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Społeczny charakter public relations- praca specjalisty PR w społeczeństwie i dla społeczeństwa
PublikacjaArtykuł podkreśla społeczny charakter działań public relations, wzajemne oddziaływanie organizacji i społeczeństwa i stawia tezę, że kryterium etyczności działań public relations jest ich stopień zaangażowania lub wpływu na społeczeństwo: jeśli realizowana na rzecz podmiotu zlecającego strategia PR jest korzystna tylko dla jednej lub dwóch stron tzw trójkąta etycznego – zleceniodawcy i podmiotu realizującego, z pominięciem...
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Potencjał kognitywno-kulturowy dzielnicy a innowacyjne strategie rehabilitacji w kontekście społecznej indywidualizacji. Studium przypadku: Mouraria, Lizbona = Innovative Public Space Rehabilitation Models to Create Cognitive-Cultural Urban Economy in the Age of Mass Individualisation. Case of Mouraria, Lisbon
PublikacjaInnovative Public Space Rehabilitation Models to Create Cognitive- -Cultural Urban Economy in the Age of Mass Individualisation. Case of Mouraria, Lisbon. This paper deals with the issue of sustainable urban rehabilitation interventions in city cores focused on value creation through culture-led development as a tool for building a cognitive city. The objective is to analyze cases of rehabilitation of public space by culture-led...
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Public relations w społeczeństwie
PublikacjaW artykule stawiam tezę – powtarzając za „„Standardami profesjonalnych public relations”- o konieczności wysuwania na plan pierwszy - we wszelkich działaniach w obszarze public relations - ich zgodności z wartościami i normami etycznymi, ponieważ wszelkie działania public relations są nie tylko realizowane w przestrzeni społecznej, ale mają istotny wpływ na kształt, kondycję społeczeństwa, również na budowę demokracji i społeczeństwa...
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Carsharing - Opportunities and Threats for Cities: Proposals of Solutions for Urban Policy
PublikacjaThe carsharing of a current generation is a short-term car renting service with a capability to find in the nearest surrounding a fleet car parked anywhere in the public space where the previous user left it, as well as to book, open, rent and pay of, with the use of a dedicated mobile application. Nowadays, only a minority of municipalities is considering implementing the carsharing in their policies. The lack of awareness of...
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Standardy Profesjonalnego Public Relations
Publikacja" Standardy przedstawiają wartości i pryncypia uzasadniające konieczność dokonywania odpowiednich wyborów. Public relations ma godzić interesy zleceniodawców, przedstawicieli mediów i różnych grup społeczeństwa, a przy tym pozostawać w zgodzie z normami etycznymi i odwoływać się do takich wartości jak szacunek, godność, rzetelność, uczciwość, prawda, wiarygodność, niezależność, lojalność i zaufanie. Opracowanie "Standardów profesjonalnego...
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Etyczność działań w public relations - między amoralizmem a kazuistyką
PublikacjaArtykuł jest refleksją filozoficzną dotyczącą problemów moralnych public relations i dziennikarstwa. Autorka stawia w nim tezę, że dziennikarze i specjaliści public relations – wykonując profesje, których fundamentem jest informacja, komunikacja i zaufanie społeczne - współcześnie bardzo wiele swoich działań wyłączają ze sfery tych, które mogłyby być oceniane z punktu widzenia moralności. Uznają też, że ocenie etycznej można...
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Analyzing and Visualizing Government-Citizen Interactions on Twitter to Support Public Policy-making
PublikacjaTwitter is widely adopted by governments to communicate with citizens. It has become a major source of data for analyzing how governments communicate with citizens and how citizens respond to such communication, uncovering important insights about government-citizen interactions that could be used to support public policy-making. This article presents research that aims at developing a software tool called Twitter Analytics for...
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Government in the metaverse: Requirements and suitability for providing digital public services
PublikacjaDigital government comprises all means to enable governments to interact with their constituents digitally. The metaverse provides a virtual reality environment where various activities can be carried out without physically visiting the places of interest, including the public authorities. Yet, how governments can use the metaverse is unknown. This paper aims to extend the understanding of the metaverse architecture requirements...
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Art of Space – Art in Space / The Role of Sound Art in Public
PublikacjaThe article presents a discussion of the crossroad between art and architecture. It sketches out the theoretical and practical aspects of space revitalisation and improving its quality in the context of multisensory dimension of public spaces. The unique manifestation of art and creativity in public space could be detected and stimulated using participatory architecture, for instance interactive installations, projects related...
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Promocja biblioteki i public relations
PublikacjaW artykule omówiono problematykę promocji, kreowania wizerunku i public relations bibliotek. W opracowaniu przedstawiono organizowanie działalności promocyjnej na przykładzie pracy zespołu ds. promocji Biblioteki Politechniki Gdańskiej.
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Knowledge Societies Policy Library
PublikacjaThe Knowledge Societies Policy Library is a collection of relevant research literature, policies, indicators, case studies and other resources relevant to the development of public policies for Knowledge Societies, and to support the use of the accompanying Knowledge Societies Policy Handbook.
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Public relations w hotelarstwie - kaprys czy konieczność?
PublikacjaArtykuł pokazuje konieczność prowadzenia działań public relations w polskicj hotelach - jak i w całej turystyce, biorąc za punkt wyjścia prognozy oi analizy ekonomiczne dotyczące tej branży gospodarki.
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The Life Cycle Assessment and Life Cycle Cost in public works contracts
PublikacjaAn important goal, implemented by EU countries under the Europe 2020 strategy, is sustainable development, which includes supporting economy that effectively uses natural and environmentally friendly resources. Solutions in this area are also promoted in tender proceedings in the area of public procurement. The LCA (Life Cycle Assessment) and LCC (Life Cycle Cost) analysis are indicated as the basis for decision-making by awarding...
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LTE as a Trunking - Dispatch System
PublikacjaIn the paper solutions of trunking-dispatch systems based on the LTE system are presented. The solution in the form of separate LTE/TDD trunking system is discussed, and the concept of the LTE/FDD trunking system operating in the infrastructure of public, mobile networks is characterised.
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Providing Public Space Continuities in Post-Industrial Areas through Remodelling Land/Water Connections
PublikacjaThis article examines the problem of urban transformation strategies applied in recent years which are based on the creation of new water areas and modification of existing ones. The research is an attempt to prove that modifications of plans of water areas and forms of their borders may play an important role in achieving the best quality public spaces in post-industrial territories. The basis for demonstrating the importance...
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Polski PR-owiec w świecie ponowoczesnym – wyniki badań i ich analiza. Poza dobrem i złem
PublikacjaW artykule analizuję wyniki badania Profesjonalizm public relations w Polsce, przeprowadzonego na potrzeby budowanego dokumentu Standardy profesjonalnego public relations – prezentowanego w tej pracy. Stawiam również pytanie o przyczynę częstych odpowiedzi respondentów „czasami” czy „nie mam zdania” i wykazuję niespójność systemów wartości respondentów zestawiając ich odpowiedzi na poszczególne pytania. Stawiam tezę, że niespójności...
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Blockchain based Secure Data Exchange between Cloud Networks and Smart Hand-held Devices for use in Smart Cities
PublikacjaIn relation to smart city planning and management, processing huge amounts of generated data and execution of non-lightweight cryptographic algorithms on resource constraint devices at disposal, is the primary focus of researchers today. To enable secure exchange of data between cloud networks and mobile devices, in particular smart hand held devices, this paper presents Blockchain based approach that disperses a public/free key...
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Społeczna odpowiedzialność firm - narzędzie public relations czy coś więcej?
PublikacjaArtykuł stawia pytanie o miejsce działań Corporate Social Resposibility [ CSR} w strategii przedsiębiorstw i zależności między public relations a CSR w realizacji celów przedsiębiorstwa - między innymi kreowania wizerunku, budowania reputacji.
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Etyka w zawodzie specjalistów public relations
PublikacjaKsiążka traktuje o zasadach,wartościach, normach, dylematach etycznych w zawodzie specjalisty PR, analizuje również rolę instytucji i dokumentów, które mogą pomóc w wyborach, podejmowanych decyzjach w pracy public relations.
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Public relations w Polsce - funkcje, zadania, perspektywy w zjednoczonej Europie
PublikacjaArtykuł pokazuje tendencje w działaniach public relations - w Polsce i Europie ostatnich 10 lat, wskazując jednocześnie kierunek zmian w tej dziedzinie w Polsce po przystąpieniu Polski do Unii Europejskiej.
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Transformacja tożsamości miejsca jako efekt interwencji artystycznych w przestrzeni publicznej
PublikacjaThe subject of a paper is connected with art in public space as an element of shaping identity of a place. This issue is related to finding out new and effective urban regeneration’s tools, rebuilding the identity of degraded areas by art. In the article, the idea of an American “creative placemaking” is presented and compared with polish urban regeneration case study. The specific issues discussed in the article are: the role...
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Teaching infrastructure urbanism to aid participatory planning
PublikacjaThe teaching of urban planning at faculties of architecture entails constant tension, caused by issues related to the priorities among urban design (the form) and urban planning (the process). The authors note that knowledge of the relationship between urban design and infrastructure planning, particularly within the realm of public debate within the local community, is of key importance in educating young urban planners. Described...
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The Impact of Ergonomic Guiding Principles on the Formation of Modern Monumental Art
PublikacjaCommemoration of historic events is now a commonplace phenomenon both in culture and in academic research. The phenomenon is linked to an increase in the representation of the visualisation of the past in public sphere, which in turn leads to reformulation of monumental art. Modern monuments are often spatial forms consisting both of sculpture installation and bigger constructions. In case of these realisations, the designers,...
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A Comparison of STI Measured by Direct and Indirect Methods for Interiors Coupled with Sound Reinforcement Systems
PublikacjaThis paper presents a comparison of STI (Speech Transmission Index) coefficient measurement results carried out by direct and indirect methods. First, acoustic parameters important in the context of public address and sound reinforcement systems are recalled. A measurement methodology is presented that employs various test signals to determine impulse responses. The process of evaluating sound system performance, signals enabling...
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Public relations - refleksje prawie filozoficzne
PublikacjaArtykuł podejmuje próbę całościowej analizy zjawiska tak bardzo rozpowszechnionego w ostatnich latach w Polsce, nazywanego potocznie czarnym public relations. W artykule przedstawiono nie tylko różne znaczenia tego pojęcia, sytuacje, w których ten rodzaj działalności jest najczęściej stosowany, ale też stosowane na świecie nazwy dla tego rodzaju działań.Artykuł podejmuje próbę całościowej analizy zjawiska tak bardzo rozpowszechnionego...
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Standardy nauczania na studiach podyplomowych na przykładzie podyplomowych studiów public relations.
PublikacjaW artykule stawiam pytanie o możliwość konstruowania standardów nauczania na studiach podyplomowych- standardów związanych nie tylko z ilością godzin, lecz raczej konstrukcji programu, proponowanych przedmiotów , na przykładzie studiów Public Relations.
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CIVILIZING THE PUBLIC PARTICIPATION PRACTICE IN POST-TRANSITION COUNTRIES
PublikacjaThe phenomenon of public participation is not so new to both planning theory and practice. In fact, involving local community in the decision-making process regarding local urban development directions is widely discussed and a number of various forms of these are being introduced. This paper deals with a number of
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Public relations uczelni: kreowanie tożsamości wizualnej
PublikacjaPraca jest analizą podstawowych, najczęściej popełnianych błędów, w procesie kreowania tożsamości wizualnej przez uczelnie polskie. Praca jednocześnie podkreśla rangę umiejętnie wykreowanej i stosowanej tożsamości wizualnej jako jednego z elementów public relations.
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Transparency of publicly available information about fiscal and monetary policy in Poland
PublikacjaResearch background: The quality of information provided by fiscal and monetary authorities are important in a democratic state. Ensuring fiscal policy transparency reduces fiscal risk and corruption and promotes public acceptance of fiscal reforms. Ensuring transparency in monetary policy allows market participants to anticipate central bank responses and take their effects into account when making investment and consumption decisions. Aim...
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Fiscal decentralization in the European Countries: a cluster analysis approach
PublikacjaThe scope of public authority depend on many factors. One of them is a declaration, usually expressed in the constitution of a given country (Sferlea, 2014, Libman, 2010, Nehmelman, Vetzo, 2016) of the application of the decentralisation principle in the performance of public tasks. Despite this declaration, the structure of the public sector and the tasks carried out at different levels in particular countries are not identical....
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MEDIA ARCHITECTURE AND INTERACTIVE ART INSTALLATIONS STIMULATING HUMAN INVOLVEMENT AND ACTIVITIES IN PUBLIC SPACES
PublikacjaThis paper examines the potential for media architecture and interactive art installations to stimulate human involvement and activities in public spaces. On the basis of theoretical approaches, case studies and interdisciplinary surveys, the paper provides insight into how screens projecting media and interactive installations in city spaces can inspire people to become active on many levels. The research is focused, both on temporary...
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Public space as a place of rehabilitation for the elderly – a systematic literature review
PublikacjaThe phenomenon of the population’s gradual global ageing means that an increasing proportion of research is concerned with the space in which seniors function on a daily basis. They are primarily aimed at identifying elements of the built environment that need updating in the new social context. The purpose of the analyses presented in this article is to review the current scientific literature on various aspects of physical activity...
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Towards High-Value Datasets Determination for Data-Driven Development: A Systematic Literature Review
PublikacjaOpen government data (OGD) is seen as a political and socio-economic phenomenon that promises to promote civic engagement and stimulate public sector innovations in various areas of public life. To bring the expected benefits, data must be reused and transformed into value-added products or services. This, in turn, sets another precondition for data that are expected to not only be available and comply with open data principles,...
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ChatGPT Application vis-a-vis Open Government Data (OGD): Capabilities, Public Values, Issues and a Research Agenda
PublikacjaAs a novel Artificial Intelligence (AI) application, ChatGPT holds pertinence not only for the academic, medicine, law, computing or other sectors, but also for the public sector-case in point being the Open Government Data (OGD) initiative. However, though there has been some limited (as this topic is quite new) research concerning the capabilities ChatGPT in these sectors, there has been no research about the capabilities it...
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Stock price reactions to an arrangement approval in restructuring proceedings – the case of Poland
PublikacjaThe study aims to empirically analyze the reaction of stock prices to the information about the conclusion and acceptance of a debtor–creditor arrangement under restructuring proceedings of companies listed on the stock exchange in Poland. The following main research hypothesis was verified: public disclosure of information about an arrangement conclusion and acceptance in restructuring proceedings...
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Digital Government and Administrative Burden Reduction
PublikacjaAdministrative burden represents the costs to businesses, citizens and the administration itself of complying with government regulations and procedures. The burden tends to increase with new forms of public governance that rely less on direct decisions and actions undertaken by traditional government bureaucracies, and more on government creating and regulating the environment for other, non-state actors to jointly address public...
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PHONEME DISTORTION IN PUBLIC ADDRESS SYSTEMS
PublikacjaThe quality of voice messages in speech reinforcement and public address systems is often poor. The sound engineering projects of such systems take care of sound intensity and possible reverberation phenomena in public space without, however, considering the influence of acoustic interference related to the number and distribution of loudspeakers. This paper presents the results of measurements and numerical simulations of the...
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Public relations jako funkcja zarządzania.
PublikacjaArtykuł w książce.Artykuł pokazuje ważną rolę działań public relations w każdym przedsiębiorstwie/organizacji, sytuując te działania w sferze zarządzania. artykułm pokazuje strategiczną funkcję działań PR, jako prac związanych z kreowaniem - komunikowaniem dobrej reputacji, opinii.
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Karta Przejrzystości Mediów - Public Relations a dziennikarstwo.
PublikacjaArtykuł zawiera analizę nowo powstałego zbioru zasad regulujących pracę dziennikarz - Charter on Media Transparency, wskazującego na najczęściej występujące naruszenia norm moralnych w tym zawodzie i ich przyczyny, ze szczególnym uwzględnieniem relacji: dziennikarz - specjalista public relations.
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NEIGHBOURHOOD SPORT AS A TOOL OF URBAN REGENERATION - A WARSAW CASE STUDY
PublikacjaThere are many connections between sport and urban regeneration. They can be observed while organizing top-down projects, such as sporting mega-events. But sport and urban renewal can also be linked within bottom-up sport initiatives, ones that relate mostly to physical recreation or sport for all. The main goals of physical activity is caring for health, improving fitness, practicing hobbies, and achieving social integration....
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Evidence of the impact of sport policies on physical activity and sport participation: a systematic mixed studies review
PublikacjaParticipation in sport contributes to increased physical activity (PA) levels. Increasing PA is a public health concern due to its recognised impact on health outcomes. International policy actors such as the Council of Europe, the World Health Organisation (WHO) and the International Society for Physical Activity and Health (ISPAH) have recommended that ‘sport for all’ is promoted both for public health and as a basic right. This...
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Spurring the community involvement in planning - lessons from post-socialist cities
PublikacjaPublic participation and community involvement in planning processes is – in general – not a new topic for contemporary planners. But in many parts of the world – including the post-socialist countries like Poland or Russia – we can still face the lack of understanding of importance of proper community involvement in planning and development processes. Situation in these countries is significantly different from both highly-developed...
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Czy mamy kryzys w edukacji public relations w Polsce? Problem standaryzacji.
PublikacjaArtykuł stawia podstawowe pytania dotyczące konstruowania standardów w w edukacji public relations. Autorka widzi konieczność podjęcia pracy nad takimi standardami w Polsce, proponując skorzystanie z istniejących juz podobnych doku,mentów na świecie np. ameruykańskiego dokumentu Port of Entry.
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Self-advocates with intellectual disability about their work as social educators – a qualitative Polish study
PublikacjaThe paper presents the opinions of self-advocates with mild intellectual disability about their work as social educators – public self-advocates raising disability awareness. Six semi-structured individual interviews were conducted. Data was analyzed within the framework of Interpretative Phenomenological Analysis. The themes which emerged from the interviews comprise: the motives of educators to work as self-advocates, opportunities...
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Cost efficiency of administrative service in public higher education in Poland
PublikacjaPurpose: The aim of the study is to determine changes in the cost efficiency of the administration of public higher education in Poland. Design/methodology/approach: The biennial cost Malmquist productivity index was used to study changes in cost efficiency of 58 public higher education institutions in 2014-2016. The results were...
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The green waterfront of a city. Where are the limits of good planning? Gdansk case
PublikacjaThe aim of the article is to present the role of green public areas of waterfronts in shaping the image of cities, and the threats to such landscape which may be caused by wrong planning decisions. The case study of Gdansk sea-shore area in Poland is presented as an example to illustrate the values and potential of the waterfront landscape which can be easily destroyed by inadequate spatial development. Some theoretical studies...
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ESTIMATION OF THE WILLINGNESS-TO-PAY FOR PRESERVING THE FOOTBALL ARENA IN GDANSK
PublikacjaThe European Football Championship (Euro 2012) organized in Poland became the pretext for a number of infrastructural changes. A high level of expenditure makes the Polish event the most expensive among events of this magnitude. The fact that these changes were 100% financed by public funds raises the question of whether these funds were used in a substantiated way. Therefore, the aim of this study is...
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Possibilities of applying standard tools of promotion in place marketing
PublikacjaThe purpose of this article is to present the tools of promotion that can be used by local government units in the developing and implementing of marketing strategies. The article evaluates a set of four basic tools of promotion comprising advertising, public relations and publicity, sales promotion and personal selling. This group was supplemented by direct marketing, presented from the point of view of communication via the Internet.
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Recent steel structures in Poland - the selected projects
PublikacjaThe paper presents selected examples of recently completed steel structures in Poland. These are roofs over sport stadiums, construction of public buildings and bridges. Described examples do not exhaust the acquis in the field of steel constructions in Poland. The authors, however, may hope that the presented con-structions represents current achievements in Poland in the field of steel structures.
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Practical I-Voting on Stellar Blockchain
PublikacjaIn this paper, we propose a privacy-preserving i-voting system based on the public Stellar Blockchain network. We argue that the proposed system satisfies all requirements stated for a robust i-voting system including transparency, verifiability, and voter anonymity. The practical architecture of the system abstracts a voter from blockchain technology used underneath. To keep user privacy, we propose a privacy-first protocol that...