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Wyniki wyszukiwania dla: active media applications
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Technological and Media Platforms: Redefinition of Meanings as Symbolic Power over the Discourse
PublikacjaRedefining the meanings of such social terms as “likes” and “friends” on Facebook is a popular practice. In terms of consistency, the (auto)-redefinition of the term “platform” is itself particularly important from a media management perspective. The article proposes to consider the redefinition of meanings as a form of wielding non-transparent power over discourse. From this perspective, redefining a meaning is a form of holding...
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Analysing and processing of geotagged social media
PublikacjaThe use of location based data analysing tools is an important part of geomarketing strategies among entrepreneurs. One of the key elements of interest is social media data shared by the users. This data is analysed both for its content and its location information, the results help to identify trends represented in the researched regions. In order to verify the possibilities of analysing and processing of geotagged social media...
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Fake News: Possibility of Identification in Post-Truth Media Ecology System
PublikacjaInformation comes as basic good which affects social well-being. A modern society and a modern state – its administration, education, culture, national economy and armed forces – cannot function efficiently without a rationally developed field of information. The quality of the functioning of that system depends on a specific feature of information, that is namely: its reliability which makes it possible for us to evaluate accuracy,...
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Measuring the effectiveness of digital communication - social media performance: an example of the role played by AI-assisted tools at a university
PublikacjaThe aim of the article is to show the role played by AI-powered tools in measuring the effectiveness of digital communication in social media using a university case study. Therefore, a research problem was formulated to identify the metrics (KPIs) used to measure the effectiveness – non-financial outcomes – of digital social media communication at the university using AI tools. The literature review on the role of AI in digital...
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Crank–Nicolson FDTD Method in Media Described by Time-Fractional Constitutive Relations
PublikacjaIn this contribution, we present the Crank-Nicolson finite-difference time-domain (CN-FDTD) method, implemented for simulations of wave propagation in media described by time-fractional (TF) constitutive relations. That is, the considered constitutive relations involve fractional-order (FO) derivatives based on the Grünwald-Letnikov definition, allowing for description of hereditary properties and memory effects of media and processes....
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Mobile operators at war: opinion mining and sentiment analysis on social media
PublikacjaConsidering hermetic and very competitive market such as mobile operator ones, social media has become best alternative for contact with customer and gathering data and opinions. Different style of running social media profiles is giving different results. The research presented in this paper aims to show the number of responses gathered from polish Internet users and its sentiment for mobile operator brands. It also presents practical...
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The image of the City on social media: A comparative study using “Big Data” and “Small Data” methods in the Tri-City Region in Poland
Publikacja“The Image of the City” by Kevin Lynch is a landmark planning theory of lasting influence; its scientific rigor and relevance in the digital age were in dispute. The rise of social media and other digital technologies offers new opportunities to study the perception of urban environments. Questions remain as to whether social media analytics can provide a reliable measure of perceived city images? If yes, what implication does...
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Measuring Consumers' Engagement With Brand-Related Social-Media Content. Development and Validation of a Scale that Identifies Levels of Social-Media Engagement with Brands
PublikacjaThe purpose of the current study was to develop a scale to measure the consumer's engagement with brand-related social-media content, based on three dimensions established in the framework of an earlier theoretical construct, “Consumer's Online Brand-Related Activities” (Muntinga, Moorman, and Smit, 2011). Qualitative techniques were used to generate an initial pool of items that captured different levels of consumer engagement...
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FDTD Method for Electromagnetic Simulations in Media Described by Time-Fractional Constitutive Relations
PublikacjaIn this paper, the finite-difference time-domain (FDTD) method is derived for electromagnetic simulations in media described by the time-fractional (TF) constitutive relations. TF Maxwell’s equations are derived based on these constitutive relations and the Grünwald–Letnikov definition of a fractional derivative. Then the FDTD algorithm, which includes memory effects and energy dissipation of the considered media, is introduced....
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Signal propagation in electromagnetic media described by fractional-order models
PublikacjaIn this paper, signal propagation is analysed in electromagnetic media described by fractional-order (FO) models (FOMs). Maxwell’s equations with FO constitutive relations are introduced in the time domain. Then, their phasor representation is derived for one-dimensional case of the plane wave propagation. With the use of the Fourier transformation, the algorithm for simulation of the non-monochromatic wave propagation is introduced....
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Modern trends in solid phase extraction: New sorbent media
PublikacjaBased on the recently published literature, this review provides an update of the most important features and application of formats and devices employed in solid phase extraction (SPE). Special attention was paid on new trapping media proposed in SPE prior the chromatography analysis, based on the use of nanostructured materials, including carbon nanomaterials, electrospun nanofibers, dendrimes and magnetic nanoparticles, molecular...
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Applications of Tensor Analysis in Continuum Mechanics
PublikacjaA tensor field is a tensor-valued function of position in space. The use of tensor fields allows us to present physical laws in a clear, compact form. A byproduct is a set of simple and clear rules for the representation of vector differential operators such as gradient, divergence, and Laplacian in curvilinear coordinate systems. The tensorial nature of a quantity permits us to formulate transformation rules for its components...
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Implementation of failover and load balancing algorithms in SIP PBX High Availability system
PublikacjaGoal of the project was to design a High Availability SIP VoIP system that guarantees access to additional services like auto-attendent and automatic call distribution. The realization of the project required system to have load balancing and failover algorithms implemented. From the end users’ point of view the whole system had to figure as a single element. After taking under consideration the known methods of implementations...
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Social media as an opportunity or a blind alley in social communication and forest education? – Experiences from Poland
PublikacjaThe article characterizes the experiences, problems, and prospects for the development of forest education on social media, which in Poland has been carried out by the Państwowe Gospodarstwo Leśne Lasy Państwowe (National Forest Holding ‘State...
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Critical perspectives on media architecture: is it still possible to design projects without negatively affecting urban nighttime environments and will the future remain dynamic, bright and multi-colored?
PublikacjaNowadays, due to advances in electrical devices, new digital media, lighting, information and communication technologies, cities are being used 24/7. The paper discusses critical aspects of Media Architecture in the context of public spaces as well as urban nighttime environments from the perspective of a practising lighting architect. The author examines recent issues of negative design approaches and presents proposals for improving...
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Generalization of Kramers-Krönig relations for evaluation of causality in power-law media
PublikacjaClassical Kramers-Krönig (K–K) relations connect real and imaginary parts of the frequency-domain response of a system. The K–K relations also hold between the logarithm of modulus and the argument of the response, e.g. between the attenuation and the phase shift of a solution to a wave-propagation problem. For square-integrable functions of frequency, the satisfaction of classical K–K relations implies causality in the time domain....
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Marek Przyborski dr hab. inż.
OsobyMarek Przyborski (ur. 20.03.1964 r. w Chełmży) – specjalista z zakresu teledetekcji i fotogrametrii bliskiego zasięgu. Prowadzi badania w zakresie wykorzystania tzw. „szybkich kamer” do analizy zjawisk szybkozmiennych. Współautor i autor publikacji traktujących o szeroko rozumianej teledetekcji w zastosowaniach związanych z budownictwem, transportem, inżynierią środowiska oraz bezpieczeństwem narodowym. Jest autorem licznych publikacji...
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Born Twice: The Role of Social Media in Identity Redefinition after Sudden Disability
PublikacjaFrom being attacked by a shark to being stricken by illness, people who acquire disabilities later in life have unique lived experiences. There is, however, a commonality that binds them: the loss of a former identity and a rebirth into another life. They may also struggle with self-acceptance as they shun societal stigmas and perceived deviance from cultural norms. Through a netnographic study, we examine how identities are redefined...
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Simulation of Wave Propagation in Media Described by Fractional-Order Models
PublikacjaIn this paper, algorithms for simulation of the wave propagation in electromagnetic media described by fractional-order (FO) models (FOMs) are presented. Initially, fractional calculus and FO Maxwell's equations are introduced. The problem of the wave propagation is formulated for media described by FOMs. Then, algorithms for simulation of the non-monochromatic wave propagation are presented which employ computations in the time...
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Wycena przedsiębiorstw należących do sektora media
PublikacjaW niniejszym rozdziale monografii Autorka przedstawia spółki notowane na GPW w Warszawie i należące do sektora media. Następnie podejmuje się wyceny ich wartości w oparciu o sześć metod: księgową, likwidacyjną (Wilcoxa-Gamblera), rynkową, dochodową, niemiecką i szwajcarską w latach 2001-2006. Podsumowanie tej części monografii stanowi porównanie odchyleń otrzymanych wyników analizy.
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Antecedents and outcomes of social media fatigue
PublikacjaPurpose – This study aims to explore which of four chosen factors (i.e. privacy concerns, FoMO, self-disclosure and time cost) induce a feeling of strain among Facebook users in terms of social media fatigue (SMF), and if this occurs, whether it further influences such outcomes as discontinuance of usage (DoU) and interaction engagement decrement (IED). Design/methodology/approach – Through an online structured questionnaire, empirical...
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Social media and efficient computer infrastructure in smart city
PublikacjaSocial media require an efficient infrastructures of computer and communication systems to support a smart city. In a big city, there are several crucial dilemmas with a home and public space planning, a growing population, a global warming, carbon emissions, a lack of key resources like water and energy, and a traffic congestion. In a smart city, we expect an efficient and sustainable transportation, efficient management of resources...
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Media społecznościowe i ich znaczenie w edukacji przyrodniczej
PublikacjaMedia społecznościowe i ich rola w edukacji przyrodniczej. Media społecznościowe stają się nieodłącznym elementem spędzania wolnego czasu przez współczesne społeczeństwo. Niewiele osób zdaje sobie sprawę z możliwości wykorzystania tego zjawiska do celów edukacyjnych. W dwóch grupach społecznych przeprowadzono badania ankietowe dotyczące zagadnień przyrodniczych. Celem badań było uzyskanie...
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Celebrities’ personal brand authenticity in social media: an application in the context of football top-players. The Robert Lewandowski case
PublikacjaThe aim of the study is to explore personal brand authenticity in social media through sentiment analysis. A survey has been conducted in the context of football players with respect to Robert Lewandowski – the most valuable Polish football-celebrity brand. Authors first assess antecedents of his brand authenticity basing on an international sample of social media users, made of 219 cases from 22 countries (intentionally excluding...
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Electro-optical transducer based on indium-tin-oxide-coated optical fiber for analysis of ionized media
PublikacjaThe paper introduces a concept of an optical fiber based electro-optical transducer for monitoring of ionized media, such as low-temperature plasma. It utilizes optical fiber with a section of a core coated with tailored indium tin oxide (ITO) thin film and thus combines the optical phenomena of lossy-mode resonance (LMR) with the electrostatic probe. ITO is an optically transparent and electrically conductive material and if its...
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Customer Assessment of Brand Valuation and Social Media
PublikacjaThe research problem engaged in this article is to determine whether contemporary consumers are able to assess brand equity in the overabundance of brands and products with similar features and qualities. The author argues that in the existing circumstances when differences between brands become insignificant the consumer is not capable of assessing their equity adequately. In order to verify the thesis the author has accepted...
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On Dynamic Extension of a Local Material Symmetry Group for Micropolar Media
PublikacjaFor micropolar media we present a new definition of the local material symmetry group considering invariant properties of the both kinetic energy and strain energy density under changes of a reference placement. Unlike simple (Cauchy) materials, micropolar media can be characterized through two kinematically independent fields, that are translation vector and orthogonal microrotation tensor. In other words, in micropolar continua...
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Fluoroaromatic substituents attached to carbon nanotubes help to increase oxygen concentration on biocathode in biosensors and biofuel cells
PublikacjaBased on the known ability of perfluorodecalin/perfluorohydrocarbons to enhance oxygen solubility we modified oxygen sensitive biocathode by adding perfluorinated components to the catholite. This procedure improved the efficiency of the oxygen sensitive cathodes. Glassy carbon electrodes covered with single-wall carbon nanotubes (SWCNTs) with covalently bonded perfluoroaromatic groups were shown to be more sensitive to oxygen,...
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Solubility advantage of sulfanilamide and sulfacetamide in natural deep eutectic systems: experimental and theoretical investigations
PublikacjaObjective: The aim of this study was to explore the possibility of using natural deep eutectic solvents (NADES) as solvation media for enhancement of solubility of sulfonamides, as well as gaining some thermodynamic characteristics of the analyzed systems. Significance: Low solubility of many active pharmaceutical ingredients is a well-recognized difficulty in pharmaceutical industry, hence the need for different strategies addressing...
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Reversible Video Stream Anonymization for Video Surveillance Systems Based on Pixels Relocation and Watermarking
PublikacjaA method of reversible video image regions of interest anonymization for applications in video surveillance systems is described. A short introduction to theanonymization procedures is presented together with the explanation of its relation to visual surveillance. A short review of state of the art of sensitive data protection in media is included. An approach to reversible Region of Interest (ROI) hiding in video is presented,...
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Synthesis of green benzamide-decorated UiO-66-NH2 for biomedical applications
PublikacjaMetal-organic frameworks (MOFs) biocompatible systems can host enzymes/bacteria/viruses. Herein we synthesized a series of fatty acid amide hydrolase (FAAH)-decorated UiO-66-NH2 based on Citrus tangerine leaf extract for drug delivery and biosensor applications. Five chemically manipulated FAAH-like benzamides were localized on the UiO-66-NH2 surface with physical interactions. Comprehensive cellular and molecular analyses were...
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Influence of advertisement in social media in knowledge based economy
PublikacjaIn the era of knowledge based economies every year the number of companies that starting their advertising campaigns increase. According to Social Enterprise Report, 38% of leading companies in Poland have its profile on social networking sites. In this paper, we are going to introduce two case studies. The first one is the advertising campaign of Heyah based on the history of communism. The second case study is the continuation...
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Company versus consumer performance: does brand community identification foster brand loyalty and the consumer’s personal brand?
PublikacjaThis study investigates the effect of community identification in building brand loyalty (attitudinal and behavioural) and a personal brand via social networks. The proposed model explained the main community identification antecedents and how identification can lead to enhanced company and consumer performance. This study adopts the theoretical lens of uses and gratifications theory and identifies three motivational drivers of...
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Influence of heterogeneous air entry pressure on large scale unsaturated flow in porous media
PublikacjaThe paper presents numerical simulations of water infiltration in unsaturated porous media containing coarse-textured inclusions embed- ded in fine-textured background material. The calculations are performed using the two-phase model for water and air flow and a simplified model known as the Richards equation. It is shown that the Richards equation cannot correctly describe flow in the presence of heterogeneities. How- ever, its...
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Przegląd rodzajów chiralnych faz stacjonarnych oraz możliwości ich zastosowań w chromatografii cieczowej
PublikacjaChromatograficzne rozdzielanie związków optycznie czynnych ma ogromne znaczenie nie tylko w przemyśle farmaceutycznym, ale i agrochemicznym, a także w badaniach naukowych różnego rodzaju. W niniejszym opracowaniu scharakteryzowano komercyjnie dostępne chiralne fazy stacjonarne na bazie, cyklodekstryn, polisacharydów, makrocyklicznych antybiotyków, eterów koronowych, a także fazy proteinowe, ligandowymienne, jonowymienne oraz fazy...
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The impact of brand communication on brand equity through Facebook
PublikacjaPurpose The purpose of this study is to fill the gap in the discussion of the ways in which firm-created and user-generated social media brand communication impacts consumer-based brand equity metrics through Facebook. Design/methodology/approach We evaluated 302 data sets that were generated through a standardized online-survey to investigate the impact of firm-created and user-generated social media brand communication on brand...
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Application of ionic liquids in microextraction techniques: Current trends and future perspectives
PublikacjaIonic liquids (ILs) with their unique properties found so far numerous analytical applications. Among them ILs both in their liquid form and immobilized on the surface or within the pores of a solid support were successfully utilized in microextraction techniques. The scope of this review will cover a comprehensive summarizing of available literature data on selected properties of ILs playing a key role in analytical purposes,...
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Overview of Approaches for Compensating Inherent Metamaterials Losses
PublikacjaMetamaterials are synthetic composite structures with extraordinary electromagnetic properties not readily accessible in ordinary materials. These media attracted massive attention due to their exotic characteristics. However, several issues have been encountered, such as the narrow bandwidth and inherent losses that restrict the spectrum and the variety of their applications. The losses have become the principal limiting factor...
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On the peculiarities of anti-plane surface waves propagation for media with microstructured coating
PublikacjaWe discuss new type of surface waves which exist in elastic media with surface energy. Here we present the model of a coating made of polymeric brush. From the physical point of view the considered model of surface elasticity describes a highly anisotropic surface coating. Here the surface energy model could be treated as 2D reduced strain gradient continuum as surface strain energy depends on few second spatial derivatives of...
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Marcin Wekwejt dr inż.
OsobyMarcin Wekwejt, absolwent studiów inżynierskich w inż. biomedycznej (2016; Politechnika Bydgoska im. J. i J. Śniadeckich & Collegium Medicum im. L. Rydygiera), studiów magisterskich w inż. mechaniczno-medycznej (2018; Politechnika Gdańska & Gdański Uniwersytet Medyczny) oraz studiów doktoranckich w dyscyplinie inż. materiałowej (2021, Politechnika Gdańska). Uzyskał z wyróżnieniem stopień naukowy doktora nauk inżynieryjno-technicznych...
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Directed electromagnetic pulse dynamics: projecting operators method
PublikacjaIn this article, we consider a one-dimensional model of electromagnetic pulse propagation in isotropic media, takinginto account a nonlinearity of the third order. We introduce a method for Maxwell's equation transformation on thebasis of a complete set of projecting operators. The operators correspond to wave dispersion branches including thedirection of propagation. As the simplest result of applying the method, we derive a system...
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Signal Propagation in Electromagnetic Media Modelled by the Two-Sided Fractional Derivative
PublikacjaIn this paper, wave propagation is considered in a medium described by a fractional-order model, which is formulated with the use of the two-sided fractional derivative of Ortigueira and Machado. Although the relation of the derivative to causality is clearly specified in its definition, there is no obvious relation between causality of the derivative and causality of the transfer function induced by this derivative. Hence, causality...
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Experimental results of full scattering profile from finger tissue-like phantom
PublikacjaHuman tissue is one of the most complex optical media since it is turbid and nonhomogeneous. We suggest a new optical method for sensing physiological tissue state, based on the collection of the ejected light at all exit angles, to receive the full scattering profile. We built a unique set-up for noninvasive encircled measurement. We use a laser, a photodetector and finger tissues-mimicking phantoms presenting different optical...
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Ionic liquids in the microextraction techniques: the influence of ILs structure and properties
PublikacjaIonic liquids (ILs) are composed entirely of ions thus they possess unique properties, including negligible volatility, a liquid state in a broad range of temperatures and ability to change them depending on the chosen type of anion and cation, which make ILs unique and useful for many applications in sample preparation techniques. A deeper understanding of the nature of ILs and the impact of their structure on their parameters...
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N-doped carbon nanospheres as selective fluorescent probes for mercury detection in contaminated aqueous media: chemistry, fluorescence probing, cell line patterning, and liver tissue interaction
PublikacjaA precise nano-scale biosensor was developed here to detect Hg2+ in aqueous media. Nitrogen-doped carbon nanospheres (NCS) created from the pyrolysis of melamine–formaldehyde resin were characterized by FESEM, XRD, Raman spectra, EDS, PL, UV–vis spectra, and N2 adsorption–desorption, and were used as a highly selective and sensitive probe for detecting Hg2+ in aqueous media. The sensitivity of NCS to Hg2+ was evaluated by photoluminescence...
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Application of the expanded clay aggregate in form of granular materials for water treatment
PublikacjaThe paper aimed to evaluate the efficiency of Filtralite MonoMulti compared to the conventional dual-media filter beds comprising silica sand layer covered with anthracite coal. Filtralite media are composed of processed (expanded), highly porous clay products characterized by relatively rough grain surfaces. In order to compare these different media filters in a reliable way, the pilot filter columns operated in parallel, under...
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The concept of aida applied to online interactive advertisement: an youtube case study
PublikacjaThis paper presents an approach of application of the AIDA framework to interactive advertisements presented on social media channels. The first section introduces the definitions of social media and its categorization. It is given an overview of the online video service YouTube.com. The second section describes social media marketing. The third section presents a theoretical introduction of traditional and interactive advertisement....
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Dietary antioxidants as a source of hydrogen peroxide
PublikacjaStudies of 54 antioxidants revealed that 27 of them, mainly polyphenols, generated hydrogen peroxide (H2O2) when added to Dulbecco’s modified Eagle’s medium (DMEM), other media used for culture of mammalian and yeast cells and phosphate-buffered saline. The most active antioxidants were: propyl gallate (PG), (−)-epigallocatechin gallate (EGCG) and quercetin (Q). Chelex treatment and iron chelators decreased H2O2 generation suggesting...
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Analysing selection of low-temperature medium for cogeneration micro power plant
PublikacjaThe article analyses the ORC system working with dry and wet low-boiling media which are most frequently used in installations of this type. Two types of cycles were examined, which were the cycle with heat regeneration for dry media: fc72, hfe7100, R227ea, R245fa, R423a and R600a, and the cycle without heat regeneration for wet media: R11, R12, R134a, R718 and 507a. The calculations were performed for the assumed required thermal...
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Analysing selection of low-temperature medium for cogeneration micro power plant
PublikacjaThe article analyses the ORC system working with dry and wet low-boiling media which are most frequently used in installations of this type. Two types of cycles were examined, which were the cycle with heat regeneration for dry media: fc72, hfe7100, R227ea, R245fa, R423a and R600a, and the cycle without heat regeneration for wet media: R11, R12, R134a, R718 and 507a. The calculations were performed for the assumed required thermal...