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Search results for: ONLINE CONSUMER ENGAGEMENT
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Celebrities’ personal brand authenticity in social media: an application in the context of football top-players. The Robert Lewandowski case
PublicationThe aim of the study is to explore personal brand authenticity in social media through sentiment analysis. A survey has been conducted in the context of football players with respect to Robert Lewandowski – the most valuable Polish football-celebrity brand. Authors first assess antecedents of his brand authenticity basing on an international sample of social media users, made of 219 cases from 22 countries (intentionally excluding...
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Electronic Noses for Indoor Air Quality Assessment
PublicationThis chapter presents a proposal of the use of electronic noses in the monitoring of indoor air quality. The main focus is put on the detailed characteristics of today’s indoor air quality control methods, the types of pollution in the air, and the development of electronic noses for air testing. Currently, scientists seek methodological and structural solutions that would enable real-time online indoor air control. It has been...
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Helissa Factory
People -
Greencoin - educational information system for eco-inclusion and empowering urban adaptability.
PublicationSARS-CoV19 pandemic exposed a broad spectrum of challenges for modern cities, societies and the environment at large. The post-Covid transformation requires new social and ecological solutions, adjusted to modern challenges, but also equipped with technological advances that allow for digital inclusion and sustainable urban development to benefit the local economy and society. Many information systems are designed to enable...
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Greencoin information system empowering urban adaptability and eco living choices.
PublicationThere are many gamification projects focused on mitigating climate changes which has been tested or implemented worldwide. However, the gap which remains is the limited number of solutions dedicated for central European countries where the urban polices in terms of climate vulnerability are bounded. On the other hand, cities, when implementing climate-oriented policies, are focused on urban resilience, while the opportunities...
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Going all in or spreading your bet: a configurational perspective on open innovation interaction channels in production sectors
PublicationUsing different interaction channels within open innovation partnerships holds the potential to enhance the chance of success in production sectors. However, our comprehension of how open innovation partnerships are affected by varying combinations of interaction channels, and how this corelates with their level of open innovation output, remains limited. There are discrepancies in the current literature regarding the individual...
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Measuring the effectiveness of digital communication - social media performance: an example of the role played by AI-assisted tools at a university
PublicationThe aim of the article is to show the role played by AI-powered tools in measuring the effectiveness of digital communication in social media using a university case study. Therefore, a research problem was formulated to identify the metrics (KPIs) used to measure the effectiveness – non-financial outcomes – of digital social media communication at the university using AI tools. The literature review on the role of AI in digital...
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Selfie and Personal Branding Phenomena in the Context of the Network Economy. A Literature Review
PublicationSelf-taken pictures called “selfies” shared in social media have become a worldwide phenomenon. This is due to the increased need of human being to share to other people their daily lives and to build their own personal brand in the networked world. Despite that, the subject of personal branding has not been sufficiently discussed in academic marketing literature over the past decade. The objective of the study is to present the...
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Defense mechanisms and borderline personality organization among COVID-19 believers and non-believers during complete lock-down
PublicationThe aim of the current study was to investigate whether a specific social perception of the pandemic—believing or not in COVID-19—predicts borderline personality organizations and whether this relationship is mediated by more primitive maladaptive mechanisms—splitting, denial, and dissociation. The online study included 720 organization aged 25–45. Participants were diverse in terms of place of residence, being in a relationship,...
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Event-Triggered Communication in Cooperative, Adaptive Model Predictive Control of a Nuclear Power Plant’s Turbo–Generator Set
PublicationThis paper discusses the issue of optimizing the communication between the components of a cooperating control system formed by a pair of MPC controllers of a nuclear power plant turbine set using online recursive least squares identification. It is proposed to use event-triggered communication, i.e., sending information only at selected time instants, as opposed to the standard approach where communication is triggered by time...
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Development of proximity in cluster organizations
PublicationSustainable development in cluster organizations (COs) is most fully manifested in the synergy effect. In turn, the synergy effect is achieved thanks to the development of proximity among cluster entities. The purpose of the paper is to test two conceptual models reflecting relations between selected dimensions of proximity in cluster organizations. The author reports the findings of a quantitative study conducted in four COs....
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Motywowanie uczestników MOOC-ów
PublicationOd roku 2012, tj. od czasu powstania masowych otwartych kursów online (MOOC), uczestniczyło w nich kilkadziesiąt milionów osób. Wiele czynników wpływa na ich popularność. Jednym z nich jest na pewno to, że kursanci mogą za darmo uczyć się z materiałów przygotowanych przez wykładowców najsławniejszych szkół wyższych. Kolejnym, prawdopodobnie najistotniejszym, jest motywujące środowisko edukacyjne, zbudowane z założeniami...
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E-learning in tourism and hospitality: A map
PublicationThe impact of information and communication technologies (ICT) on tourism and hospitality industries has been widely recognized and investigated as a one of the major changes within the domains in the last decade: new ways of communicating with prospective tourists and new ways of purchasing products arisen are now part of the industries’ everyday life. Poor attention has been paid so far to the role played by new media in education...
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Marketing relacji we współczesnym świecie
PublicationTeoria i praktyka marketingu ulegają ciągłej ewolucji, podążając za zmianami gospodarczymi, społecznymi oraz technologicznymi i dostosowując się do nich. Obecne trendy, które napędzają zmiany w globalnym świecie biznesu powodują, że silne relacje z klientami są bardziej niż kiedykolwiek, niezbędne dla strategii firm, które chcą osiągać przewagę konkurencyjną. Nowe warunki działania przedsiębiorstw to również świat, w którym miesza...
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Assessment of Citizens’ Actions against Light Pollution with Guidelines for Future Initiatives
PublicationDue to the wide reach of media reports about scientific research and technological tools such as the world wide web (WWW), the Internet, and web browsers, citizens today have access to factual information about the negative impact of artificial light at night (ALAN) on their dark skies, and their health and well-being. This means they can now make educated decisions and take the necessary steps to help protect themselves and their...
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Kartografia cyfrowa - (WILiŚ, GiK, st. II, sem. 2) - rok 2023/2024
e-Learning CoursesStudent poznaje zaawansowane techniki tworzenia wydruku map. Zapoznaje się z tworzeniem i publikowaniem map cyfrowych za pomocą ArcGIS online. Student potrafi skonstruować geoankietę za pomocą portalu 123 Survey.
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Kartografia cyfrowa - (WILiŚ, GiK, st. II, sem. 2) - rok 2022/2023
e-Learning CoursesStudent poznaje zaawansowane techniki tworzenia wydruku map. Zapoznaje się z tworzeniem i publikowaniem map cyfrowych za pomocą ArcGIS online. Student potrafi skonstruować geoankietę za pomocą portalu 123 Survey.
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Comparison of an Electronic Nose Based on Ultrafast Gas Chromatography, Comprehensive Two-Dimensional Gas Chromatography, and Sensory Evaluation for an Analysis of Type of Whisky
PublicationWhisky is one of the most popular alcoholic beverages. There are many types of whisky, for example, Scotch, Irish, and American whisky (called bourbon). The whisky market is highly diversified, and, because of this, it is important to have a method which would enable rapid quality evaluation and authentication of the type of whisky. The aim of this work was to compare 3 methods: an electronic nose based on the technology of ultrafast...
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Study Analysis of Transmission Efficiency in DAB+ Broadcasting System
PublicationDAB+ is a very innovative and universal multimedia broadcasting system. Thanks to its updated multimedia technologies and metadata options, digital radio keeps pace with changing consumer expectations and the impact of media convergence. Broadcasting analog and digital radio services does vary, concerning devices on both transmitting and receiving side, as well as content processing mechanisms. However, the biggest difference is...
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An investigation of selected monoaromatic hydrocarbons released from the surface of polystyrene lids used in coffee-to-go cups
PublicationA consumer trend towards the fast preparation of beverages has increased the popularity of hot beverages (especially coffee and tea) available in disposable containers called coffee-to-go cups with fitted polystyrene lids. Lids in contact with hot beverages may release low molecular weight organic compounds into the gaseous phase causing direct exposure of consumers to these compounds during drinking. The paper describes in detail...
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Structural Changes and Their Implications in Foamed Flexible Polyurethane Composites Filled with Rapeseed Oil-Treated Ground Tire Rubber
PublicationThe utilization of post-consumer car tires is an essential issue from an ecological andeconomic point of view. One of the simplest and the least harmful methods is their material recyclingresulting in ground tire rubber (GTR), which can be further applied as fillers for polymer-basedcomposites. Nevertheless, insufficient interfacial interactions implicate the necessity of GTR modi-fication before introduction into polymer matrices....
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Concentration of Potentially Bioactive Compounds in Italian Extra Virgin Olive Oils from Various Sources by Using LC-MS and Multivariate Data Analysis
PublicationHigh quality extra virgin olive oils represent an optimal source of nutraceuticals. The European Union (EU) is the world’s leading olive oil producer, with the Mediterranean region as the main contributor. This makes the EU the greatest exporter and consumer of olive oil in the world. However, small olive oil producers also contribute to olive oil production. Beneficial effects on human health of extra virgin olive oil are well...
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Piotr Krajewski dr
PeoplePiotr Krajewski is a librarian at the Library of Gdańsk University of Technology (GUT) and a PhD student at the Medical University of Gdańsk. His research interests focus on the standardization of the e-resources usage data and Open Access publishing, especially the role of institutional repositories in the development of the OA initiative and the phenomenon of “predatory publishers”. He works at Scientific and Technical Information...
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Kamila Kokot-Kanikuła mgr
PeopleKamila Kokot-Kanikuła is a digital media senior librarian at Gdańsk University of Technology (GUT) Library. She works in Digital Archive and Multimedia Creation Department and her main areas of interests include early printed books, digital libraries, Open Access and Open Science. In the Pomeranian Digital Library (PDL) Project she is responsible for creating annual digital plans, transferring files on digital platform, and promoting...
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Effects of social media communication on brand equity and brand purchase intention
PublicationThe author studied the effect of two different social media communication on brand equity and brand purchase intention. A total of 504 data sets were generated through a standardized online-survey and analysed with structural equation modeling. The results of the empirical study showed that both firm-created and user-generated social media communication influenced brand equity, consequently impacting brand purchase intention. This...
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The consideration to the dynamic systems parameter identification
PublicationIn this paper, a concept for continuous-time dynamic systems parameter identification using modulating function approach is presented. It refers to linear as well as selected non-linear systems. It shows the possibility of direct application without converting differential equation. In particular cases direct application can decrease the amount of computation in non-linear system identification, which generally requires Fourier...
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Dynamic Signal Strength Mapping and Analysis by Means of Mobile Geographic Information System
PublicationBluetooth beacons are becoming increasingly popular for various applications such as marketing or indoor navigation. However, designing a proper beacon installation requires knowledge of the possible sources of interference in the target environment. While theoretically beacon signal strength should decay linearly with log distance, on-site measurements usually reveal that noise from objects such as Wi-Fi networks operating in...
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A Study on Audio Signal Processed by "Instant Mastering"
PublicationAn increasing amount of music produced in home- and project-studios results in development and growth of "automatic mastering services". The presented investigation explores changes introduced to audio signal by various online mastering platforms. A music set consisting of 10 songs produced in small facilities was processed by eight on-line automatic mastering services. Additionally, some laboratory-constructed signals were tested....
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Digital Processing of Frequency–Pulse Signal in Measurement System
PublicationThe work presents the issue of the use of multichannel measurement systems of sensors processing input value to impulse signal frequency. The frequency impulse signal obtained from such sensors is often required to be processed at the same time with a voltage signal which is obtained from other sensors used in the same measurement system. In such case, it is usually necessary to sample the output signals from all sensors in the...
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Nauczanie zagadnień cyberbezpieczeństwa w Unii Europejskiej – trendy, wyzwania
PublicationZnaczenie edukacji, szkoleń i podnoszenia świadomości zagadnień cyberbezpieczeństwa jest dziś, w erze społeczeństwa informacyjnego powszechnie uznane. W ostatnich latach w Unii Europejskiej pojawiło się wiele nowych inicjatyw związanych między innymi z rozwijaniem programów uniwersyteckich, przygotowywaniem specjalistycznych i profilowanych szkoleń, uruchamianiem masowych otwartych kursów online, a także badaniami opinii publicznej...
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Creating Acoustic Maps Employing Supercomputing Cluster
PublicationThe implemented online urban noise pollution monitoring system is presented with regard to its conceptual assumptions and technical realization. A concept of the noise source parameters dynamic assessment is introduced. The idea of noise modeling, based on noise emission characteristics and emission simulations, was developer and practically utilized in the system. Furthermore, the working system architecture and the data acquisition...
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English, French, and Polish Aliases of Criminals: Diversity of Inspirations in their Creation and Typical Nicknaming Schemes
PublicationThe present paper examines the topic of aliases of criminals, which seems to be understudied in linguistic research. Therefore, this article’s primary goal is to describe how criminals’ aliases are created and what are the differences and similarities in that process in English, French, and Polish. Firstly, the theoretical background concerning the topic of pseudonyms is presented. Then, the corpus gathered for this paper (available...
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Applications for investigating therapy progress of autistic children
PublicationThe paper regards supporting behavioral therapy of autistic children with mobile applications, specifically applied for measuring the child’s progress. A family of five applications is presented, that was developed as an investigation tool within the project aimed at automation of therapy progress monitoring. The applications were already tested with children with autism spectrum disorder. Hereby we analyse children’ experience...
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TeleCAD w kształceniu studentów Wydziału Inżynierii Lądowej Politechniki Gdańskiej
PublicationPrzedstawiono system TeleCAD opracowany w ramach projektu Leonardo da Vinci - Teleworkers Training for CAD Systems Users (1998-2001). Głównym celem projektu było stworzenie środowiska obsługi kursów programu AutoCAD bazującego na Internecie jako medium do komunikacji między uczestnikami oraz do dostarczania materiałów kursowych. W artykule zaprezentowano również system służący do oceny jakości szkoleń na odległość. Szkolenie TeleCAD...
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A Web-GIS tool for diagnosing spatial orientation of young adults: design and evaluation of Geo-Survey
PublicationSpatial orientation is the effectiveness with which one is able to assess the mutual location of objects relative to a point of reference or a system of coordinates. Traditionally, this ability has been evaluated through field navigation tests, which do not take into account the prevailing influence of free online maps and virtual walks on a person’s interpretation of space. In this context, this study presents a Web-GIS tool designed...
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Side Effects of National Immunization Program: E-Governance Support Toward Elders' Digital Inclusion
PublicationIn response to the coronavirus pandemic, the European Union (EU) governments develop policies to regulate exclusive health protection actions that consider societal needs with the emphasis on elders. Given that the EU vaccination strategy uses a centralized ICT-based approach, there is little guidance on how seniors are included in national immunization programs (NIP). In this paper, we addressed a knowledge gap of the side effects...
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UAV IN TODAYS PHOTOGRAMMETRY – APPLICATION AREAS AND CHALLENGES
PublicationThere a few important factors, that nowadays, unmanned aerial vehicles (UAV) are used by wider community, and for cases and applications, that cannot be performed never before. Small UAVs, as a photogrammetry measurement tool provide flexibility, reliability, are safe and easy to use, can be deployed in minutes, initial measurement can be delivered yet on the field, and final accurate measurements are calculated in a very short...
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Application of deep eutectic solvents in bioanalysis
PublicationThe application of deep eutectic solvents (DESs) is sharply surging as a green alternative to conventional solvents due to their unique properties in terms of simplicity of preparation, designability and low cost. A great deal of attention has been paid to the application of these green solvents in analytical chemistry in recent years, and a lot of interesting work has been reported. This review summarizes the most relevant applications...
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Implementing Sustainable Development Goals with Digital Government – Aspiration-capacity gap
PublicationSustainable Development Goals (SDGs) represent a commitment by all United Nations Member States to pursue development efforts, including ending poverty and hunger, promoting well-being and education, reducing inequalities, fostering peace, and protecting the planet. Member States and their governments are supposed to take ownership of the SDGs, strengthen the implementation means, and improve public governance as both the means...
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Planning Around Polarisation: Components of Finding Common Ground Based on Regeneration Projects in London and Gdańsk
PublicationVarious forms of public participation in urban design and planning—as presented and discussed in literature—have recently been challenged by the needs and expectations of different stakeholders, including those coming from the private sector. This comes with a redefinition of the public good and the roles and responsibilities of municipal authorities in post‐liberal times. As a result, contemporary participatory processes need...
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ZzP - Kółko olimpijskie z chemii (szkoła ponadpodstawowa) 2020/2021
e-Learning CoursesW ramach tego kursu prowadzone są w roku szkolnym 2020/2021 spotkania online uczestników kółka olimpijskiego z chemii ze szkół ponadpodstawowych realizowanego w ramach projektu "Zdolni z Pomorza - Politechnika Gdańska".
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ZzP - Kółko olimpijskie z fizyki (szkoła ponadpodstawowa) 2020/2021
e-Learning CoursesW ramach tego kursu prowadzone są w roku szkolnym 2020/2021 spotkania online uczestników kółka olimpijskiego z fizyki ze szkół ponadpodstawowych realizowanego w ramach projektu "Zdolni z Pomorza - Politechnika Gdańska".
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ZzP - Kółko olimpijskie z matematyki (szkoła ponadpodstawowa) 2020/2021
e-Learning CoursesW ramach tego kursu prowadzone są w roku szkolnym 2020/2021 spotkania online uczestników kółka olimpijskiego z matematyki ze szkół ponadpodstawowych realizowanego w ramach projektu "Zdolni z Pomorza - Politechnika Gdańska".
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Konsultacje Sławomir Ostrowski
e-Learning CoursesKonsultacje online dr inż. Sławomir Ostrowski: w semestrze letnim 2021: czwartki: godz. 13:15-14:00
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Ground Tire Rubber Filled Flexible Polyurethane Foam—Effect of Waste Rubber Treatment on Composite Performance
PublicationThe application range of flexible polyurethane (PU) foams is comprehensive because of their versatility and flexibility in adjusting structure and performance. In addition to the investigations associated with further broadening of their potential properties, researchers are looking for new raw materials, beneficially originated from renewable resources or recycling. A great example of such a material is ground tire rubber (GTR)—the...
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Emotional experiences of family caregivers of children with Dravet syndrome
PublicationBackground: Since the psychosocial implications of Dravet syndrome (DS) are much more serious and far-reaching than in other types of epilepsy, caring for a DS child seriously affects the entire family. This study describes the emotional experiences of family caregivers of DS children and evaluates the way caregiving affects their perceived quality of life. Methods: An anonymous, self-administered...
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Social Differentiation of the Perception and Human Tissues Donation for Research Purposes.
PublicationThe willingness to donate human biological material for research purposes is shaped by socio-cultural factors; however, there is a lack of studies analysing the social perception of different human tissues, which may affect such willingness. This study aimed to distinguish different sociocultural categories of human tissues and types of potential donors based on their willingness to donate material. Quantitative research was...
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Towards High-Value Datasets Determination for Data-Driven Development: A Systematic Literature Review
PublicationOpen government data (OGD) is seen as a political and socio-economic phenomenon that promises to promote civic engagement and stimulate public sector innovations in various areas of public life. To bring the expected benefits, data must be reused and transformed into value-added products or services. This, in turn, sets another precondition for data that are expected to not only be available and comply with open data principles,...
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Multi-objective weather routing of sailing vessels
PublicationThe paper presents a multi-objective deterministic method of weather routing for sailing vessels. Depending on a particular purpose of sailboat weather routing, the presented method makes it possible to customize the criteria and constraints so as to fit a particular user’s needs. Apart from a typical shortest time criterion, safety and comfort can also be taken into account. Additionally, the method supports dynamic weather data:...
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Antecedents to Achieve Kanban Optimum Benefits in Software Companies
PublicationIn 2004, Kanban successfully entered into the Agile and Lean realm. Since then software companies have been increasingly using it in software development teams. The goal of this study is to perform an empirical investigation on antecedents considered as important for achieving optimum benefits of Kanban use and to discuss the practical implications of the findings. We conducted an online survey with software professionals from...