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Search results for: MARKETING MIX
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Assessment of Adjustment of GNSS Railway Measurements with Parameter-Binding Conditions in a Stationary Scenario
PublicationThe study aims to assess the applicability of the ordinary least squares method, robust estimation, and conditions-binded adjustment in processing the six synchronous coordinate pairs of global navigation satellite system (GNSS) receivers. The research is part of the research project InnoSatTrack, focused on the enhancement of the determination of geometrical parameters of railway tracks using GNSS, inertial, and other sensors....
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Uwagi o architekturze koszar huzarów we Wrzeszczu
PublicationOmówienie układu przestrzennego i architektury koszar pruskiej kawalerii z przełomu XIX i XX w. położonych w Gdańsku Wrzeszczu.
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Metoda i algorytmy sterowania procesami miksowania dźwięku za pomocą gestów w oparciu o analizę obrazu wizyjnego
PublicationGłównym celem rozprawy było opracowanie systemu miksowania dźwięku za pomocą gestów rąk wykonywanych w powietrzu oraz zbadanie możliwości oferowanych przez takie rozwiązanie w porównaniu ze współczesną metodą miksowania sygnałów fonicznych, wykorzystującą środowisko komputera. Opracowany system rozpoznaje zarówno dynamiczne jak i statyczne gesty rąk. Rozpoznawanie gestów dynamicznych zrealizowano w oparciu o metody logiki rozmytej...
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Początki fortyfikacji nadbrzeżnych Gdańska
Publicationartykuł dotyczy początków fortyfikacji w rejonie ujścia Wisły, od twierdzy Wisłoujście do baterii artyleryjskich z II połowy XIX w.
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A METHOD OF TRUST MANAGEMENT IN WIRELESS SENSOR NETWORKS
PublicationThe research problem considered in this paper is how to protect wireless sensor networks (WSN) against cyber-threats by applying trust management and how to strengthen network resilience to attacks targeting the trust management mechanism itself. A new method, called WSN Cooperative Trust Management Method (WCT2M), of distributed trust management in multi-layer wireless sensor networks is proposed and its performance is evaluated....
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X-ray and UV Radiation Damage of dsDNA/Protein Complexes
PublicationRadiation and photodynamic therapies are used for cancer treatment by targeting DNA. However, efficiency is limited due to physico-chemical processes and the insensitivity of native nucleobases to damage. Thus, incorporation of radio- and photosensitizers into these therapies should increase both efficacy and the yield of DNA damage. To date, studies of sensitization processes have been performed on simple model systems, e.g.,...
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Stocznia Gdańska.
PublicationPublikacja na temat historii powstania i funkcjonowania Stoczni Gdańskiej. Rozwój przestrzenny i funkcjonalny od poł. XIX w do czasów współczesnych.
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Green products from herbal medicine wastes by subcritical water treatment
PublicationHerbal medicine wastes (HMWs) are byproducts of medicine factories, which are mainly landfilled for their environmental problems. Only bearing in mind the contamination and concerns caused by the COVID-19 pandemic and environmental emissions, the worth of herbal medicine wastes management and conversion to green products can be understood. In this work, subcritical water treatment was carried out batch-wise in a stainless tube...
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Balanced Spider Monkey Optimization with Bi-LSTM for Sustainable Air Quality Prediction
PublicationA reliable air quality prediction model is required for pollution control, human health monitoring, and sustainability. The existing air quality prediction models lack efficiency due to overfitting in prediction model and local optima trap in feature selection. This study proposes the Balanced Spider Monkey Optimization (BSMO) technique for effective feature selection to overcome the local optima trap and overfitting problems....
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Optical properties of the chemotherapy drugs used in the central nervous system lymphoma therapy: monitoring drug delivery
PublicationOur aim is to optically monitor the delivery of the chemotherapy drugs for brain tumours, particularly used in the central nervous system (CNS) lymphoma therapy. In vivo monitoring would help to optimize the treatment and avoiding unnecessary medications. Moreover, it would be beneficial to be able to measure which of the multi-regimen drugs actually do penetrate and how well into the brain tissue. There exist several potential...
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Effective Air Quality Prediction Using Reinforced Swarm Optimization and Bi-Directional Gated Recurrent Unit
PublicationIn the present scenario, air quality prediction (AQP) is a complex task due to high variability, volatility, and dynamic nature in space and time of particulates and pollutants. Recently, several nations have had poor air quality due to the high emission of particulate matter (PM2.5) that affects human health conditions, especially in urban areas. In this research, a new optimization-based regression model was implemented for effective...
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The situation of young mothers in the Polish labour market
PublicationThe purpose of the article is to present the situation of young women combining professional and paternal responsibilities in the Polish labour market. The papaer presents the results of interviews conducted with six young mothers.
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Zintegrowane działania komunikacyjne w internecie na przykładzie marki Żywiec Zdrój Smako-Łyk
PublicationArtykuł ma na celu ukazanie przykładów angażowania polskich internautów w kampanie komunikacji marketingowej realizowane dla marki Żywiec Zdrój Smako-Łyk. Analizie poddano treści odnoszące się bezpośrednio do marki oraz wybranych kampanii online prowadzonych w latach 2009–2015. W ostatnich latach w Polsce można obserwować coraz więcej kampanii wykorzystujących potencjał, jaki mają w sobie internauci. Cenne pomysły można pozyskać...
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Współczesny Word of Mouth – dylematy pojęciowe
PublicationPrzekaz ustny (Word of Mouth) jest obecnie jednym z najważniejszych czynników, które mają wpływ na klientów podczas podejmowania decyzji o zakupie, a także na zarządzanie ich zachowaniami w procesie dokonywania zakupów. Szczególne znaczenie ma on w przypadku dóbr niematerialnych, o wysokim ryzyku zakupu, jakim są usługi. Rosnąca liczba jego nowych form i coraz bardziej skomplikowana natura, związana głównie z umieszczaniem opinii...
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Re-thinking the city in the context of suburban landscapes. The case of Visula River delta water - landscapes and urban transformation processes in Gdańsk
PublicationThe text draws attention to the significant role of landscape formations surrounding the city and their role in marking out directions for the transformation and development of urban areas with the particular emphasis on public spaces. The article presents the need for a more conscious design strategies that are based on connectedness of urban spaces, which is built on landscape's characteristics, as an essential starting point...
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A Nonlinear Model of a Mesh Shell
PublicationFor a certain class of elastic lattice shells experiencing finite deformations, a continual model using the equations of the so-called six-parameter shell theory has been proposed. Within this model, the kinematics of the shell is described using six kinematically independent scalar degrees of freedom — the field of displacements and turns, as in the case of the Cosserat continuum, which gives reason to call the model under consideration...
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Study of preference for surround microphone techniques, used in the recording of choir and instrumental ensemble
PublicationThe aim of this paper is to describe the process of choosing the best surround microphone technique for recording of choir with an instrumental ensemble. First, examples of multichannel microphone techniques including those used in the recording are described. Then, the assumptions and details of music recording in Radio Gdansk Studio are provided as well as the process of mixing of the multichannel recording. The extensive subjective...
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Optimization of Bread Production Using Neuro-Fuzzy Modelling
PublicationAutomation of food production is an actively researched domain. One of the areas, where automation is still not progressing significantly is bread making. The process still relies on expert knowledge regarding how to react to procedure changes depending on environmental conditions, quality of the ingredients, etc. In this paper, we propose an ANFIS-based model for changing the mixer speed during the kneading process. Although the...
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Reminiscencje edukacyjne czyli o upadku kształcenia ogólnego.
PublicationPrzywołano opinię z końca XIX w. nt. wykształcenia ogólnego kandydatów na studia wyższe. Uznano wartości matematyki. Na tym tle rozważono sylwetki kandydatów dzisiejszych.
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Osada młyńsko-letniskowa w dolinie rzeki Kaczej przy ulicach Zapotocznej i Spacerowej w Orłowie-Kolibkach
PublicationEkspertyza przedstawia dzieje osady w XIX i XX wieku oraz zawiera proponowaną formułę zapisu w "Studium uwarunkowań i kierunków zagospodarowania przestrzennego Gdyni" (2014)
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Gdański ślad w Jokohamie
PublicationNawiązując do wpływów krajów rozwiniętych w Japonii na przełomie XIX i XX wieku, przywołano cmentarz dla cudzoziemców w Jokohamie i grób pewnego gdańszczanina.
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Instrumental measurement of odour nuisance in city agglomeration using electronic nose
PublicationThe paper describes an operation principle of odour nuisance monitoring network in a city agglomeration. Moreover, it presents the results of investigation on ambient air quality with respect to odour obtained during six-month period. The investigation was carried out using a network comprised of six prototypes of electronic nose and Nasal Ranger field olfactometers employed as a reference method. The monitoring network consisted...
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Evaluation of structural change during fast transformation process of cross-linked NR into liquid NR by light pyrolysis
PublicationThe presence of cross-linked networks in rubber creates a tremendous problem for recycling and reusing of waste rubber. Fast transformation of cross-linked natural rubber (NR) into liquid natural rubber was carried out by light pyrolysis in temperature range from 240 to 300 °C in variable time (in range: 1–30 min). The transformation efficiency was evaluated by measuring the sol fraction and the cross-link density of the gel fraction....
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Assessing ecotoxicity, synergic and antagonistic actions of commonly used components of polymerization mixture in molecularly imprinted polymers preparation process
PublicationIncreasingly, the challenge is the optimal process of developing a suitable MIP-type sorptive material (taking into account its final form and application area), which is mainly related to the efficiency/effectiveness of the polymerization process. The lack of reaction or its low efficiency generates additional waste and puts it into the environmental cycle. The main aim of the performed research was the estimation of ecotoxicity,...
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Loop-mediated isothermal amplification (LAMP) as a diagnostic tool in detection of infectious diseases
PublicationLoop-mediated isothermal amplification (LAMP) is a gene amplification method which amplifies DNA with high specificity and efficiency under isothermal conditions. Because of its rapidity and simplicity, it is a valuable diagnostic tool in the early detection and identification of infectious diseases. LAMP method is based on the use of a set of four to six specially designed primers spanning six to eight distinct sequences on the...
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Synthesis and characterisation of starch cuprate
PublicationThe cupration of granular potato starch with ammonium tetrachlorocuprate(II) was performed by a 20 min lasting microwave-assisted process and by 40 min convectional heating. In both cases the degree of esterification (DE) did not exceed 0.0064. A higher dose of cuprate had a positive effect on DE, regardless of whether the microwave irradiation or the convectional heating was applied, and on the thermal stability of the starch...
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Kolekcja przyrządów kreślarskich w zbiorach Sekcji Historycznej PG
PublicationZaprezentowanie unikatowej kolekcji przyrządów kreślarskich pochodzących z XIX i XX w., która tworzy bogatą część zbiorów gromadzonych w Sekcji Historycznej Biblioteki PG
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Etyka public relations - jak uczyć, dylematy nauczyciela akademickiego
PublicationArtykuł porusza niezmiernie ważny problem - jak przekazywać wiedzę o fundamentalnych zasadach etycznych w prowadzeniu wszelkiej działalności gospodarczej, jak kształcić postawy odpowiedzialnego przedsiębiorcy i pracownika. Dziedzina Public relations w ostatnich latach cieszy się bardzo złą opinią - tak w Polsce jak i na świecie - autorka artykułu porusza ten problem wskazując, że istotą public relations są działania , mające na...
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Technology transfer centers as an instrument for the development of technological capabilities
PublicationPurpose of the article is to show how technology transfer centers (TTCs) can affect the development of technological capabilities as a result of cooperation between the science and business sectors on the example of Polish experiences in this field. Scientific aims: The first scientific aim was to present the role of TTCs in the development of technological capabilities. The second scientific aim was to discuss the research results...
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Markthal Rotterdam as a contemporary continuation of nineteenth-entury market-halls' architectural ideas in Europe, 3rd International Multidisciplinary Scientific Conference, Social Sciences and Arts, Conference proceedings, book 4, Arts, Performing Arts, Architecture and design, Volume II, Vienna, Austria; pp. 391-398
PublicationIn the nineteenth century the reorganization of the European city local trading model resulted in the network of a series of newly constructed covered market halls. The large-format objects superseded the trade forms of previous streets and squares. In the second half of the twentieth century the panoply of the public trade markets was dominated by food super- and hypermarkets. It seemed that the era of old-time market halls,...
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Segmentation of academic community for the purposes of mobility plan development – case study of Gdansk University of Technology
PublicationThe objective of the paper is to analyse the structure of academic community for its transport behaviour and attitudes using the example of the Gdansk University of Technology (the GUT) in Poland. Once understood, the group can be divided into homogenous sub-groups and studied for their potential and ways to influence their behaviour, attitudes and transport patterns. The results may be used to develop dedicated actions designed...
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Badania wpływu gęstości zawiesiny flotacyjnej oraz prędkości obrotowej wirnika na wzbogacalność urobku w KGHM Polska Miedź S.A.
PublicationW artykule przedstawiono wyniki testów laboratoryjnych nad flotowalnością nadawy o różnych gęstościach, jak i w funkcji różnych prędkości obrotowych wirnika. Eksperymentowi poddano nadawę na flotację wstępną II ciągu technologicznego Rejonu ZWR Polkowice. W czasie testu opróbowaniu podlegała jakość nadawy oraz wszystkich produktów pod względem zaw. Cu [%], składu ziarnowego wraz z zawartością Cu w klasach ziarnowych. Na podstawie...
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Kreowanie wizerunku miasta przez działania rewitalizacyjne - przykład Gdańska
PublicationArtykuł wskazuje potencjał działań rewitalizacyjnych w procesie budowania wizerunku miasta. W tym kontekście podkreślono rolę city-marketingu, przywołując koncepcję miasta jako produktu. Zaakcentowano także różnicę pomiędzy marketingiem urbanistycznym a turystycznym. Ukazano również związek pomiędzy kreowaniem wizerunku miasta, a rozwojem przemysłów dóbr kultury oraz turystyką miejską. Koncentrując się na przykładzie Gdańska, wskazano...
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Modeling flatness deviation in face milling considering angular movement of the machine tool system components and tool flank wear
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Tuning Cu-Content La1−xSrxNi1−yCuyO3−δ with Strontium Doping as Cobalt-Free Cathode Materials for High-Performance Anode-Supported IT-SOFCs
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HDAC Inhibitors: Innovative Strategies for Their Design and Applications
PublicationHistone deacetylases (HDACs) are a large family of epigenetic metalloenzymes that are involved in gene transcription and regulation, cell proliferation, differentiation, migration, and death, as well as angiogenesis. Particularly, disorders of the HDACs expression are linked to the development of many types of cancer and neurodegenerative diseases, making them interesting molecular targets for the design of new efficient drugs...
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Why are trees still such a major hazard to drivers in Poland?
PublicationRoadside trees are one of Poland's most serious road safety issues. Since 2009 more than 2800 people have been killed as a result of tree collisions; this represents about 15% of all of Poland's accident fatalities between 2009 and 2013. In some of the country's regions striking a tree caused more than 30% of all road accident fatalities. With no proper regulations, guidelines or examples of good practice, roadside environments...
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Microwave-assisted preparation of potato starch silicated with silicic acid
PublicationApplication of microwave irradiation for the silication of granular potato starch with silicic acid, and the properties of silicated starch were investigated. Potato starch was esterified on 20 min microwave irradiation of starch with silicic acid, applying the power of 450 or 800Wand, for comparison, on 120 min convectional heating of the reagent blend at 100 ◦C. The degree of esterification and the reaction efficiency did not...
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Motion requirements of single mission mine counter submersible craft.
PublicationRozważono własności ruchowe małego obiektu poruszającego się w środowisku wodnym. Urządzenie przeznaczone jest do niszczenia min morskich co wprowadza wymagania odnośnie czasu relokacji oraz orientacji w przestrzeni narzędzia stosowanego do niszczenia min. Funkcje te muszą być realizowane w wodzie stojącej oraz w przepływie. Dla obydwu warunków konieczne jest ustalenie optymalnego układu ruchowego i niezbędnych źródeł...
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INVESTIGATION OF ACIDIC SOLUTIONS BY POTENTIOMETRIC TASTE SENSOR WITH ALL SOLID STATE ELECTRODES
PublicationPotentiometric taste sensors with electrodes containing lipophilic compound / polymer membranes were already used to distinguish commercial liquid products. In this paper a new potentiometric taste sensor consisting of six All Solid State Electrodes (ASSEs) has been presented. Each of the membrane contains a selected lipophilic compound. The set-up consists of a reference electrode and six ASSEs. The inner layer made of a conducting...
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Comparison of Ozonation and Evaporation as Treatment Methods of Recycled Water for Bioethanol Fermentation Process
PublicationThe paper compared the performance of the ethanol yield after alcoholic fermentation with samples of rejected (RW) and permeate water (PW), RW and PW treated by oxidation with ozone (O3) (5 and 15 min) and evaporation, aiming the recirculation back to the bioethanol process. RW and PW were collected after an anaerobic bioreactor (AnBR) used for stillage treatment. Nine types of fermentations were made, where one used 100% tap...
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Architekturführer Danzig: Gdansk Sopot Gdynia
PublicationIm Zweiten Weltkrieg bis auf die Grundmauern zerstört, wurde der historische Stadtkern der Hansestadt Danzig als polnisches Gdańsk wiederaufgebaut – ein Paradebeispiel für kritische Rekonstruktion in Polen und zugleich eine bis heute stark umstrittene Entscheidung. Zusammen mit dem mondänen Seebad Sopot und der modernen Hafenstadt Gdynia bildet die Bernsteinstadt eine Metropolregion an der polnischen Ostseeküste: die Dreistadt...
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Dzieło gdańskich ogrodników
PublicationArtukuł przedstawia proces kształtowania gdańskiej zieleni miejskiej od początku xix do połowy xx wieku. Przybliża sylwetki gdańskich ogrodników oraz pokazuje ramy organizacyjne zieleni miejskiej w Gdańsku.
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Niedzielny odpoczynek przed stu laty.
PublicationArtykuł ukazuje zwyczaje dotyczące pracy i odpoczynku w dni świąteczne w Gdańsku na przełomie XIX i XX wieku - jako odniesienie do przedmiotowych dyskusji w dniu dzisiejszym.
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Mono- and bimetallic nanoparticles decorated KTaO 3 photocatalysts with improved Vis and UV–Vis light activity
PublicationNew mono- and bimetallic nanoparticle-decorated perovskite-type KTaO3 photocatalysts were successfully synthesized by hydrothermal reaction followed by photodeposition of MNPs/BNPs. The effect of noble metal type, amount of metal precursor as well as photoreduction method on the physicochemical and photocatalytic properties of MNPs- and BNPs-KTaO3 have been investigated. Photocatalytic activity under Vis light irradiation was estimated...
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Dawna biblioteka i scriptorium cysterskie w Oliwie
PublicationW wyniku badań ustalono, że dawne pomieszczenie zwane pokojem oliwskim stanowi średniowieczną bibliotekę zakonną, która została przekształcona w okresie renesansu, a następnie w 1 wszej połowie XIX wieku.
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Comparison of different advanced oxidation processes for the degradation of room temperature ionic liquids
PublicationZbadano możliwość zastosowania wybranych zaawansowanych technologii utleniania (UV, UV/H2O2, UV/TiO2) do degradacji cieczy jonowych. Do degradacji wytypowano pięć związków: HHiM, BMiM, MiM, OMiM oraz EEiM.
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Kinetic analysis of the reduction of a ternary system of Bi, Sb and Te oxides by hydrogen for BiSbTe3 synthesis
PublicationReduction in a hydrogen atmosphere of Bi2O3, Sb2O3 and TeO2 mixes oxides for the synthesis of BiSbTe3 was analysed. The reduction reactions of Sb2O3 and Sb2O4 oxides, as well as Bi2O3+Sb2O3 and Sb2O3+3TeO2 mix- tures, were also evaluated. The reduction of Sb2O4 is investigated for the first time. The reactions of the mixed oxides systems also were not the subject of research so far despite being used for synthesis of the (Bi,Sb)2Te3...
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Impact of reclaimed asphalt pavement (RAP) on low-temperature properties of asphalt concrete
PublicationHot mix recycling is a practice which enables reusing materials from old asphalt pavements. Current Polish regulations allow usage of RAP only for binder and base courses, and its amount is limited. Asphalt mixtures with RAP material have to fulfil requirements stated for typical asphalt mixtures. The research presents low-temperature properties of twelve different asphalt concretes with RAP material, determined using three-point...
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Low Cost Method for Location Service in the WCDMA System
PublicationA new and low cost method for a location service (LCS) in the Wideband Code Division Multiple Access (WCDMA) system is outlined. This method, which is called TDOA + RTT, enables calculation of the geographical position of a mobile station (MS) without knowledge of relative time differences (RTDs) between base stations (BSs). The TDOA+RTT method is based on the measurement of round trip times (RTTs) between the MS and the serving...