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Wyniki wyszukiwania dla: SOCIAL ENTERPRISE MODEL
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2D lattice model for fracture in brittle materials
PublikacjaW artykule przedstawiono wyniki obliczeń propagacji rys w elementach betonowych przy zastosowaniu modelu dyskretnego opartego na ruszcie belkowym. Obliczenia wykonano dla różnych problemów brzegowych.
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Social commerce - nowy trend w handlu elektronicznym
PublikacjaSocial commerce wykorzystuje media społecznościowe dla potrzeb handlu elektronicznego. Serwisy społecznościowe o charakterze social commerce stanowią nie tylko platformę do wymiany informacji i opinii na temat różnych produktów, ale są także miejscem, w którym konsument może dowiedzieć się o różnego rodzaju wyprzedażach, promocjach cenowych, bonusach, gratisach. Dzięki tego typu witrynom użytkownicy mogą nie tylko kupować najtaniej,...
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Image as a key factor of brand value at social media
PublikacjaThe paper aims to investigate the relationship between social media presence and activities and brand value for the most valuable Global Brands 2012 (Interbrandt 2013). Social media communication is an innovative way of communication. Brand value is a key performance indicator of brand strategy for managers. Brand and category image realized to be the key factor of investigated relation.
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High quality speech codec employing sines+noise+transients model
PublikacjaA method of high quality wideband speech signal representation employing sines+transients+noise model is presented. The need for a wideband speech coding approach as well as various methods for analysis and synthesis of sines, residual and transient states of speech signal is discussed. The perceptual criterion is applied in the proposed approach during encoding of sines amplitudes in order to reduce bandwidth requirements and...
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Improved model of void fraction distribution in two-phase flow in the boundary layer
PublikacjaPraca skupiona jest na eksperymentalnej weryfikacji sił działających na pęcherzyk gazowy przepływający wzdłuż ścianki kanału, a następnie implementacji uzyskanych wyników do zaproponowanego wczesniej przez jednego z współautorów modelu rozkładu stopnia zapełnienia w warstwie przyściennej przepływu dwufazowego. Podczas badań pęcherzyk modelowany był sztywną kulą podwieszoną na strunie. Autorzy przekonują, że pokazany model dobrze...
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Social Learning in Cluster Organizations and Accumulation of Technological Capability
PublikacjaThe purpose of the paper is to present how members of cluster organizations perceive their role in the accumulation of technological capability through social learning. The paper presents the results of a qualitative study of four cluster organizations. The theoretical foundation of the study are the communities of practice and the organizational inertia theories. The study indicates that the dynamics of technological capability...
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Model of speed-varing rotor for mechatronic systems analysis and design
PublikacjaW artykule przedstawiono sposób modelowania złożonych układów mechatronicznych w oparciu o metodę grafów wiązań. Celem zilustrowania metody posłużono się przykładem liczbowym, w którym rozważano wirnik obracający się ze zmienną prędkością kątową. Prezentowana metodyka doskonale nadaje się do modelowania układów o zróżnicowanej naturze fizycznej. Otrzymany model ma charakter obiektu o pewnej liczbie wejść i wyjść, który można w...
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Stochastic model of the process of starting combustion engines and practical application of the process
PublikacjaW atrykule zaproponowano model procesu rozruchu silników o zapłonie samoczynnym w formie procesu semimarkowskiego dyskretnego w stanach i ciągłego w czasie. Zaproponowano również koncepcję zastosowania opracowanego modelu do określenia ilości substancji szkodliwych, jakie są emitowane wraz z spalinami do otoczenia podczas rozruchu każdego silnika. W rozważaniach tych przyjęto, że statystyka zmiennej losowej, rozumianej jako masa...
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Social Media in the Fashion Industry. Fundamentals, Strategy and Research Methods
PublikacjaThis book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context. Through a variety of academic and professional sources and by sharing the results of their own research, the authors present research methodologies, including netnography,...
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Models of using the Internet by young Poles and their social capital.
PublikacjaHighlights • Study examining Polish youth on internet usage styles. • Online communication is the most common form of spending time on the Internet. •...
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Lonely and thinking about the past: The role of time perspectives, Big Five traits and perceived social support in loneliness of young adults during COVID-19 social distancing
PublikacjaBackground In Spring 2020, due to the COVID-19 pandemic, the Polish government introduced a policy of social distancing. Being apart from one’s social network had the potential to evoke feelings of loneliness. The aim of the study was to find out how time perspectives might contribute to feeling lonely during the social distancing period, controlling for Big Five personality traits and perceived social support. Participants...
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Rewitalizacyjny Living Lab jako metoda generowania i wdrażania innowacji na rzecz odnowy inteligentnego miasta na przykładzie dzielnicy Orunia w Gdańsku
PublikacjaW artykule poruszono kwestię możliwości wykorzystania w uspołecznieniu formuły pracy nad rewitalizacją modelu living lab tzw. żywego (żyjącego) laboratorium. Na tle przykładów praktyki zagranicznej (USA, Niemcy) dokonano odniesienia do doświadczeń polskich zebranych przez Autorkę w ramach współpracy ze społecznością gdańskiej dzielnicy Orunia - św. Wojciech. Zespół naukowy KUiPR WAPG Katedry Urbanistyki i Planowania Regionalnego...
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Business Process Modelling and Enterprise Improvement Analysis
PublikacjaThe main trends in developing an approach and tools for business process modelling are discussed. Business Process Management (BPM) and BPM Notation (BPMN) are presented. Moreover, the possibilities of C2NIWA in a wide range of these tools running on a supercomputer are suggested. Firstly, the company development strategy can be planned . Secondly, quick and flexible changes of its processes can be modelled, analysed and implemented....
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Enterprise Information Management in Cultural Heritage Domain
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Optimization of inventory costs management in the construction enterprise
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PRINCIPLES OF ARTIFICIAL INTELLIGENCE APPLICATION IN CONTROL OF THE ENTERPRISE
PublikacjaThe implementation of the tasks of evaluating historical financial information, the control or audit of business activities are based primarily on professional judgments about the object of study of a professional accountant or auditor. Their findings are drawn on the basis of the study of documents, the use of audit evidence, risk assessment, etc. There is always a probability (and rather high) that professional judgment will...
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Measuring Consumers' Engagement With Brand-Related Social-Media Content. Development and Validation of a Scale that Identifies Levels of Social-Media Engagement with Brands
PublikacjaThe purpose of the current study was to develop a scale to measure the consumer's engagement with brand-related social-media content, based on three dimensions established in the framework of an earlier theoretical construct, “Consumer's Online Brand-Related Activities” (Muntinga, Moorman, and Smit, 2011). Qualitative techniques were used to generate an initial pool of items that captured different levels of consumer engagement...
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Koncepcja metropolitalnego slow-przedmieścia jako narzędzie poprawy jakości życia w międzymieście
PublikacjaPowstałe wskutek suburbanizacji struktury uznawane są za nową formę krajobrazu zurbanizowanego. Poprawa ich jakości wymaga stworzenia nowych narzędzi planowania międzymiasta (niem. die Zwischenstadt). Należą do nich innowacyjne wizje przestrzenne, kreujące alternatywę dla globalnych trendów homogenizujących kulturę życia społecznego w strefi e podmiejskiej. Inspirowana modelem agri-hood autorska koncepcja slow-przedmieścia wykorzystuje doświadczenie...
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Personal Brand Value and Social Media, the Top Football Players’ Case
PublikacjaPersonal branding valuation and social media usage are new and empirically unexplored areas of research. The aim of the presented study is to determine how social media performance and sentiment are related to the value of a personal brand. Based on an example of 100 most valuable football players, in reference to transfermarkt.com and the sentione.com (sentiment analysis), the author points out the strongest...
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Stochastic model of the process of starting piston combustion engines and the practical use of the process
PublikacjaW artykule zaproponowano model procesu rozruchu silników o zapłonie samoczynnym, w formie procesu semimarkowskiego, dyskretnego w stanach i ciągłego w czasie eksploatacji. Stanami tego procesu są: stan zimny silnika (s1), stan ciepły silnika (s2) i stan gorący silnika (s3). Zaproponowano również koncepcję zastosowania opracowanego modelu do określenia ilości substancji szkodliwych, jakie emitowane są w spalinach podczas rozruchu...
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Social development and ICT adoption. Recent evidence from developing world
PublikacjaThis paper is designed to provide empirical evidence on the relationship between the process of ICT diffusion and social development across selected low-income and lowermiddle- income countries during the period of 2000 and 2014. It main target it so identify whether in low-income and lower-middle-income economies, ICT development and social development (social empowerment) are correlated.
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Gemba Kaizen: Influencing individuals behavior for better - an approach to social marketing
PublikacjaThe idea of providing the Gemba Kaizen philosophy to a social level can benefit not only individuals, but the society as well. The Japanese philosophy for improvement or change for better may serve companies that are looking for increasing its value by quality management. The same principles when implemented in a society may improve quality of life of its inhabitants and help solving social problems. The use of social marketing...
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Effects of social media communication on brand equity and brand purchase intention
PublikacjaThe author studied the effect of two different social media communication on brand equity and brand purchase intention. A total of 504 data sets were generated through a standardized online-survey and analysed with structural equation modeling. The results of the empirical study showed that both firm-created and user-generated social media communication influenced brand equity, consequently impacting brand purchase intention. This...
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Stochastic model of the load spectrum for main engines of sea-going ships
PublikacjaW artykule przedstawiono możliwość zastosowania procesów semimarkowskich do probabilistycznego opisu widma obciążeń silników o zapłonie samoczynnym, zastosowanych do napędu statków - czyli silników głównych. W rozważaniach uwzględnione zostały charakterystyki zewnętrzne mocy tego rodzaju silników. Umożliwiły one sformułowanie czteroelementowego zbioru stanów procesu obciążeń tego rodzaju silników. Do opisu rzeczywistego procesu...
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Viscoelastic model of waterhammer in single pipeline - problems and questions
PublikacjaW artykule dokonano analizy zastosowania lepkosprężystego modelu uderzenia hydraulicznego w pojedynczym przewodzie. Przedstawiono teoretyczne podstawy lepkosprężystego zachowania się materiału przewodu oraz matematyczny opis modelu uderzenia hydraulicznego w rurociągu z tworzywa sztucznego. Przedyskutowano główne problemy pojawiające się przy aplikacji takiego modelu. Nacisk położono na identyfikację parametrów modelu. Przeanalizowano...
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Social Entrepreneurship Research – Challenges, Explanations and Suggestions for the Field Development
PublikacjaEmploying critical review and reflection on the key literature in the area of entrepreneurship and management studies in social entrepreneurship field, this paper aims to outline the current challenges this field is facing, while introducing related explanations and suggesting required changes. The current field of social entrepreneurship research is at its nascent stage, which is determined by ongoing definitional debates and...
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Analysis of muscles behaviour. Part II. The computational model of muscles group acting on the elbow joint
PublikacjaThe purpose of this paper is to present the computational model of muscles' group describing the movements of flexion/extension at the elbow joint in the sagittal plane of the body when the forearm is being kept in the fixed state of supination/pronation. The method ofevaluating the muscle forces is discussed in detail. This method is the basis for the quantitative and qualitative verification of the proposed computational model...
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Getting to know the potential of social media in forest education
PublikacjaThe development of social network sites not only facilitates the acquisition and deepening of knowledge but also provides the possibility of easily contacting foresters, specialists in natural sciences and nature enthusiasts. In addition, for some years...
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SOCIAL ENTREPRENEURS – WHAT MAKES THEM DIFFERENT FROM BUSINESS UNDERTAKERS
PublikacjaSocial entrepreneurs, very often operate with highly limited resources, not to say with virtually nothing. They possess motivation, but apart from financial or technical resources very often they also need complex set of skills, especially those connected with leadership. Social entrepreneurship is similar to business entrepreneurship in many way, however there are some differences. Both similarities and differences can be find...
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Diagnostic model of compression-ignition engine slide bearings for controlling the changes of their state
PublikacjaW artykule przedstawiono koncepcję umożliwiającą sterowanie procesami zmian stanów eksploatacyjnych silnika na podstawie modelu diagnostycznego łożysk ślizgowych. Jako model łożyska ślizgowego przyjęty został topologiczny model diagnostyczny, pozwalający na pełne i dokładne wykorzystanie oleju smarowego jako jednego z nośników informacji o stanie technicznym łożyska. Przedstawiona została przykładowa interpretacja stanów eksploatacyjnych...
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Customer Assessment of Brand Valuation and Social Media
PublikacjaThe research problem engaged in this article is to determine whether contemporary consumers are able to assess brand equity in the overabundance of brands and products with similar features and qualities. The author argues that in the existing circumstances when differences between brands become insignificant the consumer is not capable of assessing their equity adequately. In order to verify the thesis the author has accepted...
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The importance of trust and altruistic social orientation for COVID-19 distress
PublikacjaBackground: The COVID-19 pandemic, the biggest global health crisis in decades, has been a difficult experience for nations all over the world. In the present study we wanted to assess to what extent a positive attitude towards others, expressed in altruistic social orientation and a high level of trust, would be linked to lower levels of COVID-19 distress in infected and non-infected individuals. Participants and procedure:...
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Codesigned Digital Tools for Social Engagement in Climate Change Mitigation
PublikacjaDigital technologies and economies can strengthen participative processes and data- and knowledge-based sustainable urban development. It can also accelerate social integration and the efforts of urban dwellers towards more resilient urban environments. Gap: Most of the tools that strengthen participatory processes were not cocreated with stakeholders. Research shows that codesigned platforms driven by new technological advances...
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SKYSCRAPER'S PUBLIC AREAS: THE IMPACT ON SPACE AND SOCIAL LIFE
PublikacjaIn recent years, more careful consideration is taken into social issues of designing skyscrapers by humanizing adherent internal and external public areas. Case studies of The Shard (London: 2012), 122 Leadenhall Street (London: 2014), 20 Fenchurch Street (London: 2014), Heron Tower (London: 2011), Tower 25 (Nicosia: 2013), Zoofenster (Berlin: 2012), DNB House (Oslo: 2012), Centrum Biurowe Neptun (Gdansk, 2014), Skytower (Wroclaw:...
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Social benefits valuation of hosting non-mega sporting events
PublikacjaPurpose In the study, an attempt was made to estimate the social benefits resulting from three non-mega sporting events organized in Ergo Arena located on the border of two cities in Poland. By attributing a value to intangible social benefits, the intangible effect was determined and compared to the expenditure incurred in the construction of Ergo Arena Hall. Design/methodology/approach In order to value social intangible effects...
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Social media and efficient computer infrastructure in smart city
PublikacjaSocial media require an efficient infrastructures of computer and communication systems to support a smart city. In a big city, there are several crucial dilemmas with a home and public space planning, a growing population, a global warming, carbon emissions, a lack of key resources like water and energy, and a traffic congestion. In a smart city, we expect an efficient and sustainable transportation, efficient management of resources...
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Discriminatory expressions, the young and social networks: The effect of gender
PublikacjaIn the framework of the «Project I: CUD» (Internet: Creatively Unveiling Discrimination), carried out in the United Kingdom, Italy, Belgium, Romania and Spain, we conducted a study into the expressions of discrimination used by young people on social network sites. To do so we designed a methodological strategy for detecting discriminatory content in 493 Facebook profiles and used this strategy to collect 363 examples for further...
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Green analytical chemistry: Social dimension and teaching
PublikacjaGreen Analytical Chemistry (GAC) is the idea which every analytical chemist should be familiar of. Due to continuous improvement in the subject both from the aspects of theory and experimentation, the dynamic way analytical chemistry studies are evolving in the frame of chemistry degrees should not be surprising. Recently, many efforts have been made in order to include Green Chemistry principles to Education, also in the field...
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Implementing a CSR Strategy in a Small Enterprise - a Case Study
PublikacjaAs a result of employees’ meetings conducted according to Kaizen workshops formula and seeking new development directions for the company (including CSR actions) various product and service innovations have been implemented. Also a market niche has been discovered, and as a consequence the company gained another profitable aspect of the business activity. The atmosphere and contribution in performing tasks have improved among...
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Integration of Lean Manufacturing with ISO Management Systems in Enterprise
PublikacjaLean manufacturing [LM], quality management system and environmental management system are clear initiatives with a goal of improving effectiveness and efficiencies of organizations. Many organisations tackle lean philosophy, ISO standards individually but this kind of attempt do not focus on the synergy and the advantage from the potential collaboration. This paper aims to present the possibility of integration Lean Management...
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IS SMALLER BETTER? THE VALUATION OF SOCIAL IMPACTS OF DIFFERENTLY SIZED SPORTING EVENTS. THE CASE OF GDAŃSK
PublikacjaIntroduction. There is a discourse in the international literature regarding the impact of large sporting events on the place where they are held. In the last few years, particular emphasis has been laid on intangible effects, including social impacts that may occur not only in the case of mega sporting events but also in smaller sporting events. Therefore, the main aim of this paper is to estimate the monetary value of intangible...
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Social perception of technological innovations at sports facilities: justification for financing ‘white elephants’ from public sources? The case of Euro 2012 Stadiums in Poland
PublikacjaThe main purpose of the paper is to provide a monetary valuation of social benefits in connection with the hypothetical implementation of technological innovations at four Euro 2012 stadiums in Poland. Not only the construction of the sport’s arenas, but also the ongoing maintenance drain the pockets of Polish taxpayers. At the same time Euro 2012 stadiums remain underused, which familiarize the host cities with the concept of ‘white...
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Social media for e-learning of citizens in smart city
PublikacjaThe rapid development of social media can be applied for citizens’ e-learning in a smart city. Big cities have to cope with several open issues like a growing population or a traffic congestion. Especially, a home and public space is supposed to be used in more efficient way. Sustainable homes and buildings can be planned with using some modern techniques. Even currently, there is a huge problem with a lack of key resources like...
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The Impact of Information and Communication Technology on the Rise of Urban Social Movements in Poland
PublikacjaThe chapter examines the relationship between the use of Information and Communications Technology (ITC) and the emergence of social movements focused on urban agenda in Poland. The aim is to investigate how and to what extent a growing body of smaller activist groups use opportunities provided by the ITC to achieve their political objectives. The research results indicate that Web-based media have helped to raise the profile...
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The Impact of Information and Communications Technology on the Rise of Urban Social Movements in Poland
PublikacjaThe chapter examines the relationship between the use of Information and Communications Technology (ITC) and the emergence of social movements focused on urban agenda in Poland. The aim is to investigate how and to what extent a growing body of smaller activist groups use opportunities provided by the ITC to achieve their political objectives. The research results indicate that Web-based media have helped to raise the profile of...
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Mobile operators at war: opinion mining and sentiment analysis on social media
PublikacjaConsidering hermetic and very competitive market such as mobile operator ones, social media has become best alternative for contact with customer and gathering data and opinions. Different style of running social media profiles is giving different results. The research presented in this paper aims to show the number of responses gathered from polish Internet users and its sentiment for mobile operator brands. It also presents practical...
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Enhancing Customer Engagement in Social Media with AI – a Higher Education case study
PublikacjaPurpose. The study aims to demonstrate the importance of artificial intelligence (AI) and examples of tools based on it in the process of enhancing (building, measuring, and managing) customer engagement (CE) in social media in the higher education industry. CE is one of the current essential non-financial indicators of company performance in Digital Marketing strategy. The article presents a decision support system (DSS) based...
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Modern trends in internet marketing - Researching the virality of brands on social media channels
PublikacjaThis paper presents a new approach for the research and identification of users generated content on social media channels. For the online branding research is proposed the use of twi software - SentiOne and NodeXL. The combination of those tools elicit a different point of view of how to manage in an effective way the overflow of the content publish by single individuals in social media networks.
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Modern trends in internet marketing - Researching the virality of brands on social media channels
PublikacjaThis paper presents a new approach for the research and identification of users generated content on social media channels. For the online branding research is proposed the use of twi software - SentiOne and NodeXL. The combination of those tools elicit a different point of view of how to manage in an effective way the overflow of the content publish by single individuals in social media networks.
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FACES OF MODERNISM - URBAN PLANNING OF SOCIAL HOUSING ESTATES IN GDANSK AND HAMBURG-ALTONA
PublikacjaThe paper aims to compare the modernistic social housing estates built during the interwar period in the Free City of Gdansk and in Altona, the small neighbour of Hamburg. The comparison is based on the analysis of the factors, which significantly affected the decisions regarding spatial transformations and the development of both cities in that time. These factors include primarily: poor living conditions, resulting from the explosive...