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The effect of social media communication on consumer perceptions of brands
PublikacjaResearchers and brand managers have limited understanding of the effects social media communication has on how consumers perceive brands. We investigated 504 Facebook users in order to observe the impact of firm-created and user-generated (UG) social media communication on brand equity (BE), brand attitude (BA) and purchase intention (PI) by using a standardized online survey throughout Poland. To test the conceptual model, we...
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Economic significance of initial public offerings in China and India
PublikacjaRapid economic growth in China and India has attracted attention of many researchers, focusing on various social and economic factors underlying the success of these countries. One of the key components of country’s economy is financial system which consists of segments such as banking sector and equity market. The topic of initial public offerings (IPOs), one of the corporate financing sources, involving raising funds through...
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Structure of the US investment company industry over the period 2000 to 2017: substitution analysis
PublikacjaOver the last years the investment company industry has undergone deep transformation in the majority of the most advanced economies, including the United States. Traditional investment companies, such as mutual funds, have lost their market share to innovative exchange-traded funds (ETFs). The main distinctive features of ETFs are listing and trading in their units on the stock exchanges as well as lower costs for investors. The...
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Green and equitable analytical chemistry
PublikacjaGreen analytical chemistry introduces the ideas of reduction ofanalytical activities impact on the environment. However, to bemore sustainable, analytical chemistry should include socialaspects in greater manner. In this light‘equitable’analyticalprocedures, which are easily available in terms of price andapplicability by everyday user, are developed. These positivetrends are observed as many procedures, based on commonlyused for...
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Zależność pomiędzy wielkością przedsiębiorstwa a strukturą źródeł finansowania
PublikacjaW artykule przedstawiono różnice w sposobie kształtowania struktury źródeł finansowania pomiędzy małymi, średnimi i dużymi przedsiębiorstwami. W trakcie przeprowadzonych badań uwzględniono 97 471 sprawozdań finansowych przedsiębiorstw, prowadzących działalność gospodarczą w 12 różnych działach polskiej gospodarki narodowej. Do potwierdzenia zróżnicowania struktury kapitałowej w zależności od wielkości przedsiębiorstwa wykorzystano...
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Struktura źródeł finansowania ponadprzeciętnie rentownych przedsiębiorstw z sektora MSP
PublikacjaCelem artykułu jest przedstawienie w przekroju sektorowym kształtowania struktury finansowania przez MSP uzyskujące ponadprzeciętnie wysoką rentowność aktywów. W trakcie przeprowadzonych badań uwzględniono 109 174 sprawozdań finansowych przedsiębiorstw prowadzących działalność gospodarczą w 27 różnych działach gospodarki narodowej. Sektorowe zróżnicowanie wartości wskaźników struktury źródeł finansowania zostało potwierdzone przy...
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The potential of web awareness as a determinant of dually defined customer value
PublikacjaIn the conditions of increasing demand barrier, the enterprise’s basic capital is customers. From an enterprise point of view, this means the need to create a dual perceived and defined customer value which remains related to market value (income and development potential) and customer resource value (reference, information and cooperative potential). The progressing digitisation process transfers business processes, and thus relationships, into...
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ZRÓŻNICOWANIE STRUKTURY KAPITAŁOWO-MAJĄTKOWEJ W ZALEŻNOŚCI OD WIELKOŚCI PRZEDSIĘBIORSTWA
PublikacjaW artykule przedstawiono różnice w kształtowaniu struktury kapitałowo-majątkowej pomiędzy małymi, średnimi i dużymi przedsiębiorstwami. W trakcie przeprowadzonych badań uwzględniono 97 471 sprawozdań finansowych przedsiębiorstw, prowadzących działalność gospodarczą w 12 różnych działach polskiej gospodarki narodowej. Do potwierdzenia zróżnicowania struktury kapitałowo-majątkowej w zależności od wielkości przedsiębiorstwa wykorzystano...
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Semantic URL Analytics to Support Efficient Annotation of Large Scale Web Archives
PublikacjaLong-term Web archives comprise Web documents gathered over longer time periods and can easily reach hundreds of terabytes in size. Semantic annotations such as named entities can facilitate intelligent access to the Web archive data. However, the annotation of the entire archive content on this scale is often infeasible. The most efficient way to access the documents within Web archives is provided through their URLs, which are...
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Confidence, Financial Literacy and Investment in Risky Assets: Evidence from the Survey of Consumer Finances
PublikacjaWe employ recent Survey of Consumer Finances (SCF) microdata from the US to analyze the impacts of confidence in one's own financial knowledge, confidence in the economy, and objective financial literacy on investment in risky financial assets (equity and bonds) on both the extensive and intensive margins. Controlling for a rich set of covariates including risk aversion, we find that objective financial literacy is positively...
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Implementation of Business Intelligence in an IT organization - the concept of an evaluation model
PublikacjaThis paper presents the issue of assessing the validity and effectiveness of implementing a Business Intelligence system in an IT Support Organization. This entity provides IT services to external clients involving, in particular, the storage and processing of large amounts of data. The vast amount of realized projects and also incidents reported in connection with those projects prevented effective decisions from being made without...
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Greening Higher Education in Europe. Institutional Transitions to Sustainable Development
PublikacjaThis book provides a comprehensive overview of the advances made in European higher education institutions (HEIs) over the last twenty years in response to the challenges of sustainable development. In recent years, there has been a visible shift toward sustainable development, and universities have been addressing their accountability to the public through corporate social responsibility. Greening Higher Education in Europe explores...
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Total domination in versus paired-domination in regular graphs
PublikacjaA subset S of vertices of a graph G is a dominating set of G if every vertex not in S has a neighbor in S, while S is a total dominating set of G if every vertex has a neighbor in S. If S is a dominating set with the additional property that the subgraph induced by S contains a perfect matching, then S is a paired-dominating set. The domination number, denoted γ(G), is the minimum cardinality of a dominating set of G, while the...
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Personal Brand Value and Social Media, the Top Football Players’ Case
PublikacjaPersonal branding valuation and social media usage are new and empirically unexplored areas of research. The aim of the presented study is to determine how social media performance and sentiment are related to the value of a personal brand. Based on an example of 100 most valuable football players, in reference to transfermarkt.com and the sentione.com (sentiment analysis), the author points out the strongest...
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MODEL FOR MEASUREMENT OF FLOW INSTALLATION TIME IN SDN SWITCH
PublikacjaSDN is the approach in telecommunication networks that separates control plane from data forwarding plane by specifying a single network entity as a controller that defines rules (called flows) of traffic forwarding for the switches connected to it. The time that is required for installation of these rules might be a hindrance for the overall performance of SDN network. In the paper, a model for testing and evaluating the influence...
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A convenient and efficient alfa-sulfenylation of carbonyl compounds
PublikacjaA method for alfa-sulfenylation of carbonyl compounds by a 5,5-dimethyl-2-thioxo-1,3,2-dioxaphosphorinane-2-disulfanyl derivatives has been developed. Readily available reagents, mild reaction conditions, and excellent yields with high selectivity makes this method quite simple, convenient and practical.
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Macroeconomic functions of the Russian stock market
PublikacjaThe purpose of this article is to present the structure of the stock market in the Russian Federation and the significance of this part of national financial system for the whole economy, particularly the degree of main macroeconomic functions fulfillment. First part of the text includes an overview of the main theoretical concepts linked with the stock market roles as well as a brief description of results of selected studies...
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Utilization of molten salt synthesis route in ceramics production
PublikacjaThe molten salt synthesis method is widely used to prepare ceramic powders for various applications e.g. piezoelectric devices or electrolytes for solid oxide fuel cells. The usage of this method workdwide is quite common especially in piezoelectric powder synthesis. In this work several application of the method is presented and the advantages of this route are numbered.
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Dotacje unijne jako źródło finansowania innowacji w małych i średnich przedsiębiorstwach
PublikacjaArtykuł dotyczy wskazania możliwości pozyskania źródeł finansowania innowacji małych i średnich przedsiębiorstw. Przykładem tego mają być dostępne obecnie lub w przyszłości granty i fundusze unijne. W artykule przedstawiono owe dotacje i ogólne ich zasady z uwzględnieniem programu z jakiego pochodzą i dla jakiego podmiotu mają być dedykowane. Ponadto zaprezentowano propozycje na co mogą być przeznaczone środki z poszczególnych...
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Processes and the Resulting Water Quality in the Medium size Turawa Storage Reservoir after 60 Year Usage
PublikacjaThe Turawa reservoir built on the Mała Panew river is one of important storage reservoirs in Poland. Quite many physico-chemical parameters of water in the reservoir itself and also in the reservoir inflowing rivers at different times of the year were measured and compared. The changes of water characteristics as well as their reasons and consequences were discussed.
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Experimental research on technical fabric of the Forest Opera Roof in Sopot
PublikacjaThe experimental analysis of the technical fabric Valmex is presented. The study involves uniaxial tensile, cyclic, rheological and biaxial tests. Some of the main differencies between two types of the analysed material have been identified. Mechanical properties of the textile have been modeled by the viscoelastic standard model with quite good effect.
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Linking music data in executable documents
PublikacjaThis paper presents the application of Interactive Open Document Architecture (IODA) to music and video data. This architecture was design to create multilayer documents which consist of many files. The paper shows the method of creating media documents on the basis of IODA. These kind of documents were called IODA Media Documents (IMD). IMD have links that connect many different kinds of files containing music and video data....
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Fast Approximate String Search for Wikification
PublikacjaThe paper presents a novel method for fast approximate string search based on neural distance metrics embeddings. Our research is focused primarily on applying the proposed method for entity retrieval in the Wikification process, which is similar to edit distance-based similarity search on the typical dictionary. The proposed method has been compared with symmetric delete spelling correction algorithm and proven to be more efficient...
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Effect of the Presence of the Lifting Pocket on The THD Performance of a Large Tilting-Pad Thrust Bearing
PublikacjaIn this paper, an attempt was taken to study the effect of the lifting pocket on THD performance of a large tilting-pad thrust bearing of Itaipu power plant. B3earing performance was evaluated including recess shape for several cases of its depth. The results show, that hydrostatic recess changes calculated bearing properties quite significantly, especially in the vicinity of the pocket
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Social networks as a context for small business? A new look at an enterprise in the context of a smallness and newness liability syndrome
PublikacjaIn this paper we aim to propose and outline key ingredients to a small enterprise success, emerging from the social capital of small business owner-managers and their business networks. We employ resource based view of an organization as well as an embeddedness perspective along with new approach transaction costs to outline the pillars of an advantage of a small business entity. The analysis of survey data leads us to conclusion,...
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Is it all about networking? Building a sustainable value of a small enterprise in Polish context
PublikacjaIn this paper we aim to propose and outline key ingredients to a small enterprise success, emerging from the social capital of small business owner-managers and their business networks. We employ resource based view of an organization as well as an embeddedness perspective along with new approach transaction costs to outline the pillars of an advantage of a small business entity. The analysis of survey data leads us to conclusion,...
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Reactions of methyl radicals with silica supported silver nanoparticles in aqueous solutions
PublikacjaSilica supported silver nanoparticles (Ag°–SiO2 –NCs, NCs=nanocomposites) suspended in aqueous solutions are efficient catalysts for the dimerization of methyl radicals to produce ethane, while bare silica is quite inert towards the interaction with methyl radicals. In the presence of small amounts of ethanol adsorbed on the SiO2 surface, the reaction path with methyl radicals is changed and methane is formed as the major product.
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Use of white cabbage for phytoremediation processes
PublikacjaQuite a large biomass and the lack of difficulties after harvesting are advantages described for different types of cabbage. Our study reveals the usefulness of the white cabbage for the purification of the soil from zinc and cadmium by phytoextraction. Two cabbage (Brasica oleracea subsp. capitata f. alba) cultivars: early cv. Ditmarska Najwcześniejsza (DN), late cv. Kamienna Głowa (KG) were used.
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Using contextual conditional preferences for recommendation taska: a case study in the movie domain
PublikacjaRecommendation engines aim to propose users items they are interested in by looking at the user interaction with a system. However, individual interests may be drastically influenced by the context in which decisions are taken. We present an attempt to model user interests via a set of contextual conditional preferences. We show that usage of proposed preferences gives reasonable values of the accuracy and the precision even when...
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Odpowiedzialność kierownicza w biznesie – zagadnienia procesowe i rodzajowe
PublikacjaCelem podjętych prac było przeprowadzenie rozważań nad zagadnieniami powstawania, ponoszenia, podejmowania oraz pociągania do odpowiedzialności kierowniczej. Kontynuacja badań nad odpowiedzialnością kierowniczą została oparta na sformułowanej wcześniej definicji. Umożliwiło to procesowe ujęcie przedmiotu eksploracji. W procesie tym wyróżniono fazy: przywołania, przyjęcia oraz poniesienia odpowiedzialności kierowniczej. Przeprowadzone...
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Geometric Algebra Model of Distributed Representations
PublikacjaFormalism based on GA is an alternative to distributed representation models developed so far-Smolensky's tensor product, Holographic Reduced Representations (HRR) and Binary Spatter Code (BSC). Convolutions are replaced by geometric products, interpretable in terms of geometry which seems to be the most natural language for visualization of higher concepts. This paper recalls the main ideas behind the GA model and investigates...
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Using Decisional DNA to Enhance Industrial and Manufacturing Design: Conceptual Approach
PublikacjaDuring recent years, manufacturing organizations are facing market changes such as the need for short product life cycles, technological advancement, intense pressure from competitors and the continuous customers’ expectation for high quality products at lower costs. In this scenario, knowledge and its associated engineering/management of every stage involved in the industrial design has become increasingly important for manufacturing...
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Sailing Vessel Routing Considering Safety Zone and Penalty Time for Altering Course
PublikacjaIn this paper we introduce new model for simulation sea vessel routing. Besides a vessel types (polar diagram) and weather forecast, travel security and the number of maneuvers are considered. Based on these data both the minimal travelling costs and the minimal processing time are found for different vessels and different routes. To test our model the applications SailingAssistance wad improved. The obtained results shows that...
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Predicting bankruptcy with the use of macroeconomic variables
PublikacjaRegarding the current global financial crisis, the firms can expect the increased uncertainty of their existence. The relevant literature includes extensive studies on bankruptcy prediction. Studies show that the most popular method used for prediction of firms' failures are discriminant analyses (30,3% of all models), then logit and probit models (21,3%), which all three are parametric models. The nature, the structure of the...
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Kreatywna destrukcja uniwersytetu = Creative destruction of the university
PublikacjaAutorzy podejmują problematykę zmian we współczesnym uniwersytecie. Wychodząc z założenia, że celem uniwersytetu jest, obok kształcenia masowego, wykształcenie elity przedsiębiorców intelektualnych przyszłych liderów społeczeństwa wiedzy, zaproponowano twórczą destrukcję organizacji uczelni, której istotą jest przeniesienie osi organizacyjnej z podstawowych jednostek uczelni, jakimi są wydziały na zespoły, a osi koordynacyjnej...
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Annotating Words Using WordNet Semantic Glosses
PublikacjaAn approach to the word sense disambiguation (WSD) relaying onthe WordNet synsets is proposed. The method uses semantically tagged glosses to perform a process similar to the spreading activation in semantic network, creating ranking of the most probable meanings for word annotation. Preliminary evaluation shows quite promising results. Comparison with the state-of-theart WSD methods indicates that the use of WordNet relations...
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A concept of software extension of 3D low-PRF radar systems to 4D semi-medium-PRF radar systems
PublikacjaWe present a concept of software modification of three-dimensional (3D) radar systems, designed to work in the low pulse repetition frequency mode, that equips them with the ability to estimate the radial velocity and to properly measure the range of targets that are detected outside the radar’s instrumented range. Despite the fact that the proposed modifications are designed so as to require only minor changes in software, they...
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Innovative e-learning approach in teaching based on case studies - Innocase project
PublikacjaThe article presents the application of innovative e-learning approach for the creation of case study content. Case study methodology is becoming more and more widely applied in modern education, especially in business and management field. Although case study methodology is quite well recognized and used in education, there are still few examples of developing e-learning content on the basis of case studies. This task is to be...
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Stochastic equivalence scales in log-normal distributions of expenditures
PublikacjaIn the paper, the properties of the stochastic equivalence scales (SES) are analysed when expenditure distributions are log-normal. The SES provides the equivalent distribution of expenditures when the population of households is heterogeneous with respect to such attributes as household size, demographic cpmposition, etc. For log-normal expenditure distributions, the non-parametric SES deflators are proportional to the ration...
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DIFFRACTION PHASE MICROSCOPY FOR OBSERVATION ON RED BLOOD CELLS FLUCTUATION
PublikacjaNowadays there is quite huge need for more and more precise and effective fast diagnostics methods in hematology diseases. One of the most important blood components are erythrocytes – RBCs (Red Blood Cells). Due to their size they are easy to observe using microscopy. It is commonly known that the shape and lifetime of RBCs allows for early disease identification. Authors present special measurement system for RBCs fluctuations observation...
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History and Perspective of Treatment Wetland in Poland – Part One: Lesson learned
PublikacjaEarly implementation of treatment wetlands under supervision of the researchers from were quite promising. The constructed facilities ensured effective wastewater treatment and sludge dewatering. In the next years a number of treatment wetland s systems were constructed without following the designing principles and left without proper maintenance. In the consequence this lead to unsatisfactory treatment results. Investigations...
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The networking of the justice system as part of public court networks
PublikacjaThe goal of this paper is to look at the organizational structure of the justice system and provide the answer to the basic question of the possible network relations, their force, and imapct. As part od the paper, I have defined public inetrorganisational court network, dividing them into regulatory inter-organisational networks nad voluntary inetrorganisational networks. Emphasis has also been placed on the benefits and threats...
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Multimedia in teaching economics and management in higher education.
PublikacjaNowadays, the use of multimedia teaching materials at universities makes a standard practice. However their saturation is still quite low comparing to the expectations of students - the main consumers of the information contained therein. This article will present the results of research conducted among students of Management and Engineering Management carried at the Technical University of Gdańsk. Some students of Computer Science...
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Employing economical methods for pavement defects estimation
PublikacjaIt is a common practise that measurements of road surface conditions are made using professional and expensive apparatus. Typically a van or a truck equipped with a set of professional sensors i.e. laser scanners of surface is used, therefore the measurement update period is often quite long. Two alternative low-cost methods for estimating road pavement defects and failures were proposed and investigated by the authors. The first...
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Shaping New Generations of Managers and Consumers: CSR Implementation and Higher Education System in Poland
PublikacjaConsidering the Corporate Social Responsibility as a significant research and education topic for university staff, students, graduates and the whole society, has become a sign of our times. Universities and other education institutions, including the third sector, play an important role, incorporating CSR as a crosscutting issue, in particular into the curricula of future managers and graduate students, no matter the country we...
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Dietary behaviour and physical activity policies in Europe: learnings from the Policy Evaluation Network (PEN)
PublikacjaThe European Policy Evaluation Network (PEN), initiated in autumn 2018, aimed at advancing the evidence base for public policies impacting dietary behaviour, physical activity and sedentary behaviours in Europe. This is needed because non-communicable diseases—the leading cause of global mortality—are substantially caused by physical inactivity and unhealthy dietary behaviours, which in turn are driven by upstream factors that...
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Comparison of anti-plane surface waves in strain-gradient materials and materials with surface stresses
PublikacjaHere we discuss the similarities and differences in anti-plane surface wave propagation in an elastic half-space within the framework of the theories of Gurtin–Murdoch surface elasticity and Toupin–Mindlin strain-gradient elasticity. The qualitative behaviour of the dispersion curves and the decay of the obtained solutions are quite similar. On the other hand, we show that the solutions relating to the surface elasticity model...
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Effect of presence of lifting pocket on the THD performance of a large tilting-pad thrust bearing
PublikacjaHydrostatic assistance is a commonly used method to improve limited load carrying ability of tiltingpad thrust bearings during transient states of operation of vertical shaft hydro-generators. Despite of special hydraulic equipment (as pumps, valves, etc.), it also requires manufacturing of special recesses/pockets at pad sliding surfaces, into which oil is injected under high pressure. It allows to lift the rotor before start-up...
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Towards Facts Extraction From Texts in Polish Language
PublikacjaThe Polish language differs from English in many ways. It has more complicated conjugation and declination. Because of that automatic facts extraction from texts is difficult. In this paper we present basic differences between those languages. The paper presents an algorithm for extraction of facts from articles from Polish Wikipedia. The algorithm is based on 7 proposed facts schemes that are searched for in the analyzed text....
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Hedging Strategies of Derivatives Instruments for Commodity Trading Entities
PublikacjaHedging as an outcome of risk management arises to account several questions. Mentioned aspect of size of the hedging is one of them. Latter questioning refers to whether producer of manufacturer are willing to secure entire exposure, when the hedging should start, now or later in the future, what is the vision on market like direction of market, time of interest, magnitude of exposure, what would be the preferred instruments of...