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Wyniki wyszukiwania dla: consumer brand engagement
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Concentration of Potentially Bioactive Compounds in Italian Extra Virgin Olive Oils from Various Sources by Using LC-MS and Multivariate Data Analysis
PublikacjaHigh quality extra virgin olive oils represent an optimal source of nutraceuticals. The European Union (EU) is the world’s leading olive oil producer, with the Mediterranean region as the main contributor. This makes the EU the greatest exporter and consumer of olive oil in the world. However, small olive oil producers also contribute to olive oil production. Beneficial effects on human health of extra virgin olive oil are well...
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Structural Changes and Their Implications in Foamed Flexible Polyurethane Composites Filled with Rapeseed Oil-Treated Ground Tire Rubber
PublikacjaThe utilization of post-consumer car tires is an essential issue from an ecological andeconomic point of view. One of the simplest and the least harmful methods is their material recyclingresulting in ground tire rubber (GTR), which can be further applied as fillers for polymer-basedcomposites. Nevertheless, insufficient interfacial interactions implicate the necessity of GTR modi-fication before introduction into polymer matrices....
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Implementing Sustainable Development Goals with Digital Government – Aspiration-capacity gap
PublikacjaSustainable Development Goals (SDGs) represent a commitment by all United Nations Member States to pursue development efforts, including ending poverty and hunger, promoting well-being and education, reducing inequalities, fostering peace, and protecting the planet. Member States and their governments are supposed to take ownership of the SDGs, strengthen the implementation means, and improve public governance as both the means...
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Planning Around Polarisation: Components of Finding Common Ground Based on Regeneration Projects in London and Gdańsk
PublikacjaVarious forms of public participation in urban design and planning—as presented and discussed in literature—have recently been challenged by the needs and expectations of different stakeholders, including those coming from the private sector. This comes with a redefinition of the public good and the roles and responsibilities of municipal authorities in post‐liberal times. As a result, contemporary participatory processes need...
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Antecedents and outcomes of social media fatigue
PublikacjaPurpose – This study aims to explore which of four chosen factors (i.e. privacy concerns, FoMO, self-disclosure and time cost) induce a feeling of strain among Facebook users in terms of social media fatigue (SMF), and if this occurs, whether it further influences such outcomes as discontinuance of usage (DoU) and interaction engagement decrement (IED). Design/methodology/approach – Through an online structured questionnaire, empirical...
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Ground Tire Rubber Filled Flexible Polyurethane Foam—Effect of Waste Rubber Treatment on Composite Performance
PublikacjaThe application range of flexible polyurethane (PU) foams is comprehensive because of their versatility and flexibility in adjusting structure and performance. In addition to the investigations associated with further broadening of their potential properties, researchers are looking for new raw materials, beneficially originated from renewable resources or recycling. A great example of such a material is ground tire rubber (GTR)—the...
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Social Differentiation of the Perception and Human Tissues Donation for Research Purposes.
PublikacjaThe willingness to donate human biological material for research purposes is shaped by socio-cultural factors; however, there is a lack of studies analysing the social perception of different human tissues, which may affect such willingness. This study aimed to distinguish different sociocultural categories of human tissues and types of potential donors based on their willingness to donate material. Quantitative research was...
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Towards High-Value Datasets Determination for Data-Driven Development: A Systematic Literature Review
PublikacjaOpen government data (OGD) is seen as a political and socio-economic phenomenon that promises to promote civic engagement and stimulate public sector innovations in various areas of public life. To bring the expected benefits, data must be reused and transformed into value-added products or services. This, in turn, sets another precondition for data that are expected to not only be available and comply with open data principles,...
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Self-healing and shape memory polymers
Kursy OnlineThe course "Self-Healing and Shape Memory Polymers" is a specialized elective designed for Chemical Engineering PhD students. This advanced course delves into the innovative realms of self-healing materials and shape memory polymers (SMPs), representing a significant breakthrough in material science and engineering. Throughout the course, students learn about the problems of failure of polymeric materials and explore the fundamental...
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Evaluation of mercury content in combustible tobacco products by employing cold vapor atomic absorption spectroscopy and considering the moisture content: a comprehensive study
PublikacjaPlants are mainly made up of water, which constitutes between 80 and 90% of their weight. Moisture factor comes across as one of the most important in tobacco products. Rapid determination of moisture content in tobacco products comes at neces- sity in any tobacco management plants (before and after production). Therefore, the concern has been raised in this study to evaluate the moisture content in four kinds of combustible tobacco...
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ASSESSMENT OF TOXIC EFFECT AND ENDOCRINE POTENTIAL OF FOOD PACKAGES EXTRACTS
PublikacjaIn the scientific literature related to the widely understood issue of packaging materials designed to have contact with food there is much information on raw materials used for their production, their physiochemical properties, types and parameters. There is also a great number of publications on the management and disposal of used packaging. Unfortunately, not much attention is given to the matters concerning migration of toxic...
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Key-Marker Volatile Compounds in Aromatic Rice (Oryza sativa) Grains: An HS-SPME Extraction Method Combined with GC×GC-TOFMS
PublikacjaThe aroma of rice essentially contributes to the quality of rice grains. For some varieties, their aroma properties really drive consumer preferences. In this paper, using a dynamic headspace solid-phase microextraction (HS-SPME) system coupled to a two-dimensional gas chromatography (GC×GC) using a time-of-flight mass spectrometric detector (TOFMS) and multivariate analysis, the volatile compounds of aromatic and non-aromatic...
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CROWDSOURCING A KOMUNIKACJA Z KONSUMENTAMI
PublikacjaRozdział prezentuje wybrane modele komunikacji w Internecie oraz crowdsourcing jako nową metodę pozyskiwania pomysłów i informacji od konsumentów. W ciągu ostatnich 5 lat rozwój technologii komunikacyjnych znacząco zmienił sposób komunikowania się ludzi, a w konsekwencji również organizacji z konsumentami. Nie tylko firmy z branży IT mogą wzmocnić swoją markę, reputację oraz zwiększyć przychody dzięki opracowaniu atrakcyjnej, społecznie...
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Elektroniczne instrumenty komunikacji marketingowej w marketingu usług medycznych
PublikacjaNie ma wątpliwości, że wielu polskich świadczeniodawców usług zdrowotnych korzysta z Internetu do komunikowania się z pacjentami. Jednocześnie chcą oni stworzyć wizerunek marki jako bardziej nowoczesnej i atrakcyjnej. Elektroniczna komunikacja marketingowa (szczególnie serwisy informacyjne, serwisy społecznościowe, blogi, fora, microblogi, wyszukiwarki, marketing mobilny) ma coraz większe znaczenie w marketingu usług medycznych,...
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Metoda analizy wielokryterialnej do planowania rozwoju sieci elektroenergetycznej średniego i niskiego napięcia
PublikacjaW artykule przedstawiono metodę wspomagającą decyzje w zakresie wyboru wariantu przyłączenia odbioru do sieci elektroenergetycznej dystrybucyjnej niskiego napięcia lub średniego napięcia oraz mikrogeneracji do sieci niskiego napięcia. Metodę tą zaimplementowano w skoroszycie kalkulacyjnym Microsoft Excel i zastosowano do analizy złożonych przypadków przyłączenia odbioru lub mikrogeneracji.
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The effect of pumpkin flour on quality and acoustic properties of extruded corn snacks
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Monitoring of essential and toxic elements in multi-ingredient food supplements produced in European Union
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Mercury content in beetroot and beetroot-based dietary supplements
PublikacjaTotal mercury (THg) concentrations in fifty-four beetroot-based DSs and seven lots of conventional and organic beetroots (divided into unpeeled, peeled, and skins) were determined by direct thermal decomposition-gold amalgamation cold vapour atomic absorption spectrometry. The analytical procedure was optimised and validated. The recovery (%) for Hg was 101.9 and 92.73 in BCR-463 and DOLT 4, respectively. The intermediate precision...
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House dust as a source of analytical information on concentration of polybrominated diphenyl ethers (PBDEs) - first approach
PublikacjaPolybrominated diphenyl ethers (PBDEs), which are best recognized as flame retardants, were in 2001, by virtue of Stockholm Convention, listed in a group of Persistent Organic Compounds (POPs). Increasing concentration levels of PBDEs, reported in human tissues (e.g., blood, serum, breast milk, etc.) haverecently caught worldwide concern due to their potential tendency to disrupt thyroid hormones, neurobehavioral deficits and endocrine...
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The importance of CEFTA 2006 for Western Balkan countries
PublikacjaFree foreign trade is one of the most important issues all over the world. The impact of bilateral trade can be studied both from economic as well as political perspectives; when it improves economic development, it also creates the conditions for international stability. The aim of the article is to conduct a comparison of the changes to export trade flow in the Central European Free Trade Agreement 2006, with reference to countries...
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CREATIVE PLACEMAKING IN POLAND. CAN ART BECOME AN EFFECTIVE TOOL OF URBAN REGENERATION?!
PublikacjaThe main aim of the paper is to examine the role of creative placemaking in shaping the urban environment in Polish cities. It also focuses on challenges and obstacles that creative placemaking projects encounter in Polish realities. Creative placemaking is a “micro-development” strategy (Johnson 2009) that focuses on cultural participation, com¬munity engagement and highlights the social role of arts and culture. Artistic interventions...
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Greencoin – educational information system for ecoinclusion and empowering urban adaptability.
PublikacjaThe SARS-CoV19 pandemic exposed a broad spectrum of challenges for modern cities, societies and the environment at large. The post-Covid transformation requires new social, ecological and educational solutions, adjusted to modern challenges, but also equipped with technological advances that allow for digital inclusion and sustainable urban development to benefit the local economy and society. Many information systems designed...
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METHODS OF TEACHING SPATIAL AND URBAN PLANNING AT GEODESY AND CARTOGRAPHY
PublikacjaSpatial and town planning is a complex process caused by the interaction between natural and social systems at different temporal and spatial scales. That is the reason, why it is difficult to introduce this subject to students studying disciplines other than spatial or urban planning. The main problem is to define goals, the scope and expected educational effects. The second step is to choose the appropriate teaching and assessment...
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The High Quality Business School Academic Teacher of the 21st Century – Polish Students’ Perspective
PublikacjaThe literature shows that the success and competence of future managers depend on the quality of their academic teachers. Moreover high quality study requires high quality lecturing/teaching that creates an environment in which deep learning outcomes are made possible for students. The aim was to identify the characteristics of the academic teacher working at business schools, according to the expectations of Polish students...
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Can architecture be 11-dimensional? The nature of space in the architecture of the digital world era
PublikacjaThis research aims to explore the development of architectural theories about ‘architectural dimensions’ and look at architecture as a multidimensional space. It is important to understand that with today's development of virtual reality technology and through the combination of theories of physics and architecture, a new possibility of creating space has emerged. The arguments are made through inductive reasoning and grounded...
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The culture of excellence and its dimensions in higher education
PublikacjaPurpose To recognize the existing state of knowledge on a culture of excellence (CoE) in higher education institutions (HEIs) and to define the CoE in HEI and the dimensions that make up that culture. A subsidiary goal is to propose a qualitative tool to measure CoE maturity. Design/methodology/approach The study was based on the qualitative method, the preferred reporting system of systematic reviews and meta-analysis (PRISMA)....
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Instructor Presence in Video Lectures: Preliminary Findings From an Online Experiment
PublikacjaMotivation. Despite the widespread use of video lectures in online and blended learning environments, there is still debate whether the presence of an instructor in the video helps or hinders learning. According to social agency theory, seeing the instructor makes learners believe that s/he is personally teaching them, which leads to deeper cognitive processing and, in turn, better learning outcomes. Conversely, according to cognitive...
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The impact of hydrological research, municipal authorities, and residents on rainwater management in Gdańsk (Poland) in the process of adapting the city to climate change
PublikacjaAim of the study The city of Gdańsk faces changing climatic conditions that result in a higher frequency of extreme weather events. In response to the increasingly frequent appearance of flash floods, scientific research was carried out on changes in the probability of the occurrence of maximum daily precipitation in Gdańsk. The purpose of this paper is to show the role of hydrological research (science), decisions of local authorities...
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ABSORPCJA, METABOLIZM I ROLA BIOLOGICZNA KWASÓW NUKLEINOWYCH OBECNYCH W ŻYWNOŚCI
PublikacjaKwasy nukleinowe należą do niedocenianych składników żywności, szczególnie surowej lub nisko przetworzonej. W niniejszej publikacji skupiono się na omówieniu przemian, jakim podlegają kwasy nukleinowe w przewodzie pokarmowym człowieka, procesie absorpcji nukleotydów oraz nukleozydów z przewodu pokarmowego, a także przedstawiono podstawowe etapy ich metabolizmu w komórkach organizmu. Produkty trawienia kwasów nukleinowych stanowią...
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Designing digital displays and interactive media in today’s cities by night. Do we know enough about attracting attention to do so?
PublikacjaWith the huge transformation in the development of digital screen technology and its consistently decreasing cost, digital billboards are progressively replacing traditional static, two-dimensional poster advertisements in our cities1. Previously, due to the substantial expenditure involved, they were only available to major international brands with vast promotional resources to build their brand fame. Today, however, they are...
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City as a product. Architecture as an Economic Instrument. Are Global Cities People-Friendly Places?
PublikacjaWhile spending time in our everyday urban environment do we ever think how particular architecture influences the economic value of that space? Space has its measurable financial value. From the economic point of view a place can be treated as a product that fights for appearing in tourists’ and investors’ consciousnesses. Space - treated as an object of demand and supply - becomes an element in a marketing game. To reach its...
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Alphitobius diaperinus larvae (lesser mealworm) as human food – An approval of the European Commission – A critical review
PublikacjaDue to the increasing threat of climate change and the need for sustainable food sources, human consumption of edible insects or entomophagy has gained considerable attention globally. The larvae of Alphitobius diaperinus Panzer (Coleoptera: Tenebrionidae), also known as the lesser mealworm, have been identified as a promising candidate for mass-rearing as a food source based the on evaluation on several aspects such as the production...
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ANALYSIS AND OPTIMIZATION OF ELECTRIC VEHICLE CHARGING PROCESSES IN TRANSACTIVE ENERGY SYSTEMS
PublikacjaThe implementation of smart charging of electric vehicles allows operators of local power networks and electricity suppliers to implement new business models for the interaction of electric vehicles with the network. In addition to the optimal selection of Microgrid capacities when charging electric vehicles, it is also important to use different charging methods. To satisfy the interests of all participants of local systems from...
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Investigating the Impact of Curing System on Structure-Property Relationship of Natural Rubber Modified with Brewery By-Product and Ground Tire Rubber
PublikacjaThe application of wastes as a filler/reinforcement phase in polymers is a new strategy to modify the performance properties and reduce the price of biocomposites. The use of these fillers, coming from agricultural waste (cellulose/lignocellulose-based fillers) and waste rubbers, constitutes a method for the management of post-consumer waste. In this paper, highly-filled biocomposites based on natural rubber (NR) and ground tire...
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Management of ground tire rubber waste by incorporation into polyurethane-based composite foams
PublikacjaRapid economic growth implicated the developing multiple industry sectors, including the automotive branch, increasing waste generation since recycling and utilization methods have not been established simultaneously. A very severe threat is the generation of enormous amounts of post-consumer tires considered burdensome waste, e.g., due to the substantial emissions of volatile organic compounds (VOCs). Therefore, it is essential...
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Enhancing the bioconversion rate and end products of black soldier fly (BSF) treatment – A comprehensive review
PublikacjaFood security remains a pressing concern in the face of an increasing world population and environmental challenges. As climate change, biodiversity loss, and water scarcity continue to impact agricultural productivity, traditional livestock farming faces limitations in meeting the growing global demand for meat and dairy products. In this context, black soldier fly larvae (BSFL) have emerged as a promising alternative for sustainable...
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Real-time monitoring of volatiles and particles emitted from thermoplastic filaments during 3D printing
PublikacjaThe proliferation of consumer-grade three-dimensional (3D) printers using fused deposition, also known as fused filament fabrication, has given rise to concerns over the exposure of users to potentially harmful substances. Thermoplastic filaments made of different polymers are extruded through a heated printer nozzle and deposited layer by layer on a build platform to form the printed object. This process leads to the emission...
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Small Polymeric Toys Placed in Child-Dedicated Chocolate Food Products—Do They Contain Harmful Chemicals? Examination of Quality by Example of Selected VOCs and SVOCs
PublikacjaThis study was focused on child-dedicated chocolate food products that contain a plastic package with a small toy inside (also known as chocolate eggs). Three types of these products that are commercially available on the Polish market, with different prices, chocolate composition, and main types of polymers used in the toy manufacturing process, were investigated. The polymers were identified using Fourier-transform infrared (FT-IR)...
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Edible Lepidoptera as human foods – a comprehensive review
PublikacjaAs the global population continues to grow, traditional protein sources like meat and fish are becoming increasingly unsustainable due to their environmental impact. Edible insects, on the other hand, are highly nutritious, require minimal resources to produce, and emit significantly fewer greenhouse gases than traditional livestock. Lepidoptera, one of the most diverse insect orders, contains some popular edible species that have...
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DIAMENTY JAKO PRZYKŁAD INWESTYCJI ALTERNATYWNEJ
PublikacjaW artykule scharakteryzowano determinanty decydujące o powodzeniu inwestycji w diamenty. Cel artykułu to zbadanie, jak masa, czystość, szlif, kolor, jednostka certyfikująca i kształt wpływają na cenę diamentu. Aby określić wpływ tych cech na cenę diamentu, zbudowano pięć modeli ekonometrycznych. Dla realizacji postawionego celu badawczego wykorzystano charakterystyki dla ponad 265 tysięcy diamentów. W wyniku przeprowadzonej analizy...
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Innowacje jako przedmiot obrotu rynkowego
PublikacjaW artykule podjęto problem cech innowacji jako produktów, które na świecie, coraz częściej również w Polsce, stają się przedmiotem obrotu rynkowego. Różnią się zdecydowanie od produktów, oferowanych przez przedsiębiorstwa produkcyjno-usługowe na rynkach dóbr konsumpcyjnych, także gotowych dóbr przemysłowych. Kluczowe różnice wynikają z tego, że innowacja może być produktem - przedmiotem obrotu rynkowego już jako idea i koncepcja,...
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Proces zmiany sprzedawcy energii elektrycznej w Polsce
PublikacjaOstatnie kilkanaście lat w polskiej energetyce to okres dynamicznych zmian. Jednym z istotnych przykładów tych przemian jest liberalizacja rynku energii. Wprowadzone, w krajowej energetyce, mechanizmy rynku konkurencyjnego umożliwiają odbiorcom energii m.in. swobodny wybór sprzedawcy energii elektrycznej w formule TPA. W artykule przedstawiony został proces zmiany sprzedawcy bazujący na generalnej umowie dystrybucji (GUD). W trakcie...
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Potencjał kognitywno-kulturowy dzielnicy a innowacyjne strategie rehabilitacji w kontekście społecznej indywidualizacji. Studium przypadku: Mouraria, Lizbona = Innovative Public Space Rehabilitation Models to Create Cognitive-Cultural Urban Economy in the Age of Mass Individualisation. Case of Mouraria, Lisbon
PublikacjaInnovative Public Space Rehabilitation Models to Create Cognitive- -Cultural Urban Economy in the Age of Mass Individualisation. Case of Mouraria, Lisbon. This paper deals with the issue of sustainable urban rehabilitation interventions in city cores focused on value creation through culture-led development as a tool for building a cognitive city. The objective is to analyze cases of rehabilitation of public space by culture-led...
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Sztuka jako wartość w procesie rewitalizacji przestrzeni miejskiej na przykładzie wybranych elewacji Drogi Królewskiej w Gdańsku
PublikacjaCelem niniejszej publikacji jest zwrócenie uwagi na rewitalizację przestrzeni miejskiej za pomocą elementów artystycznych, występujących w elewacjach architektonicznych Głównego Miasta w Gdańsku. Sztuka, która zaistniała w elewacjach odbudowywanego w latach pięćdziesiątych Głównego Miasta, dzięki gdańskim artystom, zaowocowała nowymi relacjami twórczymi pomiędzy architekturą a sztuką. Ze względu na ograniczone ramy artykułu, przedstawiamy...
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Projekty NFT i bariery ich wejścia na rynek
PublikacjaNiniejsza praca traktuje o barierach wejścia na rynek dla projektów NFT. Porusza zagadnienia związane z kapitałochłonnością, regulacjami prawnymi, dostępem do wiedzy i patentów, a także ze zróżnicowaniem produktów i dostawców na rynku NFT. Celem pracy jest identyfikacja i opis barier wejścia, które napotykają nowe przedsiębiorstwa wchodzące na rynek. Autorzy przewidują, że wraz z rosnącym zainteresowaniem konsumentów wzrośnie zainteresowanie...
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Anna Wałek dr
OsobyDr Anna Wałek, Prezydent International Association of University Libraries (IATUL), dyrektor Biblioteki Politechniki Gdańskiej, ekspert w zakresie otwartego dostępu do zasobów naukowych (Open Science, Open Access, Open Research Data) oraz organizacji i zarządzania biblioteką naukową. Od lutego 2023 r. ekspert i Koordynator Hubu Wschodniego (East Hub) w ramach projektu Focusing on Open, Collaboration and Useful Science (EOSC Focus)...
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ARCHITECTURE IN BRANDING AND OVERBRANDING PROCESS. HOW GLOBALIZATION INFLUENCED ARCHITECTURE QUALITY.
PublikacjaGlobalization is unification. In the field of architecture and in the social structure alike, the globalization leads to a blending of economies and cultures that produces uniformly branded public space as a response to universal assumptions of integration and correlation. While branding consists in creating a recognizable and outstanding image a strong contradiction exists between both of these approaches. As a result, regional...
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Distinctive facades of commercial buildings and the quality of public space,
PublikacjaMutual relations between the retail center and public spaces of the city are varied. They depend on the type and size of the commercial structure. Other ones are for multifunctional shopping centers and other for high streets. In megastores and shopping malls the essential for their functioning is their interior and entrance, which is sometimes the only place of interpenetration of the commercial structure with the surrounding...
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Automatic recognition of males and females among web browser users based on behavioural patterns of peripherals usage
PublikacjaPurpose The purpose of this paper is to answer the question whether it is possible to recognise the gender of a web browser user on the basis of keystroke dynamics and mouse movements. Design/methodology/approach An experiment was organised in order to track mouse and keyboard usage using a special web browser plug-in. After collecting the data, a number of parameters describing the users’ keystrokes, mouse movements and clicks...
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The impact of filler thermomechanical modifications on static and dynamic mechanical performance of flexible foamed polyurethane/ground tire rubber/zinc borate composites
PublikacjaThe rapid development of the automotive industry is very beneficial to many aspects of human life, but it is also a very significant environmental burden. The most straightforward impact is related to the generation of exhaust, but the management of post-consumer car parts is also a major challenge. Among them, waste tires are very burdensome due to their enormous numbers. Therefore, it is essential to develop novel, environmentally...