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Search results for: university social responsibility
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Social Entrepreneurship through Cooperatives: Founder Insights
PublicationIn this research we are interested in how social entrepreneurs think about their organizational creation process in the context of cooperatives, and how cooperatives conceptualize and actualize their ‘care for community’ social principles. In this interface of organizational purpose and form, we find a variety of interesting issues presented by our interview sample of founders of young, global organizations from six nations. Discussing...
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Looking for Social Enterprise Models in Poland: institutional and historical context
PublicationThe paper is an attempt at identification of key social enterprise models in Poland. The authors recognize three models: entrepreneurial non-profit organizations, cooperatives as well as social integration clubs and centres. Their social and institutional background is presented together with institutional trajectories of social enterprise development.
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Professor Janusz Rachoń official address at the Kapodistrian University of Athens
PublicationWystąpienie na uroczystości jubileuszu 170. rocznicy National Kapodistrian University of Athens, Ateny 3 maja 2007
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The authenticity in social media. Club and football players’ relations
PublicationThe authenticity in social media is one of the crucial factors of brands success. In the era of fake news, illusions, manipulations or other artificial attributes of the virtuality and reality today it is a real source of value. The presented study aims to verify how football club and football players’ brands’ authenticity influence attitudinal loyalty in social media. Findings proved that the authenticity is something social media...
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Thermal imaging in automatic rodent’s social behaviour analysis
PublicationLaboratory rodent social behaviour analysis is an extremely important task for biological, medical and pharmacological researches. In this work thermal images features that facilitate analysis are presented. Methods to distinguish objects on the basis of thermal distribution are tested. Actions of grooming or biting one rodent by another - important social behaviour incidents - are clearly visible...
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The Successful Case of Social Cooperative 50+ as an Example of Value Creation
PublicationThe article presents the successful case of social cooperative 50+ as an Example of Value Creation. Authors discuss an idea of social enterprises and social cooperatives and success factors of them.
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Social convergence in Nordic countries at regional level
PublicationResearch background: Geographical proximity, common historical roots and collaboration within the Nordic Council cause the Nordic countries to be often wrongly treated as monoliths. However, in reality, Nordic regions differ in terms of broadly defined social and economic development. Issues concerning the standard of living are one of the priorities of the Helsinki Treaty signed by Nordic countries. Purpose of the article: The...
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Social commerce - nowy trend w handlu elektronicznym
PublicationSocial commerce wykorzystuje media społecznościowe dla potrzeb handlu elektronicznego. Serwisy społecznościowe o charakterze social commerce stanowią nie tylko platformę do wymiany informacji i opinii na temat różnych produktów, ale są także miejscem, w którym konsument może dowiedzieć się o różnego rodzaju wyprzedażach, promocjach cenowych, bonusach, gratisach. Dzięki tego typu witrynom użytkownicy mogą nie tylko kupować najtaniej,...
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Image as a key factor of brand value at social media
PublicationThe paper aims to investigate the relationship between social media presence and activities and brand value for the most valuable Global Brands 2012 (Interbrandt 2013). Social media communication is an innovative way of communication. Brand value is a key performance indicator of brand strategy for managers. Brand and category image realized to be the key factor of investigated relation.
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Antecedents and outcomes of social media fatigue
PublicationPurpose – This study aims to explore which of four chosen factors (i.e. privacy concerns, FoMO, self-disclosure and time cost) induce a feeling of strain among Facebook users in terms of social media fatigue (SMF), and if this occurs, whether it further influences such outcomes as discontinuance of usage (DoU) and interaction engagement decrement (IED). Design/methodology/approach – Through an online structured questionnaire, empirical...
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Social entrepreneurship and its hybridity determining resource challenges and chances
PublicationIn this conceptual paper, the author aims to grasp what are the particular challenges and opportunities in social entrepreneurship, in terms of resource access and mobilization, considering the hybrid nature of social enterprise. To this end, the author points to the nature of hybridity and discusses what advantages and disadvantages are inherent in financial, human and physical resources access for social enterprises as hybrid...
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The effect of social media communication on consumer perceptions of brands
PublicationResearchers and brand managers have limited understanding of the effects social media communication has on how consumers perceive brands. We investigated 504 Facebook users in order to observe the impact of firm-created and user-generated (UG) social media communication on brand equity (BE), brand attitude (BA) and purchase intention (PI) by using a standardized online survey throughout Poland. To test the conceptual model, we...
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Gender differences in the perception of the Quality of College Life in Spanish University
PublicationThrough the current research, we intend to analyse how students differ in their levels of quality of college life (QCL) according to gender, and how this relates to overall quality of life (QoL) and loyalty [measured by Identification and word of mouth (WoM)] to their specific university. The survey included 243 students attending public university in Spain. The results obtained through the analysis of data allow affirming that...
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Social Learning in Cluster Organizations and Accumulation of Technological Capability
PublicationThe purpose of the paper is to present how members of cluster organizations perceive their role in the accumulation of technological capability through social learning. The paper presents the results of a qualitative study of four cluster organizations. The theoretical foundation of the study are the communities of practice and the organizational inertia theories. The study indicates that the dynamics of technological capability...
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Social Media in the Fashion Industry. Fundamentals, Strategy and Research Methods
PublicationThis book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context. Through a variety of academic and professional sources and by sharing the results of their own research, the authors present research methodologies, including netnography,...
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Knowledge and technology transfer in the Center for Scientific and Technical Information of the Wrocław University of Technology
PublicationKnowledge and Technology Transfer between a university and economic operators affects innovation and growth of competitiveness, as well as the development of a knowledge-based society. In the structures of Wroclaw University of Technology, regarded as one of the best and the most innovative technical universities in Poland, a number of units responsible for a wide understanding cooperation with the economy have been established....
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Gender and Labor Market Situation among Technical University Graduates in Poland
PublicationThe aim of article is to analyse the professional situation of technical university graduates in Poland, focusing on the gender as the key impact factor. The research problem was to examine the influence of gender on the employee’s professional situation among technical university graduates in Poland. Empirical data was gained as a result of six annual quantitative research projects, conducted in the years 2012‑2017 on a total...
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Research and Development at the Department of Energy and Industrial Apparatus of Gdansk University of Technology
PublicationIn the paper presented are the research and development activities at the Department of Energy and Industrial Apparatus of Gdansk University of Technology
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Lonely and thinking about the past: The role of time perspectives, Big Five traits and perceived social support in loneliness of young adults during COVID-19 social distancing
PublicationBackground In Spring 2020, due to the COVID-19 pandemic, the Polish government introduced a policy of social distancing. Being apart from one’s social network had the potential to evoke feelings of loneliness. The aim of the study was to find out how time perspectives might contribute to feeling lonely during the social distancing period, controlling for Big Five personality traits and perceived social support. Participants...
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Education at the Faculty of Mechanical Engineering of the Gdańsk University of Technology
PublicationFaculty of Mechanical Engineering is one of the largest departments of the Gdańsk University of Technology (GUT), currently educating about 3 000 student. Lectures are conducted in five Chairs, which include 18 Divisions. In 2000 GUT introduced the European Credit Transfer and Accumulation System (ECTS). Each student should get during one academic year 60 ECTS points. Obtaining a diploma of BEng requires the acquisition of no less...
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Education at the Faculty of Mechanical Engineering of the Gdańsk University of Technology
PublicationFaculty of Mechanical Engineering is one of the largest departments of the Gdańsk University of Technology (GUT), currently educating about 3 000 student. Lectures are conducted in five Chairs, which include 18 Divisions. In 2000 GUT introduced the European Credit Transfer and Accumulation System (ECTS). Each student should get during one academic year 60 ECTS points. Obtaining a diploma of BEng requires the acquisition of no less...
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Measuring Consumers' Engagement With Brand-Related Social-Media Content. Development and Validation of a Scale that Identifies Levels of Social-Media Engagement with Brands
PublicationThe purpose of the current study was to develop a scale to measure the consumer's engagement with brand-related social-media content, based on three dimensions established in the framework of an earlier theoretical construct, “Consumer's Online Brand-Related Activities” (Muntinga, Moorman, and Smit, 2011). Qualitative techniques were used to generate an initial pool of items that captured different levels of consumer engagement...
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Data from the Survey on Gdańsk University of Technology Graduates’ Professional Careers
PublicationThe dataset titled Data from the survey on Gdańsk University of Technology graduates’ professional careers includes data from a survey of Gdańsk University of Technology (Gdańsk Tech) graduates’ professional careers. The survey was conducted in 2017, two years after the respondents obtained graduate status. The research sample included 2553 respondents. The study concerned, i.a. the percentage of people working among graduates...
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Personal Brand Value and Social Media, the Top Football Players’ Case
PublicationPersonal branding valuation and social media usage are new and empirically unexplored areas of research. The aim of the presented study is to determine how social media performance and sentiment are related to the value of a personal brand. Based on an example of 100 most valuable football players, in reference to transfermarkt.com and the sentione.com (sentiment analysis), the author points out the strongest...
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Social development and ICT adoption. Recent evidence from developing world
PublicationThis paper is designed to provide empirical evidence on the relationship between the process of ICT diffusion and social development across selected low-income and lowermiddle- income countries during the period of 2000 and 2014. It main target it so identify whether in low-income and lower-middle-income economies, ICT development and social development (social empowerment) are correlated.
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Gemba Kaizen: Influencing individuals behavior for better - an approach to social marketing
PublicationThe idea of providing the Gemba Kaizen philosophy to a social level can benefit not only individuals, but the society as well. The Japanese philosophy for improvement or change for better may serve companies that are looking for increasing its value by quality management. The same principles when implemented in a society may improve quality of life of its inhabitants and help solving social problems. The use of social marketing...
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Team research project – evolution from faculty activity to university study standard
PublicationThe article will describe the idea of a university-wide team student project as a tool of modern academic teaching in the era of widespread use of artificial intelligence tools. The problem of contemporary teaching is the emerging tools for automatic content generation, including didactic and scientific content. The question arises how to verify students' qualifications and learning outcomes. The solution may be students' group...
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Effects of social media communication on brand equity and brand purchase intention
PublicationThe author studied the effect of two different social media communication on brand equity and brand purchase intention. A total of 504 data sets were generated through a standardized online-survey and analysed with structural equation modeling. The results of the empirical study showed that both firm-created and user-generated social media communication influenced brand equity, consequently impacting brand purchase intention. This...
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Social Entrepreneurship Research – Challenges, Explanations and Suggestions for the Field Development
PublicationEmploying critical review and reflection on the key literature in the area of entrepreneurship and management studies in social entrepreneurship field, this paper aims to outline the current challenges this field is facing, while introducing related explanations and suggesting required changes. The current field of social entrepreneurship research is at its nascent stage, which is determined by ongoing definitional debates and...
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To donate or not to donate? Future healthcare professionals’ opinions on biobanking of human biological material for research purposes
PublicationBackground Over the last few decades biobanks have been recognised as institutions that may revolutionisebiomedical research and the development of personalised medicine. Poland, however, still lacks clear regulationsregarding the running of biobanks and the conducting of biomedical research. While the awareness of the generalpublic regarding biobanks is low, healthcare professions and medical students also...
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Prof. Haitham Abu-Rub - A Visit to Poland's Gdansk University of Technology
PublicationReport on visit of Prof. Haitham Abu-Rub in Gdansk University of Technology. Speech on the Smart Grid Centre. Visit in the new smart grid laboratory of the GUT, the Laboratory for Innovative Power Technologies and Integration of Renewable Energy Sources (LINTE^2).
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Early Oceanographical Data Collected by the Institute of Oceanography, University of Gdańsk
PublicationThree data sets entitled Water currents in Głębinka Passage in late spring of 1975, Hydrometeorological and hydrochemical conditions in the Gulf of Gdańsk in the vicinity of Vistula river mouth in July of 1977, and Gulf of Gdańsk monitoring conducted by the Institute of Oceanography, University of Gdańsk, in 1981–1994 contain archival field measurement results from the Gulf of Gdańsk (the southern Baltic). The data can be used...
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Getting to know the potential of social media in forest education
PublicationThe development of social network sites not only facilitates the acquisition and deepening of knowledge but also provides the possibility of easily contacting foresters, specialists in natural sciences and nature enthusiasts. In addition, for some years...
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Architektura przyszłości – przekraczanie granic poprzez interfejsy
PublicationArchitektura przyszłości rozpatrywana jest w kontekście rozwoju technologii cyfrowych, które umożliwiają nadawanie obiektom architektonicznym cech interfejsów. Przekraczanie granic dotyczy więc nadawania architekturze nowych funkcji - funkcjonalności zapożyczonych ze świata wirtualnego, emisji informacji oraz interakcji. W tym ujęciu „interfejs architektoniczny” stanowi płaszczyznę komunikacji pomiędzy obiektem architektonicznym...
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Exploring the role of social networks among entrepreneurial Polish immigrants
PublicationThe paper reports on the explanatory case study among seven Polish enterprising migrants from Aberdeen Scotland. The aim of the paper is to examine role of social support structure and social networks for enterprising Poles. It also attempts to extend of Waldinger et al (2000) ethnic business development model in the context of entrepreneurial strategies taken from by immigrants from their country of origin, claiming that transition...
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SOCIAL ENTREPRENEURS – WHAT MAKES THEM DIFFERENT FROM BUSINESS UNDERTAKERS
PublicationSocial entrepreneurs, very often operate with highly limited resources, not to say with virtually nothing. They possess motivation, but apart from financial or technical resources very often they also need complex set of skills, especially those connected with leadership. Social entrepreneurship is similar to business entrepreneurship in many way, however there are some differences. Both similarities and differences can be find...
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Customer Assessment of Brand Valuation and Social Media
PublicationThe research problem engaged in this article is to determine whether contemporary consumers are able to assess brand equity in the overabundance of brands and products with similar features and qualities. The author argues that in the existing circumstances when differences between brands become insignificant the consumer is not capable of assessing their equity adequately. In order to verify the thesis the author has accepted...
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The importance of trust and altruistic social orientation for COVID-19 distress
PublicationBackground: The COVID-19 pandemic, the biggest global health crisis in decades, has been a difficult experience for nations all over the world. In the present study we wanted to assess to what extent a positive attitude towards others, expressed in altruistic social orientation and a high level of trust, would be linked to lower levels of COVID-19 distress in infected and non-infected individuals. Participants and procedure:...
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Brand loyalty creation in the social network. Does the product category matter?
PublicationThe final goal of all marketers’ effort is to achieve a high level of loyalty toward their brands. Social network brand sites are increasingly attracting the attention of scientists and managers intrigued by their potential application for brand loyalty creation. The aim of this research, based on European sample, is to fill the gap in understanding the product category loyalty and brand loyalty relation as an output of brand identification...
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CONDITIONING FACTORS OF INDUSTRY-UNIVERSITY COOPERATION FROM THE PERSPECTIVE OF ENTERPRISES
PublicationThe cooperation between enterprises and universities varies in terms of character and intensity. Bearing in mind the potential represented by both parties, its low intensity is still noticed, and consequently, the lack or incomplete use of opportunities resulting from this cooperation. Current factors of industry-university cooperation were identified from the perspective of companies from biotechnology and pharmaceutical...
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Codesigned Digital Tools for Social Engagement in Climate Change Mitigation
PublicationDigital technologies and economies can strengthen participative processes and data- and knowledge-based sustainable urban development. It can also accelerate social integration and the efforts of urban dwellers towards more resilient urban environments. Gap: Most of the tools that strengthen participatory processes were not cocreated with stakeholders. Research shows that codesigned platforms driven by new technological advances...
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The first International Comparative Social Enterprise Models Working Paper: Poland
PublicationIn this paper, social enterprise models: entrepreneurial nonprofit organizations, cooperatives and vocational enterprises for the disabled are presented. Their emergence and institutionalization in the Polish social enterprise organizations landscape is provided and analysed. Also, the authors point to the convergences and divergences between these three models. Additionally historical background and institutional trajectories...
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SKYSCRAPER'S PUBLIC AREAS: THE IMPACT ON SPACE AND SOCIAL LIFE
PublicationIn recent years, more careful consideration is taken into social issues of designing skyscrapers by humanizing adherent internal and external public areas. Case studies of The Shard (London: 2012), 122 Leadenhall Street (London: 2014), 20 Fenchurch Street (London: 2014), Heron Tower (London: 2011), Tower 25 (Nicosia: 2013), Zoofenster (Berlin: 2012), DNB House (Oslo: 2012), Centrum Biurowe Neptun (Gdansk, 2014), Skytower (Wroclaw:...
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Social benefits valuation of hosting non-mega sporting events
PublicationPurpose In the study, an attempt was made to estimate the social benefits resulting from three non-mega sporting events organized in Ergo Arena located on the border of two cities in Poland. By attributing a value to intangible social benefits, the intangible effect was determined and compared to the expenditure incurred in the construction of Ergo Arena Hall. Design/methodology/approach In order to value social intangible effects...
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Discriminatory expressions, the young and social networks: The effect of gender
PublicationIn the framework of the «Project I: CUD» (Internet: Creatively Unveiling Discrimination), carried out in the United Kingdom, Italy, Belgium, Romania and Spain, we conducted a study into the expressions of discrimination used by young people on social network sites. To do so we designed a methodological strategy for detecting discriminatory content in 493 Facebook profiles and used this strategy to collect 363 examples for further...
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Social media and efficient computer infrastructure in smart city
PublicationSocial media require an efficient infrastructures of computer and communication systems to support a smart city. In a big city, there are several crucial dilemmas with a home and public space planning, a growing population, a global warming, carbon emissions, a lack of key resources like water and energy, and a traffic congestion. In a smart city, we expect an efficient and sustainable transportation, efficient management of resources...
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Models of using the Internet by young Poles and their social capital.
PublicationHighlights • Study examining Polish youth on internet usage styles. • Online communication is the most common form of spending time on the Internet. •...
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About being entrepreneurial in challenging environments – theorizing on the social enterprise behavior in Poland
PublicationEntrepreneurial behaviors in challenging institutional environments have been widely investigated in the literature. One of the characteristics of these environments is resource scarcity. This is particularly valid in the context of social entrepreneurship. The aim of this paper is to identify entrepreneurial behaviors in social entrepreneurship and what is happening behind these processes in the context of transition country,...
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Center for Scientific and Technical Information - Library Services for Business and Science at Wroclaw University of Technology
PublicationWroclaw University of Technology is situated in Lower Silesia – the dynamically developing region of Poland. Focusing on adopting its own offer to the market needs had been selected as a strategy. Due to that, a synergy effect has been achieved with the development of segments strategic for the region. The University is strongly oriented to cooperation with the economy and industry. One of the key initiatives was establishment...
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Looking for a model of the contemporary university
PublicationPunktem wyjścia jest dokument Manifesto Empower European Universities dignozujący najważniejsze zadania czekające współczesne uczelnie europejskie. Są nimi: dywersyfikacja, umiędzynarodowienie i doskonalenie zarządzania. W tym kontekście autor artykułu zastanawia się na tym: gdzie jesteśmy?, dokąd zmierzamy? oraz jak tam dojść?, odnosząc pytania do polskich uniwersytetów. W konkluzji proponuje model uniwersytetu społecznie odpowiedzialnego.