduce Light Pollution from Media Architecture and Non-Static, Self-Luminous LED Displays for Mixed-Use Urban Developments
PublikacjaUrban environments have become significantly brighter and more illuminated, and cities now consider media architecture and non-static, self-luminous LED displays an essential element of their strategy to attract residents, visitors, and tourists in the hours after dark. Unfortunately, most often, they are not designed with care, consideration, and awareness, nor do they support the visual wellbeing and circadian rhythms of humans....
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DAB vs DAB+ Radio Broadcasting: a Subjective Comparative Study
PublikacjaIn the age of digital media, delivering high quality content to consumers is one of the most demanding tasks. There exist numerous broadcasting standards, with different pros and cons, and the DAB/DAB (Digital Audio Broadcasting) system is one of the most popular among them. From an engineer’s perspective, efficient resource management under limited bandwidth conditions has always been a challenge. In this paper a subjective quality...
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Study Analysis of Transmission Efficiency in DAB+ Broadcasting System
PublikacjaDAB+ is a very innovative and universal multimedia broadcasting system. Thanks to its updated multimedia technologies and metadata options, digital radio keeps pace with changing consumer expectations and the impact of media convergence. Broadcasting analog and digital radio services does vary, concerning devices on both transmitting and receiving side, as well as content processing mechanisms. However, the biggest difference is...
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RESOURCE ALLOCATION IN DAB+ BROADCASTING SYSTEM
PublikacjaWith over two billion receivers operating worldwide, radio transmission is by far the most accessible medium. It has been a part of our lives since the 1920’s and has become one of the most trusted and friendly mass media. Today, its popularity is still strong, despite the outcome of many electronic media. In order to transform the radio into a viable medium of the 21st century, it will have to migrate from analogue to digital...
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Nadzeya Sabatini dr
OsobyNadzeya Sabatini is Assistant Professor in Digital Transformation at Gdańsk University of Technology (Gdansk, Poland), its Department of Informatics in Management (Faculty of Management and Economics). Nadzeya is lecturer at USI – Università della Svizzera italiana (Lugano, Switzerland), a research fellow at the Institute of Digital Technologies for Communication of the same university, and coordinator of MSc in Digital Fashion...
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Wykorzystanie mediów społecznościowych do promocji otwartości w badaniach naukowych na przykładzie Biblioteki Politechniki Gdańskiej
PublikacjaMedia społecznościowe są jednym ze sposobów na skuteczną promocję zasobów oraz usług bibliotecznych w obecnym świecie cyfrowym. Stanowią również niedocenianą możliwość komunikacji pomiędzy naukowcami, bibliotekarzami a czytelnikami. Biblioteka akademicka może aktywnie angażować się w proces upowszechniania dorobku naukowego uczelni, podejmując w tym celu różnorakie działania marketingowe, wykorzystując takie serwisy jak: Facebook,...
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A model, design, and implementation of an efficient multithreaded workflow execution engine with data streaming, caching, and storage constraints
PublikacjaThe paper proposes a model, design, and implementation of an efficient multithreaded engine for execution of distributed service-based workflows with data streaming defined on a per task basis. The implementation takes into account capacity constraints of the servers on which services are installed and the workflow data footprint if needed. Furthermore, it also considers storage space of the workflow execution engine and its cost....
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Automated Classifier Development Process for Recognizing Book Pages from Video Frames
PublikacjaOne of the latest developments made by publishing companies is introducing mixed and augmented reality to their printed media (e.g. to produce augmented books). An important computer vision problem that they are facing is classification of book pages from video frames. The problem is non-trivial, especially considering that typical training data is limited to only one digital original per book page, while the trained classifier...
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Study on CPU and RAM Resource Consumption of Mobile Devices using Streaming Services
PublikacjaStreaming multimedia services have become very popular in recent years, due to the development of wireless networks. With the growing number of mobile devices worldwide, service providers offer dedicated applications that allow to deliver on-demand audio and video content anytime and everywhere. The aim of this study was to compare different streaming services and investigate their impact on the CPU and RAM resources, with respect...
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THE ART OF VIRTUAL INFORMATION EXCHANGE AND ITS INFLUENCE ON REAL CITY SPACE
PublikacjaThe paper investigates the impact of the new genres of contemporary public art based on the virtual information exchange in real spaces of the cities. On the basis of theoretical approaches, trans-disciplinary surveys and case studies, the paper focuses on the art that not only relies on the technological support but also refers to the new public sphere, where people are co-creators of the art object giving their personal input...
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International Conference on Web and Social Media (International Conference on Weblogs and Social Media)
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Application of the Fractional Fourier Transform for dispersion compensation in signals from a fiber-based Fabry-Perot interferometer
PublikacjaOptical methods of measurement do not require contact of a probe and the object under study, and thus have found use in a broad range of applications such as nondestructive testing (NDT), where noninvasive measurement is crucial. Measuring the refractive index of a material can give a valuable insight into its composition. Low‑coherence radiation sources enable measurement of the sample’s properties across a wide spectrum, while...
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Hanna Gaweł
OsobyHanna Gawel is a Doctoral Student of the Doctoral School in the Social Sciences in the discipline of Social Communication and Media at Jagiellonian University. Hanna’s research focuses on knowledge, information management and the influence of well-served information in different formats on society. She is currently writing a PhD thesis about how information pollutants affect information regarding air quality in Polish metropolises....
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Non-Satellite Broadband Maritime Communications for e-Navigation Services
PublikacjaThe development of broadband network access technologies available to users on land has triggered a rapid expansion of a diverse range of services provided by terrestrial networks. However, due to limitations of digital communication technologies in the off-shore area, the maritime ICT systems evolution so far has not followed that trend. Despite the e-navigation initiative defining the set of Maritime Services, the progress in...
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IMPROVING STUDENT SKILLS WITH ENGAGING IN HERITAGE PROTECTION PROJECTS. CASE STUDY OF ARCHITECTURAL INVENTORY WORKS AT WISŁOUJŚCIE FORTRESS, POLAND (2017)
PublikacjaToday's educational offer at universities contains a lot of theoretical and general knowledge, which becomes less understandable and less suitable for students of the new generation. Student's educational needs aimed at increasing the practical experience necessary for future professional life. Heritage conservation projects are a good opportunity to implement project-based learning methods. Such projects can be scientific and...
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International Conference on Computational Semiotics for Games and New Media
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Assessment of Citizens’ Actions against Light Pollution with Guidelines for Future Initiatives
PublikacjaDue to the wide reach of media reports about scientific research and technological tools such as the world wide web (WWW), the Internet, and web browsers, citizens today have access to factual information about the negative impact of artificial light at night (ALAN) on their dark skies, and their health and well-being. This means they can now make educated decisions and take the necessary steps to help protect themselves and their...
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I love to write and create. Can I earn money doing it? Entrepreneurial process of bloggers
PublikacjaNew technologies and a new way of looking at the life of future generations, open up new perspectives of entrepreneurial activities. One of them is to run a blog. Although the first blogs appeared many years ago and earning money from running them is also known to bloggers, little research is devoted to this form of entrepreneurship. The analysis of this phenomenon was carried out using the netnography method, which is not common...
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Int. Workshop on Multi-Media Data Base Management Systems
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Storage and Retrieval for Media Databases (was Storage and Retrieval for Image and Video Databases)
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Analyzing and Visualizing Government-Citizen Interactions on Twitter to Support Public Policy-making
PublikacjaTwitter is widely adopted by governments to communicate with citizens. It has become a major source of data for analyzing how governments communicate with citizens and how citizens respond to such communication, uncovering important insights about government-citizen interactions that could be used to support public policy-making. This article presents research that aims at developing a software tool called Twitter Analytics for...
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Whither the need and motivation for open government data (OGD) promotional strategies?
PublikacjaPurpose It has been underscored in the extant literature that open government data (OGD) has not percolated across the length and breadth of any country, let alone the awareness of the OGD among the stakeholders themselves. In this vein, this study aims to underline the reasons as to why OGD promotion merits consideration apart from underlining the manner in which OGD promotion may be done. Design/methodology/approach Based on...