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Wyniki wyszukiwania dla: WORD OF MOUTH, MANAGEMENT, CUSTOMERS, BEHAVIOR, DIGITAL AGE
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Social Media in the Fashion Industry. Fundamentals, Strategy and Research Methods
PublikacjaThis book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context. Through a variety of academic and professional sources and by sharing the results of their own research, the authors present research methodologies, including netnography,...
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20232024_Elective design II_CULTURAL HERITAGE ROUTES_Gdańsk Virtual scenarios for city storytelling
Kursy OnlineCultural Heritage Routes – Gdańsk. This course explores challenges, conflicts and concepts of cultural heritage preservation and protection in urban level, their connection to architectural and urban design in the time of digitalisation and their importance for a future of the cities. The aim of this course, based on the case study city of Gdańsk, is to understand the problem of cultural heritage and develop innovative...
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How can the work environment be redesigned to enhance the well-being of individuals with autism?
PublikacjaPurpose – This article examines the opportunities to create optimal conditions for individuals with autism, to work successfully within the contemporary workplace and improve their well-being. These opportunities arise from digital technology (DT) development, enabling the work environment to be remodeled by providing new possibilities and ways of working. The author discusses both technology-based as well as non-technological accommodations...
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Enhancing Customer Engagement in Social Media with AI – a Higher Education case study
PublikacjaPurpose. The study aims to demonstrate the importance of artificial intelligence (AI) and examples of tools based on it in the process of enhancing (building, measuring, and managing) customer engagement (CE) in social media in the higher education industry. CE is one of the current essential non-financial indicators of company performance in Digital Marketing strategy. The article presents a decision support system (DSS) based...
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THE CONCEPT AND THE STATE OF RESEARCH ON THE PERFORMANCE OF FAMILY BUSINESSES
PublikacjaPurpose: This study's primary goal is to present the theoretical concept of family enterprises. Specifically, the results of earlier studies and the issues facing this field of research now will be described. The article also examines the underlying impacts that family control has on business management in order to fill the research gap left by earlier studies on the performance differences between family and non-family enterprises....
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Using Decisional DNA to Enhance Industrial and Manufacturing Design: Conceptual Approach
PublikacjaDuring recent years, manufacturing organizations are facing market changes such as the need for short product life cycles, technological advancement, intense pressure from competitors and the continuous customers’ expectation for high quality products at lower costs. In this scenario, knowledge and its associated engineering/management of every stage involved in the industrial design has become increasingly important for manufacturing...
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Michał Bernard Pietrzak dr hab.
OsobyMichał Bernard Pietrzak jest kierownikiem Katedry Statystyki i Ekonometrii na Wydziale Ekonomii i Zarządzania Politechniki Gdańskiej oraz zastępcą redaktora naczelnego ds. oceny pod względem poprawności statystycznej czasopism: Oeconomia Copernicana i Equilibrium. Quarterly Journal of Economics and Economic Policy. Do października 2021 pracował na stanowisku profesora nadzwyczajnego na Wydziale Nauk Ekonomicznych i Zarządzania,...
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Corporate social responsibility and forward default risk under firm and industry heterogeneity
PublikacjaObjective: This study aims to evaluate the impact of corporate social responsibility on forward default risk (FDR) under the setting of firm and industry heterogeneity. Research Design & Methods: This study evaluated the impact of corporate social responsibility (CSR) on FDR using the data of 497 companies from 2007-2021 in the S&P 500 index, taking into account firm and industry heterogeneity aspects. This study utilized instrumental...
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Additive Manufacturing as a Solution to Challenges Associated with Heat Pipe Production
PublikacjaThe aim of this review is to present the recent developments in heat pipe production, which respond to the current technical problems related to the wide implementation of this technology. A novel approach in HP manufacturing is to utilise hi-tech additive manufacturing techniques where the most complicated geometries are fabricated layer-by-layer directly from a digital file. This technology might be a solution to various challenges...
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High resolution optical and acoustic remote sensing datasets of the Puck Lagoon
PublikacjaThe very shallow marine basin of Puck Lagoon in the southern Baltic Sea, on the Northern coast of Poland, hosts valuable benthic habitats and cultural heritage sites. These include, among others, protected Zostera marina meadows, one of the Baltic’s major medieval harbours, a ship graveyard, and likely other submerged features that are yet to be discovered. Prior to this project, no comprehensive high-resolution remote sensing...
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System informacji przestrzennej dla morskich rejonów przybrzeżnych. Logistyka i obronność.
PublikacjaAutorzy wskazują na możliwość poprawienia jakości zarządzania decyzjami oraz dowodzeniem na wypadek działań wojennych lub wypadków morskich poprzez jednoznaczne i metodyczne połączenie cyfrowych map morskich wykonanych w standardzie ENC/S-57 i DNC/VPF oraz danych z zasobu geodezyjnego dotyczącego obszaru lądowego. Aktualnie nie funkcjonuje w Polsce system informacji przestrzennej obejmujący polskie wybrzeże, który mógłby zostać...
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Pealizacija inicjatiw wostocznogo partnerstwa w Azerbajdżane
PublikacjaAzerbaijan established political relations with the EU during the implementation of TACIS Programme projects and signed the Partnership and Cooperation Agreement with the EU in 1996. It joined the European Neighbourhood Policy in 2004 and the Eastern Partnership programme in 2009. Despite the sceptical attitude taken by Azerbaijan's government towards the Eastern Partnership initiative, the EU earmarked further funds for Azerbaijan for 2011 – 2014 as part of the European Neighbourhood and Partnership Instrument. During the third Eastern Partnership summit in Vilnius in November 2013, Azerbaijan signed only an agreement concerning visa facilitations and readmission. However, it also undertook certain measures as part of the five Eastern Partnership initiatives. In the framework of the Integrated Border Management Programme, Azerbaijan implemented projects connected with improving the access of resettled people to the judicial system, creation of electronic border control systems, social protection, increasing public awareness to eliminate domestic violence, improving assimilation of asylum - seekers and immigrants, and supporting occupational health organisations. Activities aimed at supporting SMEs included training for entrepreneurs, promotional conferences and loans to the SME sector. Recommendations of the initiative promoting the creation of regional electrical and renewable energy markets were implemented by Azerbaijan in the form of 33 projects as part of the INOGATE Programme. With respect to environmental management, Azerbaijan developed a digital regional atlas of natural disasters, and with respect to natural disaster mitigation it planned population protection measures. Azerbaijan was ranked last but one in the evaluation presented in the annual report prepared by the EU. The transformation process in this country has been slow and illusory in certain aspects. Nevertheless, the EU has continued its Eastern Partnership initiative activities, allocating between EUR 252,000 and 308,000 for transformations in Azerbaijan
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Evaluation of the potential of Microwave Plasma–Atomic Emission Spectrometry for trace elements leaching assessment from the concrete matrix with sewage sludge ash additives
PublikacjaThe management of ash generated during the thermal utilization of sewage sludge is a significant environmental problem requiring an effective technological solution. One alternative way to dispose of sewage sludge is to bind it in concrete as a substitute for part of the aggregate. The properties of the C-S-H phase enable effective immobilization of harmful substances that sewage sludge contains. The amount of individual compounds...
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Towards improved energy efficiency of future smart ships by application of advanced CFD simulations – case study
PublikacjaThe international trade plays crucial role in today’s globally developed world’s economy. Many people are unaware of the unimaginable volume of cargo being transported every year by oceans and seas. For most of the time invisible from land the shipping industry preserves its strong position of the most cost-efficient and environmental friendly mean of transport. However during last years the shipping industry is under great pressure...
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Chęć kontynuowania pracy po osiągnięciu wieku emerytalnego w wybranych państwach Regionu Morza Bałtyckiego
PublikacjaArtykuł odnosi się do problematyki starzenia się społeczeństwa europejskiego i, jako konsekwencji tego, pogłębiania się deficytu zasobów ludzkich na ryku pracy. Najczęściej proponowane działania, które mogłoby przeciwdziałać temu zjawisku to zarządzanie wiekiem w przedsiębiorstwach, promowanie kontynuowania pracy po osiągnięciu wieku emerytalnego czy legislacyjne zmiany w zakresie podwyższenia wieku emerytalnego. W artykule przedstawiono...
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Building Confidence and Trust in Ireland's National Maternity Services Workforce –What matters most and how?
PublikacjaNational surveys on care experiences are increasingly adopted as regulatory mechanisms for improving care quality and increasing public trust in healthcare services. Based on data collected as part of Ireland's 2020 National Maternity Experience Survey, this study investigates care-related factors that contribute most to confidence and trust in the professional workforce (or carers) within Irish maternity services. The survey covered...
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Employees With Autism Spectrum Disorders in the Digitized Work Environment: Perspectives for the Future
PublikacjaThe aim of this article is to examine the opportunities for employees with autism spectrum disorders (ASDs), arising from digital technology (DT) development. The author discusses assistive technology (AT) as a mean of creating a better work environment, making the digitized workplace more friendly for people with ASD. A possible solution of communication problems is replacing the interpersonal communication between employees with...
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Review of International Standards and Policy Guidelines for Smart Sustainable Cities
PublikacjaSmart cities are often criticized for preoccupation with technology, for ignoring the negative effects of technology, for irrelevance to the needs of the poor, and for ubiquitous data collection creating perfect conditions for surveillance societies and autocratic states. In response, cities pursue smartness and sustainability simultaneously, becoming global (by participation in global digital networks) and local (by addressing...
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Krystyna Dziubich mgr inż.
Osoby1996 r ukończone jednolite dzienne studia magisterskie na WETI, kierunek Informatyka; Specjalność: Informatyczne zarządzanie przedsiębiorstwem (WETI); 1996-2005 zatrudnienie z przemyśle, w zawodzie informatyk jako specjalista analityk w Departamencie Rozwoju Systemów Zarządzania; od roku 2005 - asystent, a następnie wykładowca PG WETI KASK; Wieloletnie zaangażowanie w opracowywanie i prowadzenie zajęć dydaktycznych na Studiach...
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Informal Workplace Learning and Employee Development. Growing in the Organizational New Normal
PublikacjaThe new paradigm in employee development assumes that employees should proactively direct their learning and growth. Most workplace learning is basically informal and occurs through daily work routines, peer-to-peer interactions, networking, and typically brings about significant positive outcomes to both individuals and organizations. Yet, workplace learning always occurs in a pre-defined context and this context has recently...
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Study on the prevalence of mobile phone use by car drivers – the case of Poland
Publikacja: Distracted driving is a significant factor affecting road safety and it can occur as a result of using mobile phones while driving. The aim of the current research is to present the prevalence of mobile phone use by Polish car drivers, based on the roadside and online survey. The field study showed that 11.6% of 1867 drivers were using mobile phones while being in motion and 26.1% of 203 drivers when stopped in front of traffic...
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Arsalan Muhammad Soomar Doctoral Student
OsobyHi, I'm Arsalan Muhammad Soomar, an Electrical Engineer. I received my Master's and Bachelor's Degree in the field of Electrical Engineering from Mehran University of Engineering and Technology, Jamshoro, Sindh, Pakistan. Currently enrolled as a Doctoral student at the Gdansk University of Technology, Gdansk, Poland. Also worked in Yellowlite. INC, Ohio as a Solar Design Engineer. HEADLINE Currently Enrolled as a Doctoral...
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Altruists will be altruists, but what about individualists? The role of future time perspective and social value orientation in volunteers’ declarations to continue engagement in three time horizons
PublikacjaVolunteering involves caring for the outcomes of others and typically long-term orientation so that one can achieve goals that are not always clearly visible in the short term. As with any activity, volunteering attracts people of different social value orientations – some rather individualistic, some rather altruistic. The aim of the study was to find out whether the future time perspective, which promotes thinking about future...
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Exploring the factor structure and the validity of the abbreviated Basic and Earning Self-Esteem Scales
PublikacjaThe original longer versions (Forsman & Johnson, 1996) and abbreviated versions of the Basic and Earning Self-Esteem Scales have been used in clinical and non-clinical settings, but little is known about the factor structure and the validity of these scales in their abbreviated forms. The original longer versions of the scales comprise several dimensions, but both abbreviated versions of the scales have been interpreted as if they...
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Tacit Knowledge Sharing and Personal Branding. How to Derive Innovation From Project Teams?
PublikacjaInnovation, relationships, cooperation, and knowledge are key factors which determine a competitive advantage in the networked economy. A network serves as a contemporary form of market process coordination. Network economy, according to the idea of prosumerism, is founded on collaboration of individual creators based on a network of values instead of hierarchical dependencies. Another feature of a network is that it imposes symmetry...
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Analytical chemistry in technical approaches: immobilization of biosorbent waste containing heavy metals in cemented materials
PublikacjaAn ecologically safe and economically justified method of stabilization of the used biosorbents was developed. Sorbent contaminated with heavy metals has been successfully solidified/stabilized using a hydraulic binder. The test results indicated that up to 1% of the biosorbent residue used could be added without compromising the compressive strength of the mortar. The compressive strength of the modified mortars did not change...
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Fake News: Possibility of Identification in Post-Truth Media Ecology System
PublikacjaInformation comes as basic good which affects social well-being. A modern society and a modern state – its administration, education, culture, national economy and armed forces – cannot function efficiently without a rationally developed field of information. The quality of the functioning of that system depends on a specific feature of information, that is namely: its reliability which makes it possible for us to evaluate accuracy,...
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Marketing relacji we współczesnym świecie
PublikacjaTeoria i praktyka marketingu ulegają ciągłej ewolucji, podążając za zmianami gospodarczymi, społecznymi oraz technologicznymi i dostosowując się do nich. Obecne trendy, które napędzają zmiany w globalnym świecie biznesu powodują, że silne relacje z klientami są bardziej niż kiedykolwiek, niezbędne dla strategii firm, które chcą osiągać przewagę konkurencyjną. Nowe warunki działania przedsiębiorstw to również świat, w którym miesza...
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Quality Expectations of Mobile Subscribers
PublikacjaMobile systems, by nature, have finite resources. Radio spectrum is limited, expensive and shared between many users and services. Mobile broadband networks must support multiple applications of voice, video and data on a single IP-based infrastructure. These converged services each have unique traffic holding and quality requirements. A positive user experience must be obtained through efficient partitioning of the available wireless...
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Digital Innovations and Smart Solutions for Society And Economy: Pros and Cons
PublikacjaRecent developments in artificial intelligence (AI) may involve significant potential threats to personal data privacy, national security, and social and economic stability. AI-based solutions are often promoted as “intelligent” or “smart” because they are autonomous in optimizing various processes. Be-cause they can modify their behavior without human supervision by analyzing data from the environ-ment, AI-based systems may be...
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Efficacy of intralesional bleomycin in treatment resistant viral warts
PublikacjaIntroduction Optimal management of treatment-refractory viral warts caused by human papillomavirus is unknown. One of the treatment methods is intralesional bleomycin solution. Objective To determine risk factors for resistant viral warts (not responding to conventional treatments for ≥ 6 months), to determine the effectiveness and safety of intralesional bleomycin in a group of patients with viral warts resistant to conventional...
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Greencoin: a Proenvironmental Action-Reward System
PublikacjaThe massive destruction of the natural environment is rapidly eroding the world’s capacity to provide food and water, threatening the security of billions of people. In order to facilitate green lifestyles – understood in terms of both pro-environmental behaviors and green self-image on the one hand, and to build sustainable local and global communities, on the other, we put forward an idea of a novel action-reward system based...
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Uncovering the invisible barriers to women’s success
PublikacjaIn the area of science and higher education, as in business and politics, the job situation of women is improving, and the percentage of women on executive positions is increasing. However, there is still a serious underrepresentation of women in the highest decision-making bodies. Ladies also take part in the strategic institutional events less frequently. There are still serious disproportions in academic and management positions,...
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Wykorzystanie mediów społecznościowych do promocji otwartości w badaniach naukowych na przykładzie Biblioteki Politechniki Gdańskiej
PublikacjaMedia społecznościowe są jednym ze sposobów na skuteczną promocję zasobów oraz usług bibliotecznych w obecnym świecie cyfrowym. Stanowią również niedocenianą możliwość komunikacji pomiędzy naukowcami, bibliotekarzami a czytelnikami. Biblioteka akademicka może aktywnie angażować się w proces upowszechniania dorobku naukowego uczelni, podejmując w tym celu różnorakie działania marketingowe, wykorzystując takie serwisy jak: Facebook,...
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ANALYSIS AND OPTIMIZATION OF ELECTRIC VEHICLE CHARGING PROCESSES IN TRANSACTIVE ENERGY SYSTEMS
PublikacjaThe implementation of smart charging of electric vehicles allows operators of local power networks and electricity suppliers to implement new business models for the interaction of electric vehicles with the network. In addition to the optimal selection of Microgrid capacities when charging electric vehicles, it is also important to use different charging methods. To satisfy the interests of all participants of local systems from...
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Energy consumption optimization in wastewater treatment plants: Machine learning for monitoring incineration of sewage sludge
PublikacjaBiomass management in terms of energy consumption optimization has become a recent challenge for developed countries. Nevertheless, the multiplicity of materials and operating parameters controlling energy consumption in wastewater treatment plants necessitates the need for sophisticated well-organized disciplines in order to minimize energy consumption and dissipation. Sewage sludge (SS) disposal management is the key stage of...
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The experimental evaluation and modeling of SBR removing nutrients under varied aeration conditions
PublikacjaSequencing batch reactors (SBR) are mainly characterized by sequential process phases of fill, react, settle, decant and idle periods that allow considerable flexibility in the design and operation in different conditions. This flexibility and the unique features of SBRs used to wastewater treatment by activated sludge systems operated in laboratory scale, allow not only conducting experiments for the standard conditions but also...
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Pozytywne doświadczenia zakupowe w kreowaniu lojalności nabywczej
PublikacjaDoświadczenie zakupowe to rodzaj mentalnej podróży, pozostawiającej niematerialne wrażenia, w postaci wiedzy i śladu emocjonalnego [69], będące kluczowym elementem w zrozumieniu zachowań konsumentów, jak również istotnych zmian zachodzących we współczesnym marketingu [10]. Cel: Celem głównym badań było ukazanie wpływu pozytywnych doświadczeń zakupowych na kształtowanie satysfakcji i lojalności nabywczej oraz sposobów budowania...
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Investigating the Impact of Curing System on Structure-Property Relationship of Natural Rubber Modified with Brewery By-Product and Ground Tire Rubber
PublikacjaThe application of wastes as a filler/reinforcement phase in polymers is a new strategy to modify the performance properties and reduce the price of biocomposites. The use of these fillers, coming from agricultural waste (cellulose/lignocellulose-based fillers) and waste rubbers, constitutes a method for the management of post-consumer waste. In this paper, highly-filled biocomposites based on natural rubber (NR) and ground tire...
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Research project BRIK: development of an innovative method for determining the precise trajectory of a railway vehicle
PublikacjaIn the paper the essential assumptions regarding a research project implemented by a consortium of Gdansk University of Technology and Gdynia Maritime University are presented. The project has been commissioned by National Center of Research and Development with cooperation with Polish Railways (PKP Polskie Linie Kolejowe S.A.). The project is focused in implementation of modern measurement techniques using Global Navigation Positioning...
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Utilization of shale cuttings in production of lightweight aggregates
PublikacjaThe development of technologies for unconventional hydrocarbon exploration requires designing procedures to manage drilling waste that are consistent with the waste management hierarchy. In view of this, the possibility to apply shale drill cuttings as a prospective additive (replacing bentonite) to fly ash used for the production of lightweight aggregates (LWAs) was investigated. Moreover, a facile, waste-free method of LWAs production...
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Wymagania inżynierii systemów dla maszyn wirujących (PG-00060237)
Kursy OnlineTurbiny wiatrowe, gazowe, mikroturbiny, silniki lotnicze, turbosprężarki i inne systemy mechaniczne to przykłady maszyn wirujących, które wymagają wysoko wykwalifikowanych inżynierów. Powinni oni zrozumieć złożoność procesów projektowania i produkcji, w tym wytwarzania przyrostowego, oraz konserwacji prognostycznej opartej na inżynierii cyfrowej dla bezawaryjnej pracy silnika. Kurs zapewnia fundamentalną wiedzę wymaganą w przemyśle...
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Forest management
Kursy OnlineThe last ice age ended in Scandinavia about 15 000 years ago. The land was gradually occupied by present tree species. Human settlement followed the vegetation. The first forest uses were hunting and gathering. Animal husbandry and forest grazing came later. Shifting cultivation was a wide spread form of agriculture, especially in Sweden and Finland. Wood was first used for domestic purposes and for construction, In the 18th century,...
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Hanna Gaweł
OsobyHanna Gawel is a Doctoral Student of the Doctoral School in the Social Sciences in the discipline of Social Communication and Media at Jagiellonian University. Hanna’s research focuses on knowledge, information management and the influence of well-served information in different formats on society. She is currently writing a PhD thesis about how information pollutants affect information regarding air quality in Polish metropolises....
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Visual Content Representation for Cognitive Systems: Towards Augmented Intelligence
PublikacjaCognitive Vision Systems have gained significant attention from academia and industry during the past few decades. One of the main reasons behind this interest is the potential of such technologies to revolutionize human life since they intend to work robustly under complex visual scenes (which environmental conditions may vary), adapting to a comprehensive range of unforeseen changes, and exhibiting prospective behavior. The combination...
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Testing Students’ Entrepreneurial Self-Efficacy as an Early Predictor of Entrepreneurial Activities. Evidence From the SEAS Project
PublikacjaOver the last forty years, since Bandura (1977) introduced the concept of self-efficacy, there have been a constantly growing number of research publications using this concept. Its early development resulted in the creation of a new construct of entrepreneurial self-efficacy (ESE) proposed for the first time by (Chen et al. 1998). Since then, many different groups of research concerning ESE have emerged - one of them is the study...
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Comparative study on fracture evolution in steel fibre and bar reinforced concrete beams using acoustic emission and digital image correlation techniques
PublikacjaIn recent decades, the demand for sustainable construction practices has increased, but raw materials such as reinforcing steel remain scarce. Therefore, steel fibres have emerged as a popular and sustainable choice in the construction industry, offering a cost-effective alternative to traditional steel bar reinforcement for both flatwork and elevated structures. The purpose of this study is therefore to compare the performance...
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Projekt badawczy BRIK: Opracowanie innowacyjnej metody wyznaczania precyzyjnej trajektorii pojazdu szynowego
PublikacjaW artykule przedstawiono podstawowe informacje dotyczące projektu badawczego realizowanego na zlecenie Narodowego Centrum Badań i Rozwoju oraz Spółki PKP Polskie Linie Kolejowe S. A. przez Konsorcjum Politechniki Gdańskiej i Uniwersytetu Morskiego w Gdyni. Projekt obejmuje wykorzystanie nowoczesnych metod pomiarowych, takich jak techniki pozycjonowania satelitarnego GNSS, pomiary inercyjne INS oraz skaning laserowy LS, w procesie...
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Karol Flisikowski dr inż.
OsobyKarol Flisikowski jest profesorem uczelni w Katedrze Statystyki i Ekonometrii, Wydziału Zarządzania i Ekonomii Politechniki Gdańskiej. Jest odpowiedzialny jest za prowadzenie zajęć ze statystyki opisowej i matematycznej (w języku polskim i angielskim), a także badań naukowych w zakresie statystyki społecznej. Był uczestnikiem wielu konferencji o zasięgu krajowym, jak i międzynarodowym, gdzie prezentował wyniki prowadzonych przez...
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Genome-Wide DNA Methylation and Gene Expression in Patients with Indolent Systemic Mastocytosis
PublikacjaMastocytosis is a clinically heterogenous, usually acquired disease of the mast cells with a survival time that depends on the time of onset. It ranges from skin-limited to systemic disease, including indolent and more aggressive variants. The presence of the oncogenic KIT p. D816V gene somatic mutation is a crucial element in the pathogenesis. However, further epigenetic regulation may also affect the expression of genes that...