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Wyniki wyszukiwania dla: FAKE NEWS, SOCIAL MEDIA, INFORMATION, TRUST
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An image of nurses and nursing in Poland in the media and in the opinion of various social groups. Systematic review of scientific literature from the years 2010-2017
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Tweet you right back: Follower anxiety predicts leader anxiety in social media interactions during the SARS-CoV-2 pandemic
PublikacjaRecent research has shown that organizational leaders’ tweets can influence employee anxiety. In this study, we turn the table and examine whether the same can be said about followers’ tweets. Based on emotional contagion and a dataset of 108 leaders and 178 followers across 50 organizations, we infer and track state- and trait-anxiety scores of participants over 316 days, including pre- and post the onset of the SARS-CoV-2 pandemic...
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Media społecznościowe a wizerunek marki
PublikacjaJeszcze do niedawna wydawało się, że social media, podobnie jak komunikatory internetowe, będą stanowiły kolejne narzędzie wykorzystywane w komunikacji ze znajomymi, a ich tematyka będzie związana głównie z rozrywką i chęcią podtrzymania więzi społecznych. Jednak, z obserwacji wielu autorów wynika, iż obecnie można już mówić o trendzie social media lub też Web 2.0, a z roku na rok internetowe witryny o charakterze społecznościowym,...
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Network society: a concept of smart information management
PublikacjaAutomatic enhancement of Internet broadcasted news has been recently gaining increasing importance and interest. Existing applications and models of textual Event Detection in online media are based on the analysis of news distributed via RSS (Rich Site Summary called also Really Simple Syndication) channels or available at news websites. It assumes that each piece of news is equally available to the reader and, therefore, describes...
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A Parallel Corpus-Based Approach to the Crime Event Extraction for Low-Resource Languages
PublikacjaThese days, a lot of crime-related events take place all over the world. Most of them are reported in news portals and social media. Crime-related event extraction from the published texts can allow monitoring, analysis, and comparison of police or criminal activities in different countries or regions. Existing approaches to event extraction mainly suggest processing texts in English, French, Chinese, and some other resource-rich...
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Double-Blind Reputation vs. Intelligent Fake VIP Attacks in Cloud-Assisted Interactions
PublikacjaWe consider a generic model of Client-Server interactions in the presence of Sender and Relay, conceptual agents acting on behalf of Client and Server, respectively, and modeling cloud service providers in the envisaged "QoS as a Service paradigm". Client generates objects which Sender tags with demanded QoS level, whereas Relay assigns the QoS level to be provided at Server. To verify an object's right to a QoS level, Relay detects...
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Text Mining Algorithms for Extracting Brand Knowledge; The fashion Industry Case
PublikacjaBrand knowledge is determined by customer knowledge. The opportunity to develop brands based on customer knowledge management has never been greater. Social media as a set of leading communication platforms enable peer to peer interplays between customers and brands. A large stream of such interactions is a great source of information which, when thoroughly analyzed, can become a source of innovation and lead to competitive advantage....
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The impact of brand communication on brand equity through Facebook
PublikacjaPurpose The purpose of this study is to fill the gap in the discussion of the ways in which firm-created and user-generated social media brand communication impacts consumer-based brand equity metrics through Facebook. Design/methodology/approach We evaluated 302 data sets that were generated through a standardized online-survey to investigate the impact of firm-created and user-generated social media brand communication on brand...
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Zaufanie do marek jako mediator pomiędzy postrzeganym ryzykiem i skłonnością do elektronicznego word-of-mouth
PublikacjaRozwój Internetu oraz dostęp konsumentów do mediów społecznościowych wpływają na ich zaangażowanie on-line. Odzwierciedla to również sposób, w jaki konsumenci wyrażają opinie o markach i produktach w Sieci. Celem ankiety było zbadanie wpływu postrzeganego ryzyka i zaufania do marki na skłonność konsumentów do electronic word-of-mouth (eWOM). Ponadto, autorzy zbadali rolę zaufania do marki jako mediatora w relacji między postrzeganym...
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Do personality traits influence the user’s behavioral intention to adopt and use Open Government Data (OGD)? An empirical investigation
PublikacjaThe academic interest in the Open Government Data (OGD) domain has been burgeoning over the years. Conceding that the prime focus of an OGD initiative is its further re-use for value creation and innovation by stakeholders, the present study seeks to underscore the role of HEXACO personality traits on behavioral intention (BI) to adopt and use OGD in developing countries' context. We investigate the direct, indirect, and moderating...
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THE INFLUENCE OF INTERPERSONAL MOTIVATION ON POLISH CONSUMERS’ ONLINE BRAND-RELATED ACTIVITY
PublikacjaThe development of social media has a substantial impact on the surge of social engagement of Internet users. It is particularly prominent in the domain of content creation and content sharing. Such communication may contain various references to different products brands and companies. Internet users may refer to them explicitly or brands may be present in the background only. Therefore, it is pivotal for managers and researchers...
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The concept of aida applied to online interactive advertisement: an youtube case study
PublikacjaThis paper presents an approach of application of the AIDA framework to interactive advertisements presented on social media channels. The first section introduces the definitions of social media and its categorization. It is given an overview of the online video service YouTube.com. The second section describes social media marketing. The third section presents a theoretical introduction of traditional and interactive advertisement....
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Fake VIP Attacks and Their Mitigation via Double-Blind Reputation
PublikacjaIn a generic setting subsuming communication networks, resource sharing systems, and multi-agent communities, a client generates objects of various classes carrying class-dependent signatures, to which a server assigns class-dependent service quality. A Fake VIP attack consists in false declaration of a high class, with an awareness that detection of object signature at the server side is costly and so invoked reluctantly. We show...
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Dis/Trust and data-driven technologies
PublikacjaThis concept paper contextualises, defines, and systematises the concepts of trust and distrust (and their interrelations), providing a critical review of existing literature so as to identify gaps, disjuncture, and continuities in the use of these concepts across the social sciences and in the context of the consolidation of the digital society. Firstly, the development of the concept of trust is explored by looking at its use...
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Standardy Profesjonalnego Public Relations
Publikacja" Standardy przedstawiają wartości i pryncypia uzasadniające konieczność dokonywania odpowiednich wyborów. Public relations ma godzić interesy zleceniodawców, przedstawicieli mediów i różnych grup społeczeństwa, a przy tym pozostawać w zgodzie z normami etycznymi i odwoływać się do takich wartości jak szacunek, godność, rzetelność, uczciwość, prawda, wiarygodność, niezależność, lojalność i zaufanie. Opracowanie "Standardów profesjonalnego...
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User Trust Levels and Their Impact on System Security and Usability
PublikacjaA multilateral trust between a user and a system is considered. First of all we concentrate on user trust levels associated with the context-oriented CoRBAC model. Consequently, there were computed user profiles on the basis of its implementation in the information processing system “My GUT”. Furthermore, analysis of these profiles and the impact of user trust levels on system security and usability have been discussed.
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Wykorzystanie mediów społecznościowych do promocji otwartości w badaniach naukowych na przykładzie Biblioteki Politechniki Gdańskiej
PublikacjaMedia społecznościowe są jednym ze sposobów na skuteczną promocję zasobów oraz usług bibliotecznych w obecnym świecie cyfrowym. Stanowią również niedocenianą możliwość komunikacji pomiędzy naukowcami, bibliotekarzami a czytelnikami. Biblioteka akademicka może aktywnie angażować się w proces upowszechniania dorobku naukowego uczelni, podejmując w tym celu różnorakie działania marketingowe, wykorzystując takie serwisy jak: Facebook,...
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Modelling Of Commercial Websites. A New Perspective On Usability And Customer Relation
PublikacjaFrom an economic point of view, a critical aspect of online services is their ability to retain customers. The aim of presented study was the use of a layered model VIPR (Visual - Interaction - Process - Relation ) for commercial services online. The indicator of trust and establishing lasting relationships were assessment achieved from experienced users of commercial online services (n = 207), obtained by means of Web Credibility...
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How do personality traits influence Open Government Data (OGD) adoption and usage? Investigating the indirect and moderating effects
PublikacjaOpen Government Data (OGD) research has focused for a long on the adoption and usage from the perspectives of users across different contexts. The underlying rationale for this specific focus is that OGD initiatives are undertaken to further citizen engagement with OGD for value generation and innovation purposes. Conceding that usage propensity is different across individuals, it is important to understand the influence of personality...
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Trust triggers and barriers in intercultural teams
PublikacjaIntercultural teams are more and more popular nowadays — they constitute a serious challenge in terms of effective cooperation and trust building, however. The article presents the potential problems that can affect intercultural cooperation and stresses the power of trust in cultural diversity conditions. The ten-factor model of intercultural team trust is presented. The main aim was to answer the questions: what are the differences...
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Evolution of End-User Participation in IT Projects.
PublikacjaThis chapter is aimed at presenting a review of evolutionary design paradigms which determine the end-user’s role in IT (Information Technology) projects across recent decades. This review covers different perspectives starting from technology-oriented sequential software development lifecycles, through user-centred approaches, ending finally in contemporary service design approaches supported by e-business and social media. Finally,...
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Borders of Digital Art in the Context of the Information Society
PublikacjaThe article shows the relationship between the development of information technologies, the characteristics of the information society and digital art. The broad possibilities of the digital world related to recording, storing and processing data (cyber text, big data, smart services) and the creation of virtual worlds are pointed out. The influence of the development of information technologies on the character of the works of...
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A theoretical framework for understanding trust and distrust in internet voting
PublikacjaEach and every case of success and failure in the implementation of internet voting is permeated by a common element: the concept of trust. Several researchers highlighted the relevance of creating trust for the successful implementation of technology [15] and, in particular, of internet voting [13]. But the concept itself is complex and challenging to define, for one fundamental reason: it is a concept of everyday social use...
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Exploring COVID-19 Conspiracy Theories: Education, Religiosity, Trust in Scientists, and Political Orientation in 26 European countries
PublikacjaThe COVID-19 virus disseminated globally at an accelerated pace, culminating in a worldwide pandemic; it engendered a proliferation of spurious information and a plethora of misinformation and conspiracy theories (CTs). While many factors contributing to the propensity for embracing conspiracy ideation have been delineated, the foremost determinant influencing individuals’ proclivity towards CT endorsement appears to be their...
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Halucynacje chatbotów a prawda: główne nurty debaty i ich interpretacje
PublikacjaGeneratywne systemy sztucznej inteligencji (SI) są w stanie tworzyć treści medialne poprzez zastosowanie uczenia maszynowego do dużych ilości danych szkoleniowych. Te nowe dane mogą obejmować tekst (np. Bard firmy Google, LLaMa firmy Meta lub ChatGPT firmy OpenAI) oraz elementy wizualne (np. Stable Diffusion lub DALL-E OpenAI) i dźwięk (np. VALL-E firmy Micro- soft). Stopień zaawansowania tych treści może czynić je nieodróżnialnymi...
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Personal Branding and Brand Loyalty, Social Network Users Brand Identification: Polish-French Model
PublikacjaSocial network brand sites are increasingly attracting the attention of scientists and managers intrigued by their potential application for brand value creation. The aim of this research, based on a multinational sample, is to fill the gap in understanding how users choose among social networking sites as an act of brand identification. The authors of the paper point to the fact that creating a personal brand is becoming more...
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Conception of interactive information and decision support system - model and evaluation
PublikacjaThis article presents conception of interactive information and decision support system for urban and industrial air quality management. The emphasis of the project is on real-time analysis and multi-media information, and support of distributed and mobile clients through the Internet.
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Clustering Context Items into User Trust Levels
PublikacjaAn innovative trust-based security model for Internet systems is proposed. The TCoRBAC model operates on user profiles built on the history of user with system interaction in conjunction with multi-dimensional context information. There is proposed a method of transforming the high number of possible context value variants into several user trust levels. The transformation implements Hierarchical Agglomerative Clustering strategy....
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Determinanty kreowania wartości marki poprzez media społecznościowe w gospodarce sieciowej
PublikacjaGłównym problemem badawczym podejmowanym w pracy, jest określenie struktury czynników determinujących kreowanie wartości marki w mediach społecznościowych. Dla rozwiązania tego problemu wykonano dwa badania. Pierwsze z nich dotyczyło określenia relacji pomiędzy wartością marki a jej pozycją w sieciach społecznościowych (model BV). Badanie to zrealizowano w oparciu o metody ilościowe: analizę statystyczną danych wtórnych i danych...
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Social commerce - nowy trend w handlu elektronicznym
PublikacjaSocial commerce wykorzystuje media społecznościowe dla potrzeb handlu elektronicznego. Serwisy społecznościowe o charakterze social commerce stanowią nie tylko platformę do wymiany informacji i opinii na temat różnych produktów, ale są także miejscem, w którym konsument może dowiedzieć się o różnego rodzaju wyprzedażach, promocjach cenowych, bonusach, gratisach. Dzięki tego typu witrynom użytkownicy mogą nie tylko kupować najtaniej,...
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Exploring Cause-and-Effect Relationships Between Public Company Press Releases and Their Stock Prices
PublikacjaThe aim of the work is to design and implement a method of exploring the cause-and-effect relationships between company announcements and the stock prices on NASDAQ stock exchange, followed by a brief discussion. For this purpose, it was necessary to download the stock quotes of selected companies from the NASDAQ market from public web sources. Additionally, media messages related to selected companies had to be downloaded, and...
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The effects of perceived risk, brand value, and brand trust on eWOM
PublikacjaUnrestricted access to the Internet, mobile devices, social applications and offering shopping comment options via online stores and platforms, encourages customers to generate online reviews about brands. That is why it became important to learn about the factors that motivate customers to create electronic word of mouth (eWOM). The survey aimed to check if there are links between perceived brand value, perceived risk, brand trust...
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Technical Engine for Democratization of Modeling, Simulations, and Predictions
PublikacjaComputational science and engineering play a critical role in advancing both research and daily-life challenges across almost every discipline. As a society, we apply search engines, social media, and se- lected aspects of engineering to improve personal and professional growth. Recently, leveraging such aspects as behavioral model analysis, simulation, big data extraction, and human computation is gain- ing momentum. The nexus...
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Impact of Usability Website Attributes on Users’ Trust, Satisfaction and Loyalty
PublikacjaThis paper presents the results of an experimental study aimed at identifying possible relationships among website usability characteristics, consumer satisfaction, trust and loyalty. These factors regard not only customer satisfaction in a transactional sense, but in the long term they may affect e-customer behavior, opinions, recommendations and attitudes toward using on-line services in general. The study was performed with...
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Brand loyalty creation in the social network. Does the product category matter?
PublikacjaThe final goal of all marketers’ effort is to achieve a high level of loyalty toward their brands. Social network brand sites are increasingly attracting the attention of scientists and managers intrigued by their potential application for brand loyalty creation. The aim of this research, based on European sample, is to fill the gap in understanding the product category loyalty and brand loyalty relation as an output of brand identification...
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Zaufanie do siebie jako jeden z aspektów zaufania w aktywności przedsiębiorczej
PublikacjaArtykuł prezentuje znaczenie zaufania do samego siebie na tle zaufania w relacjach budowanych przez przedsiębiorcę w jego otoczeniu społecznym i biznesowym. Wyjaśniono koncepcję zaufania do samego siebie, odnosząc się do zróżnicowanych typów zaufania, na przykład: kalkulacyjnego, opartego na wiedzy i identyfikacyjnego. Wskazano jego potencjalne źródła i konsekwencje w kontekście budowania własnego wizerunku, podejmowania decyzji...
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Company versus consumer performance: does brand community identification foster brand loyalty and the consumer’s personal brand?
PublikacjaThis study investigates the effect of community identification in building brand loyalty (attitudinal and behavioural) and a personal brand via social networks. The proposed model explained the main community identification antecedents and how identification can lead to enhanced company and consumer performance. This study adopts the theoretical lens of uses and gratifications theory and identifies three motivational drivers of...
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Analyzing and Visualizing Government-Citizen Interactions on Twitter to Support Public Policy-making
PublikacjaTwitter is widely adopted by governments to communicate with citizens. It has become a major source of data for analyzing how governments communicate with citizens and how citizens respond to such communication, uncovering important insights about government-citizen interactions that could be used to support public policy-making. This article presents research that aims at developing a software tool called Twitter Analytics for...
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Mitigation of Fake Data Content Poisoning Attacks in NDN via Blockchain
PublikacjaAbstract—Information-centric networks struggle with content poisoning attacks (CPAs), especially their stronger form called Fake Data CPA, in which an intruder publisher uploads content signed with stolen credentials. Following an existing graphinfection based approach leveraging the constrained time when stolen credentials are useful, we design a blockchain-based mitigation scheme for Named Data Networking architectures. We postulate...
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Technological and Media Platforms: Redefinition of Meanings as Symbolic Power over the Discourse
PublikacjaRedefining the meanings of such social terms as “likes” and “friends” on Facebook is a popular practice. In terms of consistency, the (auto)-redefinition of the term “platform” is itself particularly important from a media management perspective. The article proposes to consider the redefinition of meanings as a form of wielding non-transparent power over discourse. From this perspective, redefining a meaning is a form of holding...
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Trust and Distrust in e-Democracy
PublikacjaIn the digital government research literature, the concept of trust is typically used as a precondition for the adoption of digital technology in the public sector or an outcome of a roadmap leading up to such adoption. The concept plays a central role in many decisions linked to the planning, adoption and management of the public sector technology. In contrast, the concept of distrust is almost neglected in such literature but,...
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Critical perspectives on media architecture: is it still possible to design projects without negatively affecting urban nighttime environments and will the future remain dynamic, bright and multi-colored?
PublikacjaNowadays, due to advances in electrical devices, new digital media, lighting, information and communication technologies, cities are being used 24/7. The paper discusses critical aspects of Media Architecture in the context of public spaces as well as urban nighttime environments from the perspective of a practising lighting architect. The author examines recent issues of negative design approaches and presents proposals for improving...
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Architektura medialna : kierunki rozwoju w kontekście sztuki i technologii
PublikacjaW artykule zaprezentowane jest zagadnienie architektury medialnej w obrębie której następuje integracja sztuki i technologii. Jest to architektura, która staje się nośnikiem zmiennych treści wizualnych w oparciu o technologie informacyjne i oświetleniowe. Zagadnienie to rozpatrywane jest w kontekście przestrzeni komercyjnych, w których architektura medialna staję się nowym sposobem ich promocji. Zarysowany zostanie kontekst rozwoju...
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Approach to security assessment of critical infrastructures' information systems
PublikacjaThis study presents an approach to the security assessment of the information systems of critical infrastructures. The approach is based on the faithful reconstruction of the evaluated information system in a computer security laboratory followed by simulations of possible threats against the system. The evidence collected during the experiments, stored and organised using a proprietary system InSAW, may later be used for the creation...
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Zastosowanie pogłębionych wywiadów osobistych w badaniu postrzegania treści internetowych na temat produktów i firm
PublikacjaCelem artykułu jest zaprezentowanie postrzegania internetowych treści przez internautów oraz sposobów pozyskiwania wartościowych informacji, związanych z organizacjami, bądź produktami. Zaprezentowano w nim wyniki uzyskane dzięki wykorzystaniu jednej z technik badań jakościowych – indywidualnych wywiadów częściowo ustrukturyzowanych. Opracowanie nawiązuje do koncepcji inbound marketing, jednak koncentruje się na potrzebach i zachowaniach...
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Trust and Distrust in e-Democracy
PublikacjaIn the digital government research literature, the concept of trust is typically used as a precondition for the adoption of digital technology in the public sector or an outcome of a roadmap leading up to such adoption. The concept plays a central role in many decisions linked to the planning, adoption and management of the public sector technology. In contrast, the concept of...
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Italy, an Extraordinary Commonplace? Stereotypes and Imaginaries of Italianness in Online Communication by Fashion Brands
PublikacjaThe paper explores the use of country-related stereotypes associated with Italian identity in the social media communication of 21 Italian fashion brands on Instagram. Focusing on the concept of “made in Italy”, the research employs image content analysis to identify how the selected sample of brands communicates Italian identity globally. The theoretical framework emphasizes the importance of the Country of Origin (COO) concept,...
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Modelowanie i ograniczanie skutków ataków uzurpacji uprawnień w systemach teleinformatycznych wspierających różnicowanie poziomu QoS
PublikacjaW wieloagentowych systemach teleinformatycznych pracujących w paradygmacie Klient-Serwer i wspierających różnicowanie poziomu QoS poważnym zagrożeniem są ataki uzurpacji uprawnień metodą Fałszywego VIPa. Ich celem jest zapewnienie Klientowi nienależnie wysokiego poziomu QoS, co powoduje nadużycie zasobów Serwera i szkody dla innych Klientów. W referacie podjęto próbę sforma-lizowania modelu takich ataków oraz zaproponowa-no obustronnie...
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Selfie and Personal Branding Phenomena in the Context of the Network Economy. A Literature Review
PublikacjaSelf-taken pictures called “selfies” shared in social media have become a worldwide phenomenon. This is due to the increased need of human being to share to other people their daily lives and to build their own personal brand in the networked world. Despite that, the subject of personal branding has not been sufficiently discussed in academic marketing literature over the past decade. The objective of the study is to present the...
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Interactive information and decision support system for urban and industrial air quality management based on multi-agent system
PublikacjaThis article presents conception of interactive information and decision support system for urban and industrial air quality management. The emphasis of the project is on real-time analysis and multi-media information, and the support of distributed and mobile clients through the Internet. The approach integrates meteorological data and forecasts, air quality and emission monitoring, dynamic 3D simulation modelling and forecasting,...